Insider buying last 90 days
No open-market insider purchases were filed for MSM in the last 90 days.
From Form 4 filings, dated to when each was filed.
Sep 28 close
This week's coverage centers on a comparison between MSC Industrial Direct and peer Rush Enterprises, weighing institutional ownership, risk, valuation, analyst recommendations and dividends across the two mid-cap industrials names. No fresh company-specific results, guidance or regulatory news accompanied the piece.
MSM closed at $122.14, up 0.8%, sitting above both its 50-day average of $121.83 and its 200-day average of $104.51, with the 50-day itself above the 200-day. The GekkoIndex reads 55.5, placing the stock in the Neutral zone, down 0.7 over five days. Shares trade 14.3% above the Gekko Fair Value of $106.83. Over the past year the stock has returned 36.9%, with six-month gains of 35.3%, while the 52-week range spans $78.80 to $130.46.
The next earnings report is scheduled for 22 October 2026, before the open, 23 days out and inside a typical 20-trading-day holding window; the prior quarter's EPS of $0.82 missed the $0.84 estimate and drew a -2.1% reaction. Over the last 30 days there has been 1 unusual options signal, with call premium of $418,692 and no put premium recorded. Seasonally, the next 20 trading days have averaged a 1.1% gain over 5 years, rising in 3 of them. Analyst consensus stands at 3 buy and 3 hold ratings among 6 firms, with a consensus target of 131.00.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
MSC Industrial Direct scores 3 supportive, 1 mixed and 2 headwinds across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive1 mixed2 headwinds
Above 50 and 200-day
Close $122.14 is above the 50-day ($121.83) and 200-day ($104.51) averages, and the 50-day is above the 200-day.
See the chart55.5, Neutral
Reading 55.5 is in the Neutral zone.
See the GekkoIndex14.3% above
Price is 14.3% above Gekko Fair Value (more than 5% above).
See fair valueLeans bullish
Last 30 days: 1 unusual options signal.
See smart moneyReports in 23 days
Reports on Oct 22, 2026, 23 days away — inside a typical 20-trading-day hold.
See earnings+1.1% on average
From this point in the calendar, the next 20 trading days averaged +1.1% over 5 years, rising in 3 of them.
See seasonalityA description of current data, not a recommendation. How this page works
MSC Industrial Direct closed at $122.14 on Sep 28, 2026, +36.9% over the past year, inside a 52-week range of $78.80 to $130.46.
Use the left and right arrow keys to read daily values.
Put MSM on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
MSC Industrial Direct distributes industrial goods used in metalworking and in the upkeep and running of facilities, reaching buyers across the United States, Canada, Mexico and the United Kingdom. Among the items it carries are cutting tools, precision measuring gear, tooling parts, metalworking supplies, fasteners, bar and sheet stock, raw materials, abrasives, machinery, hand and power tools, safety and janitorial goods, plumbing fixtures, materials handling gear, power transmission parts and electrical components. The company lists close to 1.9 million individual product codes in its offering.
Orders come in through printed catalogs, online channels including the mscdirect.com site, software that helps clients track and manage their inventory, and direct contact through call centers or nearby branches. To move product it relies on a network built around 28 branches, 11 fulfillment centers for customers, and seven centers holding regional inventory. Its buyers include small machine shops, large manufacturers on the scale of the Fortune 1000, public sector agencies and manufacturing firms of varying sizes.
The company dates back to 1941 and is headquartered in Melville, New York. Its stock trades on the NYSE under the ticker MSM.
MSC Industrial Direct’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 55.5, in the Neutral zone, down 0.7 points over five sessions.
Down 0.7 points over five sessions.
Reading for Sep 28, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 29 | +0.6% | +0.6% | ||
| Accumulation | 212 | +0.9% | +0.9% | ||
| Neutral (current zone) | 398 | 0.0% | +0.9% | ||
| Distribution | 32 | −0.8% | +0.1% | ||
| Selling | 1 | Too few readings yet | |||
Average MSM share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
MSC Industrial Direct trades 14.3% above Gekko Fair Value of $106.83, so the shares are overvalued on Gekko’s estimate.
Gekko’s own estimate of what MSC Industrial Direct shares are worth, recalculated every trading day.
