Insider buying last 90 days
No open-market insider purchases were filed for WSC in the last 90 days.
From Form 4 filings, dated to when each was filed.
Oct 12 close
WillScot's recent news flow centers on board refreshment, with Donald Slager elected to the Board of Directors on 7 October, part of what the company describes as ongoing board refreshment efforts. Separate commentary from early October flagged weak near and mid-term sentiment for WSC alongside a more constructive long-term view, pointing to specific support and resistance levels without changing the underlying business picture.
Shares closed at $17.42, up 2.1%, though the stock remains below both its 50-day average of $20.22 and 200-day average of $22.14, with the 50-day also under the 200-day, consistent with the one-month return of -6.6% and three-month return of -35.1%. The GekkoIndex reads 64.9, placing WSC in the Accumulation zone. Price sits 38.3% below Gekko Fair Value of $28.25.
Over the next 20 trading days, the key date is the earnings report expected on 5 November, after close, which falls inside that window; the prior report on 6 August beat estimates ($0.28 versus $0.24 expected) but was followed by an 8.2% reaction, and average absolute reactions across recent quarters have run 11.7%. No insider, Congress, or unusual options activity appears in the respective 90-day and 30-day windows. Seasonal data over 5 years shows the next 20 trading days from this point averaging +0.9%, with gains in 3 of those years. Analyst coverage shows 2 buy and 5 hold ratings among 7 firms, with a consensus target of $29.90.
Written by AI from the Oct 12, 2026 close and checked automatically against the figures on this page.
WillScot scores 3 supportive, 0 mixed and 2 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive0 mixed2 headwinds
Below 50 and 200-day
Close $17.42 is below the 50-day ($20.22) and 200-day ($22.14) averages, and the 50-day is below the 200-day.
See the chart64.9, Accumulation
Reading 64.9 is in the Accumulation zone.
See the GekkoIndex38.3% below
Price is 38.3% below Gekko Fair Value (more than 5% below).
See fair valueNo data
No insider, Congress or unusual options activity in the window.
See smart moneyReports in 24 days
Reports on Nov 5, 2026, 24 days away — inside a typical 20-trading-day hold.
See earnings+0.9% on average
From this point in the calendar, the next 20 trading days averaged +0.9% over 5 years, rising in 3 of them.
See seasonalityA description of current data, not a recommendation. How this page works
WillScot closed at $17.42 on Oct 12, 2026, −22.2% over the past year, inside a 52-week range of $14.91 to $29.77.
Use the left and right arrow keys to read daily values.
Put WSC on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
WillScot supplies rentable workspace structures and portable storage equipment to organizations operating in the United States, Canada, and Mexico. Customers can lease items such as prefabricated office units, stackable and sectional modular buildings, temporary classrooms, ground-level offices, blast-resistant modules, and large clearspan structures, as well as storage containers, refrigerated units, and trailers. The company is widely associated with its WillScot and Mobile Mini product lines.
Its business is split into two divisions, Modular Solutions and Storage Solutions, which together support clients in fields like construction, industrial and commercial operations, retail and wholesale trade, energy, education, government, and healthcare. Rather than selling these structures outright, WillScot generates income mainly by renting them out to this broad customer base.
Based in Phoenix, Arizona, WillScot once operated under the name WillScot Mobile Mini Holdings Corp before changing to its present title in July 2024. The company's stock is listed on the NASDAQ under the ticker WSC.
WillScot’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 64.9, in the Accumulation zone, down 4.1 points over five sessions.
Down 4.1 points over five sessions.
Reading for Oct 12, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 69 | −0.4% | +2.2% | ||
| Accumulation (current zone) | 278 | −0.2% | −1.3% | ||
| Neutral | 305 | −0.8% | −4.0% | ||
| Distribution | 29 | +0.4% | +0.8% | ||
| Selling | 1 | Too few readings yet | |||
Average WSC share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.2% over 20 days. Past behaviour doesn’t guarantee future results.
