Insider buying last 90 days
No open-market insider purchases were filed for YUM in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every YUM insider filing, plotted on the chart in Gekko.Open YUM in Gekko
NYSE: YUM
Yum! Brands (YUM) Stock Analysis & Forecast
$137.99+2.24 (+1.7%)
Close on Sep 18, 2026. Page updated Sep 19, 9:19 pm ET.
Gekko Brief
AI summaryYum! Brands closes at $137.99, up 1.7% on the day, but remains below both its 50-day ($149.56) and 200-day ($154.42) moving averages, with the shorter average also under the longer one. The stock sits in the GekkoIndex Accumulation zone at a reading of 67.8. Price stands 27.8% below Gekko Fair Value of $190.99, a gap that bears watching. Shares are down 5.4% over one month, 9.2% over three months, and sit near the 52-week low of $134.26 versus a high of $170.14.
This week's coverage centers on Taco Bell and analyst positioning. Traffic at Taco Bell fell 12.2% between 6 July and 11 September versus the prior year, according to Placer.ai data, even after the Cyclospora outbreak linked to iceberg lettuce was declared over. Separately, Robert W. Baird lowered its price target to $165.00 from $174.00 while keeping an "outperform" rating, and the stock touched a new 52-week low following that move. Seaport Research Partners upgraded the stock to "strong-buy." The company's last quarter showed better-than-expected EPS but a slight revenue miss, alongside a $4 billion share-repurchase authorization.
The next earnings report is scheduled for 3 November, 44 days out, placing it beyond a typical 20-trading-day window. Analyst coverage spans 15 firms, with 8 buy and 7 hold ratings and a consensus target of $172.89. Seasonality over the next 20 trading days has averaged -1.7% across 5 years, with gains in 2 of them. No insider, Congress, or unusual options activity appears in the recent windows.
Written by AI and checked automatically against the figures on this page. Generated Sep 20, 2026 from the data above.
Price vs fair value
Close $137.99200-day averageGekko Fair Value $190.99
Key stats
- Market cap
- $38.03B
- P/E ratio
- 17.4
- Forward P/E
- 20.3
- EPS, TTM
- $7.82
- Revenue, TTM
- $8.72B
- Profit margin
- 25.4%
- Dividend yield
- 1.06%
- Beta
- 0.55
- Volume
- 4.71M avg 2.26M
- 1-year return
- −6.9%
- Typical daily move
- ±3%
- Typical 20-day move
- ±3.1%
- 50-day average
- $149.56
- 200-day average
- $154.42
- Next earnings
- Nov 3 before open
- Shares outstanding
- 272.9M
Yum! Brands swing-trade checklist
Yum! Brands scores 3 supportive, 0 mixed and 2 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive0 mixed2 headwinds
- Trendheadwind
Below 50 and 200-day
Close $137.99 is below the 50-day ($149.56) and 200-day ($154.42) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexsupportive
67.8, Accumulation
Reading 67.8 is in the Accumulation zone.
See the GekkoIndex - Fair valuesupportive
27.8% below
Price is 27.8% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneyno data
No data
No insider, Congress or unusual options activity in the window.
See smart money - Earnings risksupportive
Reports in 44 days
Next report Nov 3, 2026, 44 days away — outside a typical 20-trading-day hold.
See earnings - Seasonalityheadwind
−1.7% on average
From this point in the calendar, the next 20 trading days averaged −1.7% over 5 years, rising in 2 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Yum! Brands stock chart and price history
Yum! Brands closed at $137.99 on Sep 18, 2026, −6.9% over the past year, inside a 52-week range of $134.26 to $170.14.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −5.4%
- 3 months
- −9.2%
- 6 months
- −11.7%
- 1 year
- −6.9%
The full YUM chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open YUM in Gekko
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About Yum! Brands
Yum! Brands develops, runs, and franchises a group of quick-service restaurant chains that serve customers around the world. Its restaurants offer chicken, pizza, Mexican-style food, and chargrilled burgers and sandwiches, among other menu items, and the company is known for the brands operating under its umbrella.
The business is split into four divisions, one for each of its restaurant concepts: KFC, Taco Bell, Pizza Hut, and The Habit Burger Grill. Restaurants under these names are franchised and operated across a large number of countries and territories, bringing Yum! Brands' offerings to diners at a global scale rather than through a single chain or region.
The company is headquartered in Louisville, Kentucky, and traces its founding to 1997, when it was originally named TRICON Global Restaurants, Inc. before taking on its current name in 2002. Its shares are listed on the NYSE under the ticker YUM.
