Insider buying last 90 days
No open-market insider purchases were filed for YUM in the last 90 days.
From Form 4 filings, dated to when each was filed.
Nov 4 close
Yum! Brands reported third-quarter earnings on 3 November, with EPS of $1.56 beating the $1.47 estimate, and shares reacted with a 5.5% move. KFC also unveiled a Marvel-themed menu tied to the "Avengers: Doomsday" release, and PepsiCo renewed and expanded its beverage partnership with Taco Bell for 11 years. Separate filings showed routine insider transactions, including a Form 144 from officer Erika Burkhardt and share sales by KFC Division CEO Scott Mezvinsky tied to a pre-arranged trading plan, alongside a Form 3 from new Chief People & Culture Officer De Leon Gamboa Naiara.
YUM closed at $166.31, up 5.9%, sitting above both its 50-day average of $146.43 and 200-day average of $153.48, and near its 52-week high of $170.14. The GekkoIndex reads 38.9, placing the stock in the Distribution zone, down from a five-day change of -13.4. Despite the recent strength, the price remains 13.8% below the Gekko Fair Value of $192.88.
The next earnings date falls on 3 February 2027, outside a typical 20-trading-day holding window. No insider, Congress or unusual options activity appears in the recent windows, though one billionaire holder and one trailblazer holder are noted. Seasonality over the next 20 trading days has averaged a 1.9% gain across 5 years, rising in 2 of them. Analyst consensus among 17 firms stands at 9 buy and 8 hold ratings, with a consensus target of $170.61.
Written by AI from the Nov 4, 2026 close and checked automatically against the figures on this page.
Yum! Brands scores 2 supportive, 2 mixed and 1 headwind across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
2 supportive2 mixed1 headwind
Averages disagree
Close $166.31 sits between the 50-day ($146.43) and 200-day ($153.48) averages, or the averages disagree.
See the chart38.9, Distribution
Reading 38.9 is in the Distribution zone.
See the GekkoIndex13.8% below
Price is 13.8% below Gekko Fair Value (more than 5% below).
See fair valueNo data
No insider, Congress or unusual options activity in the window.
See smart moneyReports in 90 days
Next report Feb 3, 2027, 90 days away — outside a typical 20-trading-day hold.
See earnings+1.9% on average
From this point in the calendar, the next 20 trading days averaged +1.9% over 5 years, rising in 2 of them.
See seasonalityA description of current data, not a recommendation. How this page works
Yum! Brands closed at $166.31 on Nov 4, 2026, +19.3% over the past year, inside a 52-week range of $134.26 to $170.14.
Use the left and right arrow keys to read daily values.
Put YUM on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
Yum! Brands develops, runs, and franchises a group of quick-service restaurant chains that serve customers around the world. Its restaurants offer chicken, pizza, Mexican-style food, and chargrilled burgers and sandwiches, among other menu items, and the company is known for the brands operating under its umbrella.
The business is split into four divisions, one for each of its restaurant concepts: KFC, Taco Bell, Pizza Hut, and The Habit Burger Grill. Restaurants under these names are franchised and operated across a large number of countries and territories, bringing Yum! Brands' offerings to diners at a global scale rather than through a single chain or region.
The company is headquartered in Louisville, Kentucky, and traces its founding to 1997, when it was originally named TRICON Global Restaurants, Inc. before taking on its current name in 2002. Its shares are listed on the NYSE under the ticker YUM.
Yum! Brands’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 38.9, in the Distribution zone, down 13.4 points over five sessions.
Down 13.4 points over five sessions, from the Neutral zone.
Reading for Nov 4, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 21 | +1.1% | +5.0% | ||
| Accumulation | 244 | +1.1% | +2.7% | ||
| Neutral | 404 | −0.4% | −1.1% | ||
| Distribution (current zone) | 27 | −0.2% | +0.9% | ||
| Selling | 1 | Too few readings yet | |||
Average YUM share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Distribution readings averaged +1.2% over 20 days. Past behaviour doesn’t guarantee future results.
Distribution zone: Institutions potentially offloading. About the five zones →
Yum! Brands trades 13.8% below Gekko Fair Value of $192.88, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Yum! Brands shares are worth, recalculated every trading day.
