NASDAQ: META

Meta Platforms (META) Stock Analysis & Forecast

Meta Platforms, Inc. Technology services sector, internet software/services industry. Market cap $1.70T.

$665.75−16.56 (−2.4%)

Close on Sep 18, 2026. Page updated Sep 19, 9:14 pm ET.

Gekko Brief

AI summary

Meta Platforms closes at $665.75, down 2.4%, with the price above both the 50-day average of $607.38 and the 200-day average of $624.16. The GekkoIndex reading sits at 47.6, placing the stock in the Neutral zone. Price stands 19.5% above Gekko Fair Value of $557.01, a gap that bears watching against the stock's one-month return of 21.9% and three-month return of 15.3%.

Recent coverage centers on Meta's AI buildout, with mentions of Muse and new products alongside growing capital expenditure, described as part of a wide but strong consolidation over the past year. Alongside this, a cluster of institutional filings shows mixed positioning: firms such as Asset One Wealth Management and Twin Peaks Wealth Advisors increased holdings, Legal & General trimmed its $7.94 billion stake by 1.3%, and Manning & Napier and Vega Investment Solutions reduced positions, while Trajan Wealth and Visionary Wealth Advisors added shares.

The next earnings date falls on 28 October, 38 days out and beyond a typical 20-trading-day hold; the prior report on 29 July showed EPS of $6.18 against a $7.19 estimate, with a -9.2% reaction, part of a pattern of 6 beats in 8 quarters and an average absolute reaction of 7.4%. Over the last 90 days Congress recorded 1 buy and 0 sells, while unusual options activity in the last 30 days shows 4 signals, with call premium of $139.4 million against put premium of $84.6 million. Seasonally, the next 20 trading days from this point have averaged -1.9% over 5 years, positive in 2 of those years.

Written by AI and checked automatically against the figures on this page. Generated Sep 20, 2026 from the data above.

Price vs fair value

Close $665.75200-day averageGekko Fair Value $557.01

Key stats

Market cap
$1.70T
P/E ratio
25.4
Forward P/E
20
EPS, TTM
$26.88
Revenue, TTM
$228.2B
Profit margin
29.8%
Dividend yield
0.31%
Beta
1.24
Volume
26.93M avg 18.08M
1-year return
−14.2%
Typical daily move
±3.3%
Typical 20-day move
±7.4%
50-day average
$607.38
200-day average
$624.16
Next earnings
Oct 28 after close
Shares outstanding
2.21B
52-week range
$520.26$790.80

Meta Platforms swing-trade checklist

Meta Platforms scores 2 supportive, 2 mixed and 2 headwinds across the 6 checklist items with data.

Six things swing traders check before a 20-day hold, read from the latest data.

2 supportive2 mixed2 headwinds

  • Trendmixed

    Averages disagree

    Close $665.75 sits between the 50-day ($607.38) and 200-day ($624.16) averages, or the averages disagree.

    See the chart
  • GekkoIndexmixed

    47.6, Neutral

    Reading 47.6 is in the Neutral zone.

    See the GekkoIndex
  • Fair valueheadwind

    19.5% above

    Price is 19.5% above Gekko Fair Value (more than 5% above).

    See fair value
  • Smart moneysupportive

    Leans bullish

    Last 90 days: Congress 1 buy / 0 sales. Last 30 days: 4 unusual options signals.

    See smart money
  • Earnings risksupportive

    Reports in 38 days

    Next report Oct 28, 2026, 38 days away — outside a typical 20-trading-day hold.

    See earnings
  • Seasonalityheadwind

    −1.9% on average

    From this point in the calendar, the next 20 trading days averaged −1.9% over 5 years, rising in 2 of them.

    See seasonality

A description of current data, not a recommendation. How this page works

Meta Platforms stock chart and price history

Meta Platforms closed at $665.75 on Sep 18, 2026, −14.2% over the past year, inside a 52-week range of $520.26 to $790.80.

Close50-day average200-day averageVolume

Use the left and right arrow keys to read daily values.

Performance Breakdown

1 month
+21.9%
3 months
+15.3%
6 months
+9.7%
1 year
−14.2%
The full META chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open META in Gekko

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About Meta Platforms

Meta Platforms creates apps and devices that help people stay in touch with friends and family, whether they are texting, posting photos or catching up in a video call. Its products span phones, computers, headsets and other wearable gear, and the company is best known for the social and messaging services that make up much of its everyday use. It went by the name Facebook, Inc. until it adopted its present name in late 2021.

Operations are split into two areas, one covering its family of social and messaging apps and the other focused on immersive hardware and software. The first group includes Facebook, a hub for posts, groups and discovery; Instagram, centered on photo and video sharing along with stories, reels, live broadcasts and in-app shopping; Messenger, which handles chats and calls with contacts and businesses alike; and WhatsApp, a secure option for private messaging and money transfers. The second area develops headsets, related software and content meant to bring users together digitally no matter their physical distance.

