Insider buying last 90 days
No open-market insider purchases were filed for COCO in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every COCO insider filing, plotted on the chart in Gekko.Open COCO in Gekko
NASDAQ: COCO
Vita Coco (COCO) Stock Analysis & Forecast
Oct 12 close
$57.72−0.67 (−1.1%)
Gekko Brief
AI summaryOct 12 closeThis week brings choppy trading for Vita Coco, with shares swinging sharply amid a mix of commentary rather than fresh company news. The stock fell 7.0% to $50.65 on 7 October before climbing 6.2% to $53.77 and then rising nearly 11% to $55.98 following a five-day slide, with consumer staples and beverage stocks broadly firmer. Analyst attention also featured, as the average 12-month price target was revised down from $79.9 to $78.6 by 10 analysts, still implying 40% potential upside from the 8 October close. Separately, co-founder Michael Kirban discussed influencer marketing and the company's early history.
Vita Coco closes at $57.72, down 1.1%, sitting below both its 50-day average of $59.25 and 200-day average of $61.44, with the 50-day also below the 200-day. The GekkoIndex reads 57.2, placing it in the Neutral zone, down 5.9 over five days. The stock trades 13.7% below Gekko Fair Value of $66.87, within a 52-week range of $38.07 to $85.83.
Earnings are scheduled for 4 November, 23 days away and inside a typical 20-trading-day holding period; the last report on 23 July saw EPS of $0.82 against a $0.56 estimate but a reaction of -11.4%. No insider, Congress or unusual options activity appears in the respective 90-day and 30-day windows. Seasonality for this point in the calendar has averaged a 1.4% gain over the next 20 trading days across 4 years, rising in 3 of them.
Written by AI from the Oct 12, 2026 close and checked automatically against the figures on this page.
Vita Coco price vs fair value
Close $57.72200-day averageGekko Fair Value $66.87
Vita Coco quick facts
- Market cap
- $3.31B
- P/E ratio
- 30.9
- Forward P/E
- 28.8
- EPS, TTM
- $1.81
- Revenue, TTM
- $706.0M
- Profit margin
- 15.5%
- Dividend yield
- —
- Beta
- 0.75
- Volume
- 840,724 avg 1.36M
- 1-year return
- +35.0%
- Typical daily move
- ±4.9%
- Typical 20-day move
- ±9.8%
- 50-day average
- $59.25
- 200-day average
- $61.44
- Next earnings
- Nov 4 before open
- Shares outstanding
- 57.86M
Vita Coco swing-trade checklist
Vita Coco scores 2 supportive, 1 mixed and 2 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
2 supportive1 mixed2 headwinds
- Trendheadwind
Below 50 and 200-day
Close $57.72 is below the 50-day ($59.25) and 200-day ($61.44) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexmixed
57.2, Neutral
Reading 57.2 is in the Neutral zone.
See the GekkoIndex - Fair valuesupportive
13.7% below
Price is 13.7% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneyno data
No data
No insider, Congress or unusual options activity in the window.
See smart money - Earnings riskheadwind
Reports in 23 days
Reports on Nov 4, 2026, 23 days away — inside a typical 20-trading-day hold.
See earnings - Seasonalitysupportive
+1.4% on average
From this point in the calendar, the next 20 trading days averaged +1.4% over 4 years, rising in 3 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Vita Coco stock chart and price history
Vita Coco closed at $57.72 on Oct 12, 2026, +35.0% over the past year, inside a 52-week range of $38.07 to $85.83.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- +11.0%
- 3 months
- −22.0%
- 6 months
- +19.3%
- 1 year
- +35.0%
The full COCO chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open COCO in Gekko
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About Vita Coco
Vita Coco is a beverage company whose name is most tied to its coconut water line, sold under the Vita Coco brand. Customers for its drinks can be found in the United States, Canada, Europe, the Middle East, and across Asia Pacific. Beyond the core coconut water, the company also offers coconut oil, coconut milk, a flavored powdered coconut water mix, sparkling water, a plant-based energy drink called Runa, purified water sold as Ever & Ever, and a protein-boosted beverage named PWR LIFT.
Its products move through many channels, including warehouse clubs, supermarkets, drugstores, big-box retailers, corner shops, foodservice accounts, and internet sales. On top of selling its own branded goods, Vita Coco also functions as a supplier, providing coconut water and coconut oil in bulk to other retail businesses, which gives it a dual role as both brand owner and wholesale source.
