NYSE: UNF

Unifirst (UNF) Stock Analysis & Forecast

Sep 28 close

$259.44+0.35 (+0.1%)

Gekko Brief

AI summary

Unifirst's shares saw limited company-specific news this week, with the only reported items being institutional filings showing increased stakes in the company from asset managers, rather than any operational, product, or regulatory development.

Unifirst closed at $259.44, up 0.1%, with the price sitting between its 50-day average of $281.58 and 200-day average of $252.25, reflecting a mixed trend. The GekkoIndex reads 71.2, placing the stock in the Buying zone, while the price sits 18% above the Gekko Fair Value of $219.84.

The next earnings report is scheduled for 28 October 2026, 29 days out and beyond a typical 20-trading-day holding window; the prior quarter saw an EPS of $1.25 against a $1.23 estimate, with a 1.8% reaction, and the company has beaten estimates in 7 of the last 8 quarters. No insider, Congressional, or unusual options activity is noted in the respective 90-day and 30-day windows. Seasonally, the next 20 trading days have averaged a -2.5% return over 5 years, with gains in 2 of those years. Three covering analysts currently hold a hold rating, with a consensus price target of $273.33.

Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.

Unifirst price vs fair value

$259.44$219.84Sep ’25Mar ’26Sep ’26
Close $259.44200-day averageGekko Fair Value $219.84

Unifirst quick facts

Market cap
$4.71B
P/E ratio
40.7
Forward P/E
19.2
EPS, TTM
$6.34
Revenue, TTM
$2.49B
Profit margin
4.7%
Dividend yield
0.56%
Beta
0.62
Volume
297,631 avg 304,596
1-year return
+57.0%
Typical daily move
±2.7%
Typical 20-day move
±5%
50-day average
$281.58
200-day average
$252.25
Next earnings
Oct 28 before open
Shares outstanding
14.53M
52-week range
$147.66$306.67

Unifirst swing-trade checklist

Unifirst scores 2 supportive, 1 mixed and 2 headwinds across the 5 checklist items with data.

Six things swing traders check before a 20-day hold, read from the latest data.

2 supportive1 mixed2 headwinds

  • Trendmixed

    Averages disagree

    Close $259.44 sits between the 50-day ($281.58) and 200-day ($252.25) averages, or the averages disagree.

    See the chart
  • GekkoIndexsupportive

    71.2, Buying

    Reading 71.2 is in the Buying zone.

    See the GekkoIndex
  • Fair valueheadwind

    18.0% above

    Price is 18% above Gekko Fair Value (more than 5% above).

    See fair value
  • Smart moneyno data

    No data

    No insider, Congress or unusual options activity in the window.

    See smart money
  • Earnings risksupportive

    Reports in 29 days

    Next report Oct 28, 2026, 29 days away — outside a typical 20-trading-day hold.

    See earnings
  • Seasonalityheadwind

    −2.5% on average

    From this point in the calendar, the next 20 trading days averaged −2.5% over 5 years, rising in 2 of them.

    See seasonality

A description of current data, not a recommendation. How this page works

Unifirst stock chart and price history

Unifirst closed at $259.44 on Sep 28, 2026, +57.0% over the past year, inside a 52-week range of $147.66 to $306.67.

Close50-day average200-day averageVolume
Unifirst share price, past year, with 50-day and 200-day moving averages and volume$150$200$300NovDecJan 2026FebMarAprMayJunJulAugSep259.44

Use the left and right arrow keys to read daily values.

Performance Breakdown

1 month
−9.2%
3 months
−1.7%
6 months
+4.4%
1 year
+57.0%
The full UNF chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open UNF in Gekko

Follow Unifirst through every session

Put UNF on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.

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About Unifirst

Unifirst supplies workwear and protective clothing to businesses across the United States, Canada and Europe. It handles the full cycle of garment care, from designing and manufacturing uniforms to personalizing, cleaning, delivering and selling them. Its product range covers everyday workwear such as shirts, pants and lab coats as well as flame-resistant and high-visibility gear, and it is recognized for managing uniform programs on behalf of client businesses.

