Insider buying last 90 days
No open-market insider purchases were filed for MCD in the last 90 days.
From Form 4 filings, dated to when each was filed.
Close on Sep 18, 2026. Page updated Sep 19, 9:15 pm ET.
McDonald's closes at $248.24, down slightly on the day and sitting below both its 50-day average of $265.40 and its 200-day average of $293.48, with the shorter average also under the longer one. The stock is near its 52-week low of $247.65, having fallen 7.2% over one month, 10.9% over three months, and 18.6% over the past year. The GekkoIndex reads 71.3, placing it in the Buying zone, while price sits 13% below the Gekko Fair Value estimate of $285.26.
Coverage this week centers on McDonald's recent slide alongside its 50th consecutive annual dividend increase, which has pushed the yield to a six-year high near 3% even as shares trade at their lowest forward multiple in over a decade. Commentary points to slowing traffic, weaker comparable sales, and execution issues tied to value-menu positioning, alongside inflation and fuel-cost pressure on consumers. Separately, Nykredit A/S disclosed a new position of 239,500 shares valued at approximately $64.7 million, and Representative C. Scott Franklin reported a purchase in the $1,001–$15,000 range in his Fidelity Roth IRA.
Looking ahead, McDonald's next earnings report is scheduled for 4 November 2026, 45 days out and beyond a typical 20-trading-day hold. Over the last 90 days, Congress recorded 1 buy and 0 sells, and the last 30 days show 1 unusual options signal, with put premium of $13.8 million against call premium of $1.8 million. Seasonally, the next 20 trading days have averaged -0.7% over five years, rising in 3 of them, a mixed backdrop worth noting alongside the current fair-value gap.
Written by AI and checked automatically against the figures on this page. Generated Sep 20, 2026 from the data above.
McDonald's scores 3 supportive, 2 mixed and 1 headwind across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive2 mixed1 headwind
Below 50 and 200-day
Close $248.24 is below the 50-day ($265.40) and 200-day ($293.48) averages, and the 50-day is below the 200-day.
See the chart71.3, Buying
Reading 71.3 is in the Buying zone.
See the GekkoIndex13.0% below
Price is 13% below Gekko Fair Value (more than 5% below).
See fair valueMixed
Last 90 days: Congress 1 buy / 0 sales. Last 30 days: 1 unusual options signal.
See smart moneyReports in 45 days
Next report Nov 4, 2026, 45 days away — outside a typical 20-trading-day hold.
See earnings−0.7% on average
From this point in the calendar, the next 20 trading days averaged −0.7% over 5 years, rising in 3 of them.
See seasonalityA description of current data, not a recommendation. How this page works
McDonald's closed at $248.24 on Sep 18, 2026, −18.6% over the past year, inside a 52-week range of $247.65 to $341.75.
Use the left and right arrow keys to read daily values.
Put MCD on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
McDonald's runs and licenses a widely recognized quick-service restaurant chain, serving customers across the United States and in markets around the world. Its menu centers on staples such as burgers and cheeseburgers, along with chicken sandwiches and nuggets, lighter items like wraps, fries and salads, and a breakfast lineup that includes biscuit and bagel sandwiches, breakfast burritos, hotcakes and oatmeal. Rounding out the offering are desserts such as milkshakes, sundaes and soft-serve, baked goods, and a range of soft drinks and coffee.
The business works through a mix of company-operated and licensed locations, extending its reach through both formats to serve everyday diners looking for quick meals. As of the end of 2021, the network totaled 40,031 restaurants worldwide.
McDonald's traces its founding back to 1940 and keeps its corporate headquarters in Chicago, Illinois. Its shares are listed on the NYSE under the ticker MCD.
McDonald's’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 71.3, in the Buying zone, up 1.1 points over five sessions.
Up 1.1 points over five sessions.
Reading for Sep 18, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying (current zone) | 45 | +0.5% | +0.6% | ||
| Accumulation | 237 | +0.1% | 0.0% | ||
| Neutral | 349 | −0.2% | −0.3% | ||
| Distribution | 27 | −1.5% | −2.4% | ||
| Selling | 4 | Too few readings yet | |||
Average MCD share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Buying readings averaged +3.2% over 20 days. Past behaviour doesn’t guarantee future results.
Buying zone: Smart money likely accumulating heavily. About the five zones →
McDonald's trades 13.0% below Gekko Fair Value of $285.26, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what McDonald's shares are worth, recalculated every trading day.
$285.26
Gekko Fair Value, Sep 19, 2026
13.0% Undervalued
No open-market insider purchases were filed for McDonald's, and members of Congress disclosed 1 purchase and 0 sales, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for MCD in the last 90 days.