- Listed
- NYSE
- Sector
- Consumer services
- Industry
- Restaurants
- Website
- yum.com
Yum! Brands GekkoIndex: the smart money zone
Yum! Brands’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 67.8, in the Accumulation zone, up 0.2 points over five sessions.
67.8Accumulation
Up 0.2 points over five sessions.
Reading for Sep 18, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 21 | +1.1% | +5.0% | ||
| Accumulation (current zone) | 225 | +1.2% | +2.5% | ||
| Neutral | 389 | −0.5% | −0.8% | ||
| Distribution | 26 | −0.2% | +0.9% | ||
| Selling | 1 | Too few readings yet | |||
Average YUM share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.
Accumulation zone: Institutional interest building. About the five zones →
See every daily GekkoIndex reading plotted over the YUM price, zone by zone.Track YUM in Gekko
Is Yum! Brands stock overvalued? Gekko Fair Value
Yum! Brands trades 27.8% below Gekko Fair Value of $190.99, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Yum! Brands shares are worth, recalculated every trading day.
$190.99
Gekko Fair Value, Sep 19, 2026
27.8% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open YUM in Gekko
Yum! Brands insider and Congress trading
No open-market insider purchases were filed for Yum! Brands, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in YUM were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for YUM, plotted on the chart in Gekko.Open YUM in Gekko
Buybacks
Yum! Brands has been buying back its own shares.
- Latest authorization
- $4.00B, Jun 16, 2026
- Bought back, quarter ended Jun 30, 2026
- $489.0M
- As a share of market cap
- 1.29%
- Trailing four quarters
- $888.0M
From company filings.
Hedge funds and billionaires quarter ended Jun 30
2of the funds Gekko tracks hold YUM.
0added1opened1trimmed0sold out
Which funds are on each side, name by name.Unlock in Gekko
Yum! Brands earnings: next date and track record
Yum! Brands reports on Nov 3, 2026, before the open (44 days away), and beat the EPS estimate in 5 of its last 8 reports.
Next earnings report
Nov 3, 2026
Expected before the open, 44 days away
- EPS estimate
- $1.55
- Revenue estimate
- $2.12B
5 of 8reports beat the EPS estimate
±3.3%average move across the report
7 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Jul 30, 2026 AI summary
- What they said
- YUM Q2 2026 (excluding Pizza Hut, which is being divested) delivered 7% system sales growth, 6% unit growth, and 4% same-store sales growth. KFC drove 6% system sales growth with standout markets including UK (+8% SSS) and Asia (+6% SSS). Digital sales ex-Pizza Hut reached $17B in H1, up 25% YoY. Company is navigating a Taco Bell U.S. public health issue while executing strategic priorities under 'Raise the B.A.R.' framework.
- Guidance
- Q3 earnings scheduled for November 3. Management expressed confidence in future growth following Pizza Hut divestiture and strong H1 performance, with KFC modernization strategy targeting boneless chicken innovation and contemporary restaurant experience as key growth levers.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Jul 30, 2026 | $1.62 est $1.59 | $2.17B est $2.18B | +0.9% |
| Apr 29, 2026 | $1.50 est $1.39 | $2.06B est $2.04B | +2.0% |
| Feb 4, 2026 | $1.73 est $1.76 | $2.51B est $2.45B | +1.5% |
| Nov 4, 2025 | $1.58 est $1.49 | $1.98B est $2.00B | +7.2% |
| Aug 5, 2025 | $1.44 est $1.46 | $1.93B est $1.94B | −3.9% |
| Apr 30, 2025 | $1.30 est $1.29 | $1.79B est $1.85B | +0.6% |
| Feb 6, 2025 | $1.61 est $1.60 | $2.36B est $2.36B | +9.4% |
| Nov 5, 2024 | $1.37 est $1.41 | $1.83B est $1.90B | +1.2% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Yum! Brands stock forecast and analyst price targets
Analysts’ average 12-month price target for Yum! Brands is $172.89, +25.3% from the last close, from 15 firms rating the stock in the last 90 days.