The company operates through divisions covering U.S. and Canadian rental and cleaning, manufacturing, specialty garment rental and cleaning, and first aid services. Beyond clothing, it supplies facility items like mats, mops and wiping cloths, along with restroom and cleaning supplies. Customers can choose full-service rental, self-maintained lease, or outright purchase arrangements. Its clients span automotive services, retail, food processing, transportation, healthcare, government, laboratories, technology firms and nuclear utilities, and it also provides decontamination services for radioactive-exposed materials and cleanroom apparel support.

Shares of Unifirst are listed on the NYSE under the ticker UNF.

Listed
NYSE
Sector
Consumer services
Industry
Other consumer services
Website
unifirst.com

Unifirst GekkoIndex: the smart money zone

Unifirst’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 71.2, in the Buying zone, down 3.5 points over five sessions.

010071.2Buying

Down 3.5 points over five sessions.

Reading for Sep 28, 2026

What followed past readings in each zone

ZoneReadings5 days10 days20 days50 days
Buying (current zone)47+1.9%+5.8%+11.7%+12.2%
Accumulation186+0.3%+0.2%+1.8%+5.9%
Neutral393+0.5%+0.9%+0.9%+3.7%
Distribution45−0.5%−0.7%+1.6%+7.7%
Selling1Too few readings yet

Average UNF share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Buying readings averaged +3.2% over 20 days. Past behaviour doesn’t guarantee future results.

Buying zone: Smart money likely accumulating heavily. About the five zones →

See every daily GekkoIndex reading plotted over the UNF price, zone by zone.Track UNF in Gekko

Is Unifirst stock overvalued? Gekko Fair Value

Unifirst trades 18.0% above Gekko Fair Value of $219.84, so the shares are overvalued on Gekko’s estimate.

Gekko’s own estimate of what Unifirst shares are worth, recalculated every trading day.

$219.84

Gekko Fair Value, Sep 26, 2026

18.0% Overvalued

How Gekko Fair Value works →

Gekko Fair Value on every chart, with the gap to price updating daily.Open UNF in Gekko

Unifirst insider and Congress trading

No open-market insider purchases were filed for Unifirst, and no Congress trades were disclosed, in the last 90 days.

Plus buybacks, unusual options and fund positions, each dated to when it became public.

Insider buying last 90 days

No open-market insider purchases were filed for UNF in the last 90 days.

From Form 4 filings, dated to when each was filed.

Every UNF insider filing, plotted on the chart in Gekko.Open UNF in Gekko

Congress trades last 90 days

No trades in UNF were disclosed by members of Congress in the last 90 days.

From congressional disclosures, which report amounts as ranges.

Congress disclosures for UNF, plotted on the chart in Gekko.Open UNF in Gekko

Buybacks

Unifirst has been buying back its own shares.

Bought back, quarter ended May 30, 2026
$539K
As a share of market cap
0.01%

From company filings.

Hedge funds and billionaires quarter ended Jun 30

1of the funds Gekko tracks holds UNF.

1added0opened0trimmed1sold out
Which funds are on each side, name by name.Unlock in Gekko

Unifirst earnings: next date and track record

Unifirst reports on Oct 28, 2026, before the open (29 days away), and beat the EPS estimate in 7 of its last 8 reports.

7 of 8reports beat the EPS estimate
±5.4%average move across the report
4 of 8reports followed by a gain

Share-price move across each report

+11.0%Jun ’24+1.7%Oct ’24+7.8%Jan ’25−1.8%Apr ’25−8.1%Jul ’25−10.1%Oct ’25−0.6%Jan ’26+1.8%Apr ’26
ReportedEPSSurpriseRevenueSurpriseMove
Apr 1, 2026$1.25
est $1.23
+1.6%$622.5M
est $615.3M
+1.2%+1.8%
Jan 7, 2026$1.98
est $2.05
−3.4%$621.3M
est $615.2M
+1.0%−0.6%
Oct 22, 2025$2.28
est $2.12
+7.5%$614.4M
est $607.0M
+1.2%−10.1%
Jul 2, 2025$2.17
est $2.12
+2.4%$610.8M
est $614.5M
−0.6%−8.1%
Apr 2, 2025$1.40
est $1.34
+4.5%$602.2M
est $602.8M
−0.1%−1.8%
Jan 8, 2025$2.40
est $2.21
+8.6%$604.9M
est $603.9M
+0.2%+7.8%
Oct 16, 2024$2.49
est $2.05
+21.5%——+1.7%
Jun 26, 2024$2.24
est $1.86
+20.4%$603.2M
est $634.7M
−5.0%+11.0%

“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.

