Insider buying last 90 days
No open-market insider purchases were filed for SBUX in the last 90 days.
From Form 4 filings, dated to when each was filed.
Nov 4 close
Starbucks shares gained this week alongside peer strength, with McDonald's earnings beat and Chipotle's climb lifting sentiment across the fast-food sector. Starbucks itself completed fiscal 2026 with five consecutive quarters of positive comparable sales, and its "Back to Starbucks" initiative is now being framed as a growth plan for fiscal 2027, with management pointing to customer service, menu innovation, and digital improvements. The company also revived its holiday album and hand-drawn ad campaign as part of a broader coffeehouse comeback narrative.
Starbucks closed at $109.70, up 4.7%, sitting between its 50-day average of $99.23 and 200-day average of $100.04, and just below its 52-week high of $110.51. The GekkoIndex reads 45.4, placing the stock in the Neutral zone, down from a five-day change of -4.5. Price sits 27.4% above Gekko Fair Value of $86.08, marking a notable gap between current trading levels and that benchmark.
The next earnings date falls on 27 January 2027, outside a typical 20-trading-day holding window. Over the last 30 days, one unusual options signal appeared, with call premium of $7.2 million against put premium of $723,133. Seasonally, the next 20 trading days have averaged a 4.2% gain over 5 years, rising in 3 of those years. Analyst consensus across 17 firms shows 10 buy and 7 hold ratings, with a consensus target of $110.76.
Written by AI from the Nov 4, 2026 close and checked automatically against the figures on this page.
Starbucks scores 3 supportive, 2 mixed and 1 headwind across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive2 mixed1 headwind
Averages disagree
Close $109.70 sits between the 50-day ($99.23) and 200-day ($100.04) averages, or the averages disagree.
See the chart45.4, Neutral
Reading 45.4 is in the Neutral zone.
See the GekkoIndex27.4% above
Price is 27.4% above Gekko Fair Value (more than 5% above).
See fair valueLeans bullish
Last 30 days: 1 unusual options signal.
See smart moneyReports in 83 days
Next report Jan 27, 2027, 83 days away — outside a typical 20-trading-day hold.
See earnings+4.2% on average
From this point in the calendar, the next 20 trading days averaged +4.2% over 5 years, rising in 3 of them.
See seasonalityA description of current data, not a recommendation. How this page works
Starbucks closed at $109.70 on Nov 4, 2026, +35.5% over the past year, inside a 52-week range of $77.99 to $110.51.
Use the left and right arrow keys to read daily values.
Put SBUX on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
Starbucks roasts, markets, and sells specialty coffee through retail locations found around the world. Its stores serve coffee and tea drinks, whole bean and ground coffee, single-serve pods, and ready-to-drink beverages, alongside food such as pastries, breakfast sandwiches, and lunch items. The brand is widely recognized for this cafe-based model built around coffee and related refreshments.
The company runs its operations through three divisions covering North America, international markets, and channel development. Beyond its own stores, it licenses its trademarks to independently run outlets, grocery chains, and foodservice providers, extending its reach through additional brand names including Teavana, Seattle's Best Coffee, Evolution Fresh, Ethos, Starbucks Reserve, and Princi. This mix of owned locations, licensed sites, and packaged goods brings its products to customers through many different channels.
Starbucks was founded in 1971 and is based in Seattle, Washington. Its shares are listed on the NASDAQ under the ticker SBUX.
Starbucks’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 45.4, in the Neutral zone, down 4.5 points over five sessions.
Down 4.5 points over five sessions.
Reading for Nov 4, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 56 | +1.7% | +1.8% | ||
| Accumulation | 190 | +0.4% | +2.4% | ||
| Neutral (current zone) | 428 | −0.1% | −0.5% | ||
| Distribution | 21 | +0.4% | +0.2% | ||
| Selling | 2 | Too few readings yet | |||
Average SBUX share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.0% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
Starbucks trades 27.4% above Gekko Fair Value of $86.08, so the shares are overvalued on Gekko’s estimate.
Gekko’s own estimate of what Starbucks shares are worth, recalculated every trading day.
$86.08
Gekko Fair Value, Nov 4, 2026
27.4% Overvalued
At the end of Aug 2026 the price was 27.6% above the estimate.