From Form 4 filings, dated to when each was filed.
1trade disclosed: 1 purchase and 0 sales.
| Member | Amount | Disclosed |
|---|---|---|
| Scott Mr Franklin House, FL, purchase | $1,001 - $15,000 | Sep 18 traded Aug 26 |
From congressional disclosures, which report amounts as ranges.
McDonald's has been buying back its own shares.
From company filings.
1signal, 12% of the flagged premium in calls.
Latest: Bullish flow on Sep 5, $15.68M in unusual premium.
1of the funds Gekko tracks holds MCD.
McDonald's reports on Nov 4, 2026, before the open (45 days away), and beat the EPS estimate in 6 of its last 8 reports.
Nov 4, 2026
Expected before the open, 45 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 4, 2026 | $3.38 est $3.32 | $7.10B est $7.13B | +3.3% |
| May 7, 2026 | $2.83 est $2.74 | $6.52B est $6.47B | −2.9% |
| Feb 11, 2026 | $3.12 est $3.05 | $7.01B est $6.84B | +1.9% |
| Nov 5, 2025 | $3.22 est $3.33 | $7.08B est $7.08B | −0.3% |
| Aug 6, 2025 | $3.19 est $3.14 | $6.84B est $6.70B | +3.1% |
| May 1, 2025 | $2.67 est $2.66 | $5.96B est $6.10B | −2.4% |
| Feb 10, 2025 | $2.83 est $2.85 | $6.39B est $6.45B | +5.4% |
| Oct 29, 2024 | $3.23 est $3.20 | $6.87B est $6.82B | −1.8% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for McDonald's is $312.84, +26.0% from the last close, from 25 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 25 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 18 | Bernstein | $295 | +18.8% |
| Sep 17 | Citi | $310 | +24.9% |
| Sep 16 | BTIG | $350 | +41.0% |
| Sep 15 | Seaport Global | — | — |
| Sep 15 | Jefferies | $325 | +30.9% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Sep 19, McDonald's averaged −0.7% across the last 5 years, rising in 3 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −0.3% | 3 of 5 |
| Next 10 trading days | −2.3% | 2 of 5 |
| Next 15 trading days | −2.5% | 2 of 5 |
| Next 20 trading days | −0.7% | 3 of 5 |
| Next 30 trading days | +0.7% | 2 of 5 |
For scale, MCD’s typical 20-trading-day move in either direction is about 3%.
McDonald's’s market cap is $176.4B, with a P/E ratio of 20.2 and revenue of $27.70B over the last twelve months.
Coverage of McDonald's this week reads neutral: 6 positive, 7 neutral and 1 negative headlines.
McDonald's’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| SBUXStarbucks | Buying | 11.9% above |
| CMGChipotle Mexican Grill | Accumulation | 3.1% below |
| YUMYum! Brands | Accumulation | 27.8% below |
| QSRRestaurant Brands International | Accumulation | 37.7% below |
| DRIDarden Restaurants | Accumulation | 23.3% below |
| ARMKAramark | Accumulation | 0.8% above |
A peer links to its own page where one exists.
McDonald's’s market cap is $176.4B at the Sep 18, 2026 close of $248.24, with 707.6M shares outstanding. The shares trade on a P/E ratio of 20.2.
The consensus analyst 12-month price target for McDonald's is $312.84, +26.0% from the last close. Of the 25 firms that rated the stock in the last 90 days, 14 rate it a buy, 11 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate McDonald's is undervalued: the Sep 18, 2026 close of $248.24 is 13.0% below Gekko Fair Value of $285.26. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
McDonald's is expected to report on Nov 4, 2026, before the market opens (45 days away). Analysts expect earnings of $3.39 per share on revenue of $7.32B. McDonald's beat the earnings estimate in 6 of its last 8 reports, moving 2.6% on average across the report.
McDonald's’s 52-week high is $341.75 and its 52-week low is $247.65; it closed at $248.24 on Sep 18, 2026, −18.6% over the past year.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 6 items with data read as supportive (gekkoindex, fair value and earnings risk), 2 as mixed (smart money and seasonality) and 1 as a headwind (trend). The checklist is a description of current data, not a recommendation.
Gekko flagged 1 unusual options signal in McDonald's over the last 30 days, with $1.85M of flagged premium in calls and $13.83M in puts. The latest, bullish flow, was on Sep 5, 2026 with $15.68M in unusual premium. The signal-by-signal table is in Gekko.
Prices and signals update after every US market close; the GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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