Insider buying last 90 days
No open-market insider purchases were filed for ZETA in the last 90 days.
From Form 4 filings, dated to when each was filed.
Sep 28 close
This week's news around Zeta Global centers on a U.K. expansion, with a new London hub and leadership announced alongside a stock offering, as the shares trend near a 52-week high with a technical setup showing strong trend but cooling momentum. Separate coverage notes super-scaled customer count reaching 197 in Q2 2026, extending seven straight quarters of growth, though the long-term pace is expected to moderate. A Form 144 filing on 26 September flagged an insider's intent to sell restricted securities, and a trust separately proposed selling 35,489 shares after an earlier 209-share sale in August.
Zeta closed at $28.99, down 1.6%, sitting above both its 50-day average of $27.57 and 200-day average of $21.01, with the 50-day above the 200-day. The stock's one-month return is -4.1%, while three-month and six-month returns stand at 46.9% and 99.2%. The GekkoIndex reads 58.3, placing it in the Neutral zone, and price sits at $0 gap to Gekko Fair Value of $29.
Zeta's next earnings report is due 3 November 2026, after close, 35 days out and beyond a typical 20-day hold. The last quarter delivered a fifth EPS beat with a 20% reaction, part of an eight-beat streak history. Options activity shows 3 unusual signals over the past 30 days, with put premium of $1,238,676 exceeding call premium of $757,226. Seasonally, the next 20 trading days have averaged a 9.5% return over 5 years, rising in 2 of them.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Zeta Global scores 2 supportive, 3 mixed and 1 headwind across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
2 supportive3 mixed1 headwind
Above 50 and 200-day
Close $28.99 is above the 50-day ($27.57) and 200-day ($21.01) averages, and the 50-day is above the 200-day.
See the chart58.3, Neutral
Reading 58.3 is in the Neutral zone.
See the GekkoIndex0.0% above
Price is within 5% of Gekko Fair Value (0% above).
See fair valueLeans bearish
Last 30 days: 3 unusual options signals.
See smart moneyReports in 35 days
Next report Nov 3, 2026, 35 days away — outside a typical 20-trading-day hold.
See earnings+9.5% on average
From this point in the calendar, the next 20 trading days averaged +9.5% over 5 years, rising in 2 of them.
See seasonalityA description of current data, not a recommendation. How this page works
Zeta Global closed at $28.99 on Sep 28, 2026, +42.7% over the past year, inside a 52-week range of $14.37 to $32.81.
Use the left and right arrow keys to read daily values.
Put ZETA on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
Zeta Global builds cloud-based software that helps businesses understand their customers and run marketing campaigns across channels. Its main product, the Zeta Marketing Platform, draws on large volumes of structured and unstructured data, using machine learning and an opted-in dataset to anticipate what consumers might want and to guide outreach efforts.
Alongside this, the company runs a Consumer Data Platform that pulls together scattered information into a single picture of each customer, covering identity, traits, habits and buying tendencies. It also provides add-on tools, including Opportunity Explorer and CDP+, which bring together internal and outside data sources so companies can tailor their marketing to particular goals.
Zeta Global was founded in 2007 and is based in New York, New York. Its shares trade on the NYSE under the ticker ZETA.
Zeta Global’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 58.3, in the Neutral zone, up 7 points over five sessions.
Up 7 points over five sessions.
Reading for Sep 28, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 10 | +6.3% | +12.2% | ||
| Accumulation | 183 | +2.8% | +3.9% | ||
| Neutral (current zone) | 406 | +1.4% | +6.6% | ||
| Distribution | 67 | −3.6% | −1.6% | ||
| Selling | 6 | Too few readings yet | |||
Average ZETA share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
Zeta Global trades level with Gekko Fair Value of $29.00, so the shares are about fair value on Gekko’s estimate.
Gekko’s own estimate of what Zeta Global shares are worth, recalculated every trading day.
$29.00
Gekko Fair Value, Sep 26, 2026
0.0% from fair value · About fair value
No open-market insider purchases were filed for Zeta Global, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for ZETA in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in ZETA were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Zeta Global has been buying back its own shares.
From company filings.
3signals, 38% of the flagged premium in calls.
Latest: Bullish flow on Sep 19, $321K in unusual premium.
0of the funds Gekko tracks hold ZETA.
Zeta Global reports on Nov 3, 2026, after the close (35 days away), and beat the EPS estimate in 5 of its last 8 reports.
Nov 3, 2026
Expected after the close, 35 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 4, 2026 | $0.06 est $0.01 | $442.8M est $420.6M | +20.0% |
| Apr 30, 2026 | $0.14 est $0.13 | $396.3M est $370.4M | +4.4% |
| Feb 24, 2026 | $0.28 est $0.23 | $394.6M est $379.3M | +19.2% |
| Nov 4, 2025 | $0.22 est $0.18 | $337.2M est $327.7M | +13.2% |
| Aug 5, 2025 | $0.14 est $0.14 | $308.4M est $296.7M | +28.0% |
| May 1, 2025 | $0.07 est $0.12 | $264.4M est $254.2M | +4.7% |
| Feb 25, 2025 | $0.20 est $0.23 | $314.7M est $294.9M | −17.8% |
| Nov 11, 2024 | $0.16 est −$0.06 | $268.3M est $252.7M | −20.7% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for Zeta Global is $31.36, +8.2% from the last close, from 14 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 14 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 28 | D.A. Davidson | $36 | +24.2% |
| Sep 21 | Morgan Stanley | $25 | −13.8% |
| Sep 10 | Citi | $35 | +20.7% |
| Aug 19 | Bank of America Securities | $34 | +17.3% |
| Aug 12 | Citi | $35 | +20.7