No open-market insider purchases were filed for Starbucks, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for SBUX in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in SBUX were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Starbucks has been buying back its own shares.
From company filings.
1signal, 91% of the flagged premium in calls.
Latest: Bullish flow on Oct 9, $7.92M in unusual premium.
1of the funds Gekko tracks holds SBUX.
Starbucks reports on Jan 27, 2027, after the close (83 days away), and beat the EPS estimate in 3 of its last 8 reports.
Jan 27, 2027
Expected after the close, 83 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Jul 29, 2026 | $0.85 est $0.66 | $9.32B est $9.17B | +2.7% |
| Apr 28, 2026 | $0.50 est $0.41 | $9.53B est $9.17B | +7.8% |
| Jan 28, 2026 | $0.56 est $0.59 | $9.92B est $9.65B | −1.9% |
| Oct 29, 2025 | $0.52 est $0.56 | $9.57B est $9.33B | −2.7% |
| Jul 29, 2025 | $0.50 est $0.65 | $9.46B est $9.29B | −1.0% |
| Apr 29, 2025 | $0.41 est $0.49 | $8.76B est $8.83B | −4.6% |
| Jan 28, 2025 | $0.69 est $0.68 | $9.40B est $9.32B | +8.6% |
| Oct 30, 2024 | $0.80 est $1.03 | $9.07B est $9.20B | +0.3% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for Starbucks is $110.76, +1.0% from the last close, from 17 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 17 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Nov 2 | Citi | $107 | −2.5% |
| Oct 30 | KeyBanc | — | — |
| Oct 30 | Robert W. Baird | $120 | +9.4% |
| Oct 30 | UBS | $105 | −4.3% |
| Oct 30 | RBC Capital | $115 | +4.8% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Nov 4, Starbucks averaged +4.2% across the last 5 years, rising in 3 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +3.8% | 4 of 5 |
| Next 10 trading days | +3.7% | 5 of 5 |
| Next 15 trading days | +3.7% | 3 of 5 |
| Next 20 trading days | +4.2% | 3 of 5 |
| Next 30 trading days | 0.0% | 2 of 5 |
For scale, SBUX’s typical 20-trading-day move in either direction is about 4.7%.
Starbucks’s market cap is $125.1B, with a P/E ratio of 47.2 and revenue of $37.91B over the last twelve months.
Coverage of Starbucks this week reads positive: 9 positive, 1 neutral and 2 negative headlines.
Starbucks’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| MCDMcDonald's | Distribution | 2.6% above |
| YUMYum! Brands | Distribution | 13.8% below |
| CMGChipotle Mexican Grill | Neutral | 6.9% above |
| QSRRestaurant Brands International | Neutral | 31.7% below |
| DRIDarden Restaurants | Neutral | 3.9% below |
| YUMCYum China | Distribution | 40.9% below |
A peer links to its own page where one exists.
Starbucks’s market cap is $125.1B at the Nov 4, 2026 close of $109.70, with 1.14B shares outstanding. The shares trade on a P/E ratio of 47.2.
The consensus analyst 12-month price target for Starbucks is $110.76, +1.0% from the last close. Of the 17 firms that rated the stock in the last 90 days, 10 rate it a buy, 7 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate Starbucks is overvalued: the Nov 4, 2026 close of $109.70 is 27.4% above Gekko Fair Value of $86.08. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
Starbucks is expected to report on Jan 27, 2027, after the market closes (83 days away). Analysts expect earnings of $0.75 per share on revenue of $9.36B. Starbucks beat the earnings estimate in 3 of its last 8 reports, moving 3.7% on average across the report.
Starbucks’s 52-week high is $110.51 and its 52-week low is $77.99; it closed at $109.70 on Nov 4, 2026, +35.5% over the past year. Over the last five years the shares peaked at $117.80 on Jan 3, 2022.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 6 items with data read as supportive (smart money, earnings risk and seasonality), 2 as mixed (trend and gekkoindex) and 1 as a headwind (fair value). The checklist is a description of current data, not a recommendation.
Gekko flagged 1 unusual options signal in Starbucks over the last 30 days, with $7.20M of flagged premium in calls and $723K in puts. The latest, bullish flow, was on Oct 9, 2026 with $7.92M in unusual premium. The signal-by-signal table is in Gekko.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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