Accumulation zone: Institutional interest building. About the five zones →
WillScot trades 38.3% below Gekko Fair Value of $28.25, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what WillScot shares are worth, recalculated every trading day.
$28.25
Gekko Fair Value, Oct 10, 2026
38.3% Undervalued
At the end of Aug 2026 the price was 30.6% below the estimate.
No open-market insider purchases were filed for WillScot, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for WSC in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in WSC were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
WillScot has been buying back its own shares.
From company filings.
1of the funds Gekko tracks holds WSC.
WillScot reports on Nov 5, 2026, after the close (24 days away), and beat the EPS estimate in 5 of its last 8 reports.
Nov 5, 2026
Expected after the close, 24 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 6, 2026 | $0.28 est $0.24 | $612.2M est $585.4M | −8.2% |
| May 7, 2026 | $0.21 est $0.16 | $548.6M est $518.2M | +20.1% |
| Feb 19, 2026 | $0.29 est $0.33 | $566.0M est $545.4M | +3.3% |
| Nov 6, 2025 | $0.30 est $0.29 | $566.8M est $545.3M | −12.1% |
| Jul 31, 2025 | $0.27 est $0.35 | $589.1M est $596.9M | −15.8% |
| May 1, 2025 | $0.24 est $0.27 | $559.6M est $555.2M | +8.7% |
| Feb 20, 2025 | $0.49 est $0.47 | $602.5M est $606.6M | −9.7% |
| Oct 30, 2024 | $0.58 est $0.36 | $601.4M est $611.1M | −15.4% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for WillScot is $29.90, +71.6% from the last close, from 7 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 7 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Oct 12 | Citi | $21 | +20.6% |
| Oct 12 | Robert W. Baird | $21 | +20.6% |
| Sep 21 | William Blair | — | — |
| Aug 19 | William Blair | — | — |
| Aug 13 | Morgan Stanley | $29 | +66.5% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Oct 10, WillScot averaged +0.9% across the last 5 years, rising in 3 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +1.3% | 4 of 5 |
| Next 10 trading days | +0.7% | 3 of 5 |
| Next 15 trading days | +2.1% | 4 of 5 |
| Next 20 trading days | +0.9% | 3 of 5 |
| Next 30 trading days | +0.6% | 2 of 5 |
For scale, WSC’s typical 20-trading-day move in either direction is about 7.3%.
WillScot’s market cap is $3.15B and revenue of $2.29B over the last twelve months.
2 headlines about WillScot from the past week, newest first, each linking to the publisher.
WillScot’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| VVisa | Neutral | 0.1% below |
| MAMastercard | Neutral | 2.4% below |
| AXPAmerican Express | Accumulation | 9.3% below |
| COFCapital One Financial | Neutral | 12.1% below |
| URIUnited Rentals | Neutral | 7.5% below |
| RKTRocket Companies | Accumulation | 25.9% below |
A peer links to its own page where one exists.
WillScot’s market cap is $3.15B at the Oct 12, 2026 close of $17.42, with 181.2M shares outstanding.
The consensus analyst 12-month price target for WillScot is $29.90, +71.6% from the last close. Of the 7 firms that rated the stock in the last 90 days, 2 rate it a buy, 5 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate WillScot is undervalued: the Oct 12, 2026 close of $17.42 is 38.3% below Gekko Fair Value of $28.25. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
WillScot is expected to report on Nov 5, 2026, after the market closes (24 days away). Analysts expect earnings of $0.28 per share on revenue of $585.9M. WillScot beat the earnings estimate in 5 of its last 8 reports, moving 11.7% on average across the report.
WillScot’s 52-week high is $29.77 and its 52-week low is $14.91; it closed at $17.42 on Oct 12, 2026, −22.2% over the past year. Over the last five years the shares peaked at $53.46 on Mar 3, 2023.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 5 items with data read as supportive (gekkoindex, fair value and seasonality) and 2 as headwinds (trend and earnings risk). The checklist is a description of current data, not a recommendation.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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