The company traces back to 2004 and runs its main offices out of Menlo Park, California. It trades on the NASDAQ under the ticker META.

Listed
NASDAQ
Sector
Technology services
Industry
Internet software/Services
Website
meta.com

Meta Platforms GekkoIndex: the smart money zone

Meta Platforms’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 47.6, in the Neutral zone, up 1.4 points over five sessions.

010047.6Neutral

Up 1.4 points over five sessions.

Reading for Sep 18, 2026

What followed past readings in each zone

ZoneReadings5 days10 days20 days50 days
Buying30+2.0%+4.0%+8.7%+12.5%
Accumulation170+0.8%+3.2%+3.1%+8.0%
Neutral (current zone)3980.0%−0.7%0.0%+0.2%
Distribution50+1.1%+1.1%−0.9%−4.2%
Selling14+6.9%+14.0%+21.5%+28.2%

Average META share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.2% over 20 days. Past behaviour doesn’t guarantee future results.

Neutral zone: No clear directional signal. About the five zones →

See every daily GekkoIndex reading plotted over the META price, zone by zone.Track META in Gekko

Is Meta Platforms stock overvalued? Gekko Fair Value

Meta Platforms trades 19.5% above Gekko Fair Value of $557.01, so the shares are overvalued on Gekko’s estimate.

Gekko’s own estimate of what Meta Platforms shares are worth, recalculated every trading day.

$557.01

Gekko Fair Value, Sep 19, 2026

19.5% Overvalued

How Gekko Fair Value works →

Gekko Fair Value on every chart, with the gap to price updating daily.Open META in Gekko

Meta Platforms insider and Congress trading

No open-market insider purchases were filed for Meta Platforms, and members of Congress disclosed 1 purchase and 0 sales, in the last 90 days.

Plus buybacks, unusual options and fund positions, each dated to when it became public.

Insider buying last 90 days

No open-market insider purchases were filed for META in the last 90 days.

From Form 4 filings, dated to when each was filed.

Every META insider filing, plotted on the chart in Gekko.Open META in Gekko

Congress trades last 90 days

1trade disclosed: 1 purchase and 0 sales.

MemberTypeAmountDisclosed
Ro Khanna
House, CA, purchase
Purchase$1,001 - $15,000Aug 12
traded Jul 7

From congressional disclosures, which report amounts as ranges.

Buybacks

Meta Platforms has been buying back its own shares.

Bought back, quarter ended Mar 31, 2026
$4.42B
As a share of market cap
0.26%
Trailing four quarters
$22.19B

From company filings.

Unusual options activity last 30 days

4signals, 62% of the flagged premium in calls.

Latest: Bullish flow on Sep 10, $106.2M in unusual premium.

Hedge funds and billionaires quarter ended Jun 30

26of the funds Gekko tracks hold META.

5added9opened12trimmed2sold out
Every signal with its contract, strike and premium, and which funds are on each side.Unlock in Gekko

Meta Platforms earnings: next date and track record

Meta Platforms reports on Oct 28, 2026, after the close (38 days away), and beat the EPS estimate in 6 of its last 8 reports.

6 of 8reports beat the EPS estimate
±7.4%average move across the report
4 of 8reports followed by a gain

Share-price move across each report

−4.3%Oct ’24+1.9%Jan ’25+3.2%Apr ’25+10.5%Jul ’25−11.3%Oct ’25+9.7%Jan ’26−8.9%Apr ’26−9.2%Jul ’26

Last earnings call, Jul 29, 2026 AI summary

What they said
META reported strong Q2 2026 results with 3.6 billion daily active users across its app family. Instagram reached 2 billion DAUs, Threads crossed 500 million monthly actives, and WhatsApp set a messaging record at 30 million messages per second. AI investments are accelerating core business growth, with 9 million small businesses using AI ad creative tools. META's ad revenue is growing faster year-over-year than any other reported ad business.
Guidance
Management signaled continued investment in AI-driven advertising, personal agents, and enterprise services including APIs and compute sales. New revenue lines from Meta One subscriptions and expanded AI tools are expected to scale, with more product launches anticipated leveraging AI-accelerated development.
ReportedEPSSurpriseRevenueSurpriseMove
Jul 29, 2026$6.18
est $7.19
−14.0%$60.80B
est $60.22B
+1.0%−9.2%
Apr 29, 2026$10.44
est $6.70
+55.8%$56.31B
est $55.56B
+1.4%−8.9%
Jan 28, 2026$8.88
est $8.19
+8.4%$59.89B
est $58.33B
+2.7%+9.7%
Oct 29, 2025$1.05
est $6.72
−84.4%$51.24B
est $49.51B
+3.5%−11.3%
Jul 30, 2025$7.14
est $5.88
+21.4%$47.52B
est $44.82B
+6.0%+10.5%
Apr 30, 2025$6.43
est $5.23
+22.9%$42.31B
est $41.34B
+2.4%+3.2%
Jan 29, 2025$8.02
est $6.75
+18.8%$48.39B
est $47.00B
+2.9%+1.9%
Oct 30, 2024$6.03
est $5.25
+14.9%$40.59B
est $40.20B
+1.0%−4.3%

“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.