Vita Coco traces its start to New York in 2004, when it operated as All Market Inc.; it took on its present name in September 2021. The company's stock is listed on the NASDAQ under the ticker COCO.
- Listed
- NASDAQ
- Sector
- Consumer non-durables
- Industry
- Food: specialty/candy
- Website
- thevitacococompany.com
Vita Coco GekkoIndex: the smart money zone
Vita Coco’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 57.2, in the Neutral zone, down 5.9 points over five sessions.
57.2Neutral
Down 5.9 points over five sessions, from the Accumulation zone.
Reading for Oct 12, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 50 | +0.6% | +9.3% | ||
| Accumulation | 169 | +2.2% | +7.5% | ||
| Neutral (current zone) | 417 | +0.4% | +2.1% | ||
| Distribution | 44 | +0.9% | +1.4% | ||
| Selling | 2 | Too few readings yet | |||
Average COCO share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
See every daily GekkoIndex reading plotted over the COCO price, zone by zone.Track COCO in Gekko
Is Vita Coco stock overvalued? Gekko Fair Value
Vita Coco trades 13.7% below Gekko Fair Value of $66.87, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Vita Coco shares are worth, recalculated every trading day.
$66.87
Gekko Fair Value, Oct 10, 2026
13.7% Undervalued
At the end of Aug 2026 the price was 19.3% below the estimate.
Gekko Fair ValueShare price, month end
Gekko Fair Value on every chart, with the gap to price updating daily.Open COCO in Gekko
Vita Coco insider and Congress trading
No open-market insider purchases were filed for Vita Coco, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in COCO were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for COCO, plotted on the chart in Gekko.Open COCO in Gekko
Buybacks
Vita Coco has been buying back its own shares.
- Bought back, quarter ended Jun 30, 2026
- $8.50M
- As a share of market cap
- 0.26%
- Trailing four quarters
- $21.22M
From company filings.
Vita Coco earnings: next date and track record
Vita Coco reports on Nov 4, 2026, before the open (23 days away), and beat the EPS estimate in 7 of its last 8 reports.
Next earnings report
Nov 4, 2026
Expected before the open, 23 days away
- EPS estimate
- $0.47
- Revenue estimate
- $230.1M
7 of 8reports beat the EPS estimate
±9.8%average move across the report
3 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Jul 23, 2026 AI summary
- What they said
- Vita Coco (COCO) reported strong Q2 2026 results with growth in global net sales, gross profit, net income, and adjusted EBITDA. U.S. coconut water retail dollar growth reached 29% YTD, with 65% growth in measured European markets. The company announced the acquisition of Copra Inc., a leading supplier of super-premium Thai Nam Hom coconut water and private label products, strengthening Vita Coco's supply chain and category positioning.
- Guidance
- Management expressed confidence in full-year 2026 performance based on strong H1 momentum. The Copra acquisition is described as attractively valued and expected to enhance long-term goals. No specific revenue or earnings targets were provided in this excerpt.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Jul 23, 2026 | $0.82 est $0.56 | $216.2M est $210.6M | −11.4% |
| Apr 29, 2026 | $0.50 est $0.32 | $179.8M est $148.4M | +27.8% |
| Feb 18, 2026 | $0.09 est $0.13 | $127.8M est $119.2M | −8.4% |
| Oct 29, 2025 | $0.40 est $0.30 | $182.3M est $117.8M | +0.9% |
| Jul 30, 2025 | $0.38 est $0.37 | $168.8M est $155.0M | −4.1% |
| Apr 30, 2025 | $0.31 est $0.22 | $130.9M est $164.0M | +6.1% |
| Feb 26, 2025 | $0.11 est $0.07 | $127.3M est $125.2M | −15.6% |
| Oct 30, 2024 | $0.32 est $0.26 | $132.9M est $120.2M | −3.8% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Vita Coco stock forecast and analyst price targets
Analysts’ average 12-month price target for Vita Coco is $79.90, +38.4% from the last close, from 8 firms rating the stock in the last 90 days.