Unifirst stock forecast and analyst price targets

Analysts’ average 12-month price target for Unifirst is $273.33, +5.4% from the last close, from 3 firms rating the stock in the last 90 days.

$273.33consensus 12-month target, +5.4% from the last close
Low $262High $280
Buy0
Hold3
Sell0

Each firm’s latest rating in the last 90 days: 3 firms.

Latest analyst actions

DateFirmRatingTargetvs price
Jul 13BarclaysHold, maintained$280+7.9%
Jul 6UBSHold, reiterated$262+1.0%
Jul 1William BlairHold, maintained——
+11.7%average 20-day move after past Buying readings
−2.5%average move over the next 20 trading days in the last 5 years
±2.7%typical daily move, from the 14-day average range

Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.

Unifirst seasonality: the next 20 trading days

Over the next 20 trading days from Sep 26, Unifirst averaged −2.5% across the last 5 years, rising in 2 of them.

Next 20 trading days, by year

−8.3%2021+1.3%2022+1.8%2023−1.3%2024−4.3%2025

Average move and hit rate

WindowAverageYears higher
Next 5 trading days+0.9%3 of 5
Next 10 trading days−1.7%2 of 5
Next 15 trading days+0.3%3 of 5
Next 20 trading days−2.5%2 of 5
Next 30 trading days+0.3%3 of 5

For scale, UNF’s typical 20-trading-day move in either direction is about 5%.

Unifirst market cap and key statistics

Unifirst’s market cap is $4.71B, with a P/E ratio of 40.7 and revenue of $2.49B over the last twelve months.

Valuation

Market cap
$4.71B
P/E ratio
40.7
Forward P/E
19.2
EPS, TTM
$6.34
Gekko Fair Value
$219.84

Trading

Volume
297,631
Avg volume, 20 days
304,596
52-week high
$306.67
52-week low
$147.66
Shares outstanding
14.53M

Financials

Revenue, TTM
$2.49B
Profit margin
4.7%
Return on equity
5.3%
Quarterly earnings growth, YoY
−48.8%

Risk and income

Beta
0.62
Typical daily move
±2.7%
Typical 20-day move
±5%
Dividend yield
0.56%

Unifirst stock news this week

2 headlines about Unifirst from the past week, newest first, each linking to the publisher.

Unifirst peers

Unifirst’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.

StockTodayGekkoIndex zonevs Fair Value
BKNGBooking+0.8%Accumulation28.1% below
EXPEExpedia+1.6%Accumulation4.4% below
SCIService Corporation International−0.8%Accumulation1.2% above
LTHLife Time−1.4%Accumulation17.9% below
ANDGAndersen+0.7%Accumulation16.0% below
HRBH&R Block−3.8%Buying42.5% below

A peer links to its own page where one exists.

In the Buying zone today

Reporting earnings this week

Popular on Gekko

Unifirst stock FAQ

What is Unifirst’s market cap?

Unifirst’s market cap is $4.71B at the Sep 28, 2026 close of $259.44, with 14.53M shares outstanding. The shares trade on a P/E ratio of 40.7.

What is the Unifirst stock forecast?

The consensus analyst 12-month price target for Unifirst is $273.33, +5.4% from the last close. Of the 3 firms that rated the stock in the last 90 days, 0 rate it a buy, 3 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.

Is Unifirst stock overvalued or undervalued?

On Gekko’s estimate Unifirst is overvalued: the Sep 28, 2026 close of $259.44 is 18.0% above Gekko Fair Value of $219.84. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.

When does Unifirst report earnings next?

Unifirst is expected to report on Oct 28, 2026, before the market opens (29 days away). Analysts expect earnings of $2.04 per share on revenue of $634.4M. Unifirst beat the earnings estimate in 7 of its last 8 reports, moving 5.4% on average across the report.

What is Unifirst’s 52-week high and low?

Unifirst’s 52-week high is $306.67 and its 52-week low is $147.66; it closed at $259.44 on Sep 28, 2026, +57.0% over the past year.

Is Unifirst stock a buy right now?

Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 5 items with data read as supportive (gekkoindex and earnings risk), 1 as mixed (trend) and 2 as headwinds (fair value and seasonality). The checklist is a description of current data, not a recommendation.

How this page works

During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →

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