$192.88
Gekko Fair Value, Nov 4, 2026
13.8% Undervalued
At the end of Aug 2026 the price was 23.8% below the estimate.
No open-market insider purchases were filed for Yum! Brands, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for YUM in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in YUM were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Yum! Brands has been buying back its own shares.
From company filings.
2of the funds Gekko tracks hold YUM.
Yum! Brands reports on Feb 3, 2027, before the open (90 days away), and beat the EPS estimate in 6 of its last 8 reports.
Feb 3, 2027
Expected before the open, 90 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Nov 3, 2026 | $1.56 est $1.47 | — est $2.05B | +5.5% |
| Jul 30, 2026 | $1.62 est $1.59 | $2.17B est $2.18B | +0.9% |
| Apr 29, 2026 | $1.50 est $1.39 | $2.06B est $2.04B | +2.0% |
| Feb 4, 2026 | $1.73 est $1.76 | $2.51B est $2.45B | +1.5% |
| Nov 4, 2025 | $1.58 est $1.49 | $1.98B est $2.00B | +7.2% |
| Aug 5, 2025 | $1.44 est $1.46 | $1.93B est $1.94B | −3.9% |
| Apr 30, 2025 | $1.30 est $1.29 | $1.79B est $1.85B | +0.6% |
| Feb 6, 2025 | $1.61 est $1.60 | $2.36B est $2.36B | +9.4% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for Yum! Brands is $170.61, +2.6% from the last close, from 17 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 17 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Nov 4 | Citi | $171 | +2.8% |
| Nov 4 | Morgan Stanley | $185 | +11.2% |
| Nov 4 | Guggenheim | $180 | +8.2% |
| Nov 4 | BMO Capital | $170 | +2.2% |
| Nov 3 | Bernstein | $170 | +2.2% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Nov 4, Yum! Brands averaged +1.9% across the last 5 years, rising in 2 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +0.8% | 3 of 5 |
| Next 10 trading days | +1.0% | 4 of 5 |
| Next 15 trading days | +2.0% | 4 of 5 |
| Next 20 trading days | +1.9% | 2 of 5 |
| Next 30 trading days | +3.6% | 5 of 5 |
For scale, YUM’s typical 20-trading-day move in either direction is about 3.1%.
Yum! Brands’s market cap is $45.39B, with a P/E ratio of 19.9 and revenue of $8.72B over the last twelve months.
Coverage of Yum! Brands this week reads positive: 10 positive, 7 neutral and 0 negative headlines.
Yum! Brands’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| MCDMcDonald's | Distribution | 2.6% above |
| SBUXStarbucks | Neutral | 27.4% above |
| CMGChipotle Mexican Grill | Neutral | 6.9% above |
| QSRRestaurant Brands International | Neutral | 31.7% below |
| DRIDarden Restaurants | Neutral | 3.9% below |
| YUMCYum China | Distribution | 40.9% below |
A peer links to its own page where one exists.
Yum! Brands’s market cap is $45.39B at the Nov 4, 2026 close of $166.31, with 272.9M shares outstanding. The shares trade on a P/E ratio of 19.9.
The consensus analyst 12-month price target for Yum! Brands is $170.61, +2.6% from the last close. Of the 17 firms that rated the stock in the last 90 days, 9 rate it a buy, 8 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate Yum! Brands is undervalued: the Nov 4, 2026 close of $166.31 is 13.8% below Gekko Fair Value of $192.88. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
Yum! Brands is expected to report on Feb 3, 2027, before the market opens (90 days away). Analysts expect earnings of $1.77 per share on revenue of $2.45B. Yum! Brands beat the earnings estimate in 6 of its last 8 reports, moving 3.9% on average across the report.
Yum! Brands’s 52-week high is $170.14 and its 52-week low is $134.26; it closed at $166.31 on Nov 4, 2026, +19.3% over the past year.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 5 items with data read as supportive (fair value and earnings risk), 2 as mixed (trend and seasonality) and 1 as a headwind (gekkoindex). The checklist is a description of current data, not a recommendation.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
Every GekkoIndex reading, insider trade, options bet and Congress disclosure plotted on the chart, plus the 5,800-name screener and trade planning tools.
Join 1,461 other traders using Gekko
Start Your FREE 7 Day Trial → Every feature unlocked. No credit card required.Type a ticker or company name. Press Esc to close.