Meta Platforms stock forecast and analyst price targets

Analysts’ average 12-month price target for Meta Platforms is $755.28, +13.4% from the last close, from 42 firms rating the stock in the last 90 days.

$755.28consensus 12-month target, +13.4% from the last close
Low $580High $1,000
Buy36
Hold6
Sell0

Each firm’s latest rating in the last 90 days: 42 firms.

Latest analyst actions

DateFirmRatingTargetvs price
Sep 16CitiBuy, reiterated$800+20.2%
Sep 15J.P. MorganBuy, maintained$820+23.2%
Sep 15Wells FargoBuy, maintained$640−3.9%
Sep 14WedbushHold, maintained$650−2.4%
Sep 14Bank of America SecuritiesBuy, maintained
0.0%average 20-day move after past Neutral readings
−1.9%average move over the next 20 trading days in the last 5 years
±3.3%typical daily move, from the 14-day average range

Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.

Meta Platforms seasonality: the next 20 trading days

Over the next 20 trading days from Sep 19, Meta Platforms averaged −1.9% across the last 5 years, rising in 2 of them.

Next 20 trading days, by year

−5.7%2021−9.4%2022+6.2%2023+3.2%2024−7.9%2025

Average move and hit rate

WindowAverageYears higher
Next 5 trading days−1.8%1 of 5
Next 10 trading days−3.6%1 of 5
Next 15 trading days−2.4%2 of 5
Next 20 trading days−1.9%2 of 5
Next 30 trading days−10.4%1 of 5

For scale, META’s typical 20-trading-day move in either direction is about 7.4%.

Meta Platforms market cap and key statistics

Meta Platforms’s market cap is $1.70T, with a P/E ratio of 25.4 and revenue of $228.2B over the last twelve months.

Valuation

Market cap
$1.70T
P/E ratio
25.4
Forward P/E
20
EPS, TTM
$26.88
Gekko Fair Value
$557.01

Trading

Volume
26.93M
Avg volume, 20 days
18.08M
52-week high
$790.80
52-week low
$520.26
Shares outstanding
2.21B

Financials

Revenue, TTM
$228.2B
Profit margin
29.8%
Return on equity
29.8%
Quarterly earnings growth, YoY
−13.4%

Risk and income

Beta
1.24
Typical daily move
±3.3%
Typical 20-day move
±7.4%
Dividend yield
0.31%

Meta Platforms peers

Meta Platforms’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.

StockTodayGekkoIndex zonevs Fair Value
GOOGLAlphabet−2.2%Neutral9.1% above
GOOGAlphabet−1.9%Neutral8.8% above
NFLXNetflix+0.7%Accumulation26.9% below
SPOTSpotify Technology−3.4%Accumulation11.5% above
MSTRStrategy+12.7%Neutral2.5% below
TRIThomson Reuters−5.4%Accumulation28.7% below

A peer links to its own page where one exists.

In the Buying zone today

Reporting earnings this week

Popular on Gekko

Meta Platforms stock FAQ

What is Meta Platforms’s market cap?

Meta Platforms’s market cap is $1.70T at the Sep 18, 2026 close of $665.75, with 2.21B shares outstanding. The shares trade on a P/E ratio of 25.4.

What is the Meta Platforms stock forecast?

The consensus analyst 12-month price target for Meta Platforms is $755.28, +13.4% from the last close. Of the 42 firms that rated the stock in the last 90 days, 36 rate it a buy, 6 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.

Is Meta Platforms stock overvalued or undervalued?

On Gekko’s estimate Meta Platforms is overvalued: the Sep 18, 2026 close of $665.75 is 19.5% above Gekko Fair Value of $557.01. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.

When does Meta Platforms report earnings next?

Meta Platforms is expected to report on Oct 28, 2026, after the market closes (38 days away). Analysts expect earnings of $6.74 per share on revenue of $63.25B. Meta Platforms beat the earnings estimate in 6 of its last 8 reports, moving 7.4% on average across the report.

What is Meta Platforms’s 52-week high and low?

Meta Platforms’s 52-week high is $790.80 and its 52-week low is $520.26; it closed at $665.75 on Sep 18, 2026, −14.2% over the past year.

Is Meta Platforms stock a buy right now?

Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 6 items with data read as supportive (smart money and earnings risk), 2 as mixed (trend and gekkoindex) and 2 as headwinds (fair value and seasonality). The checklist is a description of current data, not a recommendation.

Is there unusual options activity in Meta Platforms?

Gekko flagged 4 unusual options signals in Meta Platforms over the last 30 days, with $139.4M of flagged premium in calls and $84.62M in puts. The latest, bullish flow, was on Sep 10, 2026 with $106.2M in unusual premium. The signal-by-signal table is in Gekko.

How this page works

Prices and signals update after every US market close; the GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →

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