$79.90consensus 12-month target, +38.4% from the last close
Now $57.72Avg $79.90
Low $65High $90
Each firm’s latest rating in the last 90 days: 8 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Oct 9 | Bank of America Securities | $72 | +24.7% |
| Oct 9 | Bank of America Securities | $72 | +24.7% |
| Oct 5 | Goldman Sachs | $90 | +55.9% |
| Oct 5 | Wells Fargo | $65 | +12.6% |
| Oct 1 | Oppenheimer | $70 | +21.3% |
+2.1%average 20-day move after past Neutral readings
+1.4%average move over the next 20 trading days in the last 4 years
±4.9%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Vita Coco seasonality: the next 20 trading days
Over the next 20 trading days from Oct 10, Vita Coco averaged +1.4% across the last 4 years, rising in 3 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −2.0% | 1 of 4 |
| Next 10 trading days | −4.4% | 1 of 4 |
| Next 15 trading days | −3.3% | 1 of 4 |
| Next 20 trading days | +1.4% | 3 of 4 |
| Next 30 trading days | +9.3% | 3 of 4 |
For scale, COCO’s typical 20-trading-day move in either direction is about 9.8%.
Vita Coco market cap and key statistics
Vita Coco’s market cap is $3.31B, with a P/E ratio of 30.9 and revenue of $706.0M over the last twelve months.
Valuation
- Market cap
- $3.31B
- P/E ratio
- 30.9
- Forward P/E
- 28.8
- EPS, TTM
- $1.81
- Gekko Fair Value
- $66.87
Trading
- Volume
- 840,724
- Avg volume, 20 days
- 1.36M
- 52-week high
- $85.83
- 52-week low
- $38.07
- Shares outstanding
- 57.86M
Financials
- Revenue, TTM
- $706.0M
- Profit margin
- 15.5%
- Return on equity
- 31.4%
- Quarterly earnings growth, YoY
- +115.8%
Risk and income
- Beta
- 0.75
- Typical daily move
- ±4.9%
- Typical 20-day move
- ±9.8%
Vita Coco stock news this week
Coverage of Vita Coco this week reads positive: 6 positive, 2 neutral and 0 negative headlines.
- Here's Why Vita Coco Company, Inc. (COCO) is a Strong Momentum StockZacks Investment Research, Oct 12
- Precision Trading with The Vita Coco Company Inc. (COCO) Risk ZonesStock Traders Daily, Oct 11
- The Vita Coco Company, Inc. Stock 12‑Month Price Target Cut to $78.6, Implies 40% UpsideTradingView, Oct 10
- Influencer marketing beats traditional ads: Vita Coco Co-founderYahoo Finance, Oct 9
- He Paid Himself $60K While Vita Coco Did $100M In Sales | Built DifferentYahoo Finance, Oct 9
- The Vita Coco Company climbs 11% after five-day slide (COCO:NASDAQ)Seeking Alpha, Oct 9
Vita Coco peers
Vita Coco’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| PEPPepsiCo | Accumulation | 17.9% below |
| MDLZMondelez International | Neutral | 18.6% below |
| HSYHershey | Accumulation | 30.0% below |
| IFFInternational Flavors & Fragrances | Neutral | 4.8% below |
| SJMJ.M. Smucker | Neutral | 6.4% above |
| MKCMcCormick | Accumulation | 17.7% below |
A peer links to its own page where one exists.
Vita Coco stock FAQ
What is Vita Coco’s market cap?
Vita Coco’s market cap is $3.31B at the Oct 12, 2026 close of $57.72, with 57.86M shares outstanding. The shares trade on a P/E ratio of 30.9.
What is the Vita Coco stock forecast?
The consensus analyst 12-month price target for Vita Coco is $79.90, +38.4% from the last close. Of the 8 firms that rated the stock in the last 90 days, 5 rate it a buy, 3 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Vita Coco stock overvalued or undervalued?
On Gekko’s estimate Vita Coco is undervalued: the Oct 12, 2026 close of $57.72 is 13.7% below Gekko Fair Value of $66.87. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Vita Coco report earnings next?
Vita Coco is expected to report on Nov 4, 2026, before the market opens (23 days away). Analysts expect earnings of $0.47 per share on revenue of $230.1M. Vita Coco beat the earnings estimate in 7 of its last 8 reports, moving 9.8% on average across the report.
What is Vita Coco’s 52-week high and low?
Vita Coco’s 52-week high is $85.83 and its 52-week low is $38.07; it closed at $57.72 on Oct 12, 2026, +35.0% over the past year.
Is Vita Coco stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 5 items with data read as supportive (fair value and seasonality), 1 as mixed (gekkoindex) and 2 as headwinds (trend and earnings risk). The checklist is a description of current data, not a recommendation.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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