$172.89consensus 12-month target, +25.3% from the last close
Now $137.99Avg $172.89
Low $160High $190
Each firm’s latest rating in the last 90 days: 15 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 16 | Robert W. Baird | $165 | +19.6% |
| Sep 15 | Seaport Global | $162 | +17.4% |
| Aug 24 | Evercore ISI | $190 | +37.7% |
| Aug 24 | Robert W. Baird | $174 | +26.1% |
| Aug 24 | Stifel Nicolaus | $174 | +26.1% |
+2.5%average 20-day move after past Accumulation readings
−1.7%average move over the next 20 trading days in the last 5 years
±3%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Yum! Brands seasonality: the next 20 trading days
Over the next 20 trading days from Sep 19, Yum! Brands averaged −1.7% across the last 5 years, rising in 2 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −0.3% | 2 of 5 |
| Next 10 trading days | −0.2% | 2 of 5 |
| Next 15 trading days | −2.9% | 1 of 5 |
| Next 20 trading days | −1.7% | 2 of 5 |
| Next 30 trading days | −1.0% | 3 of 5 |
For scale, YUM’s typical 20-trading-day move in either direction is about 3.1%.
Yum! Brands market cap and key statistics
Yum! Brands’s market cap is $38.03B, with a P/E ratio of 17.4 and revenue of $8.72B over the last twelve months.
Valuation
- Market cap
- $38.03B
- P/E ratio
- 17.4
- Forward P/E
- 20.3
- EPS, TTM
- $7.82
- Gekko Fair Value
- $190.99
Trading
- Volume
- 4.71M
- Avg volume, 20 days
- 2.26M
- 52-week high
- $170.14
- 52-week low
- $134.26
- Shares outstanding
- 272.9M
Financials
- Revenue, TTM
- $8.72B
- Profit margin
- 25.4%
- Return on equity
- 0%
- Quarterly earnings growth, YoY
- +131.6%
Risk and income
- Beta
- 0.55
- Typical daily move
- ±3%
- Typical 20-day move
- ±3.1%
- Dividend yield
- 1.06%
Yum! Brands stock news this week
Coverage of Yum! Brands this week reads positive: 9 positive, 2 neutral and 3 negative headlines.
- Former Taco Bell employee accused of stealing nearly $10K through a refund schemewtsp.com, Sep 18
- Yum! Brands (NYSE:YUM) vs. Bally’s (NYSE:BALY) Financial ReviewDefense World, Sep 18
- Head-To-Head Contrast: Nomadar (NASDAQ:NOMA) & Yum! Brands (NYSE:YUM)Defense World, Sep 18
- Yum! Brands (NYSE:YUM) Hits New 52-Week Low Following Analyst DowngradeMarketBeat, Sep 17
- Taco Bell’s traffic slump persists as outbreak endsRestaurant Dive, Sep 17
- Yum! Brands (NYSE:YUM) Rating Increased to Strong-Buy at Seaport Research PartnersMarketBeat, Sep 17
Yum! Brands peers
Yum! Brands’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| MCDMcDonald's | Buying | 13.0% below |
| SBUXStarbucks | Buying | 11.9% above |
| CMGChipotle Mexican Grill | Accumulation | 3.1% below |
| QSRRestaurant Brands International | Accumulation | 37.7% below |
| DRIDarden Restaurants | Accumulation | 23.3% below |
| ARMKAramark | Accumulation | 0.8% above |
A peer links to its own page where one exists.
Yum! Brands stock FAQ
What is Yum! Brands’s market cap?
Yum! Brands’s market cap is $38.03B at the Sep 18, 2026 close of $137.99, with 272.9M shares outstanding. The shares trade on a P/E ratio of 17.4.
What is the Yum! Brands stock forecast?
The consensus analyst 12-month price target for Yum! Brands is $172.89, +25.3% from the last close. Of the 15 firms that rated the stock in the last 90 days, 8 rate it a buy, 7 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Yum! Brands stock overvalued or undervalued?
On Gekko’s estimate Yum! Brands is undervalued: the Sep 18, 2026 close of $137.99 is 27.8% below Gekko Fair Value of $190.99. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Yum! Brands report earnings next?
Yum! Brands is expected to report on Nov 3, 2026, before the market opens (44 days away). Analysts expect earnings of $1.55 per share on revenue of $2.12B. Yum! Brands beat the earnings estimate in 5 of its last 8 reports, moving 3.3% on average across the report.
What is Yum! Brands’s 52-week high and low?
Yum! Brands’s 52-week high is $170.14 and its 52-week low is $134.26; it closed at $137.99 on Sep 18, 2026, −6.9% over the past year.
Is Yum! Brands stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 5 items with data read as supportive (gekkoindex, fair value and earnings risk) and 2 as headwinds (trend and seasonality). The checklist is a description of current data, not a recommendation.
How this page works
Prices and signals update after every US market close; the GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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