$106.83
Gekko Fair Value, Sep 26, 2026
14.3% Overvalued
No open-market insider purchases were filed for MSC Industrial Direct, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for MSM in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in MSM were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
MSC Industrial Direct has been buying back its own shares.
From company filings.
1signal, 100% of the flagged premium in calls.
Latest: Bullish flow on Sep 24, $419K in unusual premium.
MSC Industrial Direct reports on Oct 22, 2026, before the open (23 days away), and beat the EPS estimate in 5 of its last 8 reports.
Oct 22, 2026
Expected before the open, 23 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Apr 1, 2026 | $0.82 est $0.84 | $917.8M est $931.7M | −2.1% |
| Jan 7, 2026 | $0.99 est $0.95 | $965.7M est $962.6M | −1.2% |
| Oct 23, 2025 | $1.09 est $1.02 | $978.2M est $964.3M | +1.1% |
| Jul 1, 2025 | $1.08 est $1.03 | $971.1M est $969.2M | +5.4% |
| Apr 3, 2025 | $0.72 est $0.68 | $891.7M est $899.6M | −10.2% |
| Jan 8, 2025 | $0.86 est $0.73 | $928.5M est $906.9M | +0.1% |
| Oct 24, 2024 | $1.03 est $1.08 | $952.3M est $959.7M | −2.7% |
| Jul 2, 2024 | $1.33 est $1.33 | $979.4M est $959.7M | +0.4% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for MSC Industrial Direct is $131.00, +7.3% from the last close, from 6 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 6 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 22 | D.A. Davidson | — | — |
| Sep 15 | Wolfe Research | — | — |
| Jul 13 | Rothschild & Co Redburn | $155 | +26.9% |
| Jul 2 | Raymond James | — | — |
| Jul 2 | D.A. Davidson | $150 | +22.8% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Sep 26, MSC Industrial Direct averaged +1.1% across the last 5 years, rising in 3 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +1.5% | 5 of 5 |
| Next 10 trading days | +0.5% | 3 of 5 |
| Next 15 trading days | +2.8% | 3 of 5 |
| Next 20 trading days | +1.1% | 3 of 5 |
| Next 30 trading days | +4.7% | 4 of 5 |
For scale, MSM’s typical 20-trading-day move in either direction is about 4.3%.
MSC Industrial Direct’s market cap is $6.82B, with a P/E ratio of 29.3 and revenue of $3.91B over the last twelve months.
1 headline about MSC Industrial Direct from the past week, newest first, each linking to the publisher.
MSC Industrial Direct’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| GWWW.W. Grainger | Accumulation | 17.8% above |
| FASTFastenal | Neutral | 27.8% above |
| FERGFerguson Enterprises | Neutral | 2.6% below |
| WCCWESCO International | Neutral | 18.9% above |
| GPCGenuine Parts | Accumulation | 4.8% above |
| QXOQXO | Accumulation | 54.3% below |
A peer links to its own page where one exists.
MSC Industrial Direct’s market cap is $6.82B at the Sep 28, 2026 close of $122.14, with 55.85M shares outstanding. The shares trade on a P/E ratio of 29.3.
The consensus analyst 12-month price target for MSC Industrial Direct is $131.00, +7.3% from the last close. Of the 6 firms that rated the stock in the last 90 days, 3 rate it a buy, 3 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate MSC Industrial Direct is overvalued: the Sep 28, 2026 close of $122.14 is 14.3% above Gekko Fair Value of $106.83. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
MSC Industrial Direct is expected to report on Oct 22, 2026, before the market opens (23 days away). Analysts expect earnings of $1.40 per share on revenue of $1.07B. MSC Industrial Direct beat the earnings estimate in 5 of its last 8 reports, moving 2.9% on average across the report.
MSC Industrial Direct’s 52-week high is $130.46 and its 52-week low is $78.80; it closed at $122.14 on Sep 28, 2026, +36.9% over the past year.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 6 items with data read as supportive (trend, smart money and seasonality), 1 as mixed (gekkoindex) and 2 as headwinds (fair value and earnings risk). The checklist is a description of current data, not a recommendation.
Gekko flagged 1 unusual options signal in MSC Industrial Direct over the last 30 days, with $419K of flagged premium in calls and $0 in puts. The latest, bullish flow, was on Sep 24, 2026 with $419K in unusual premium. The signal-by-signal table is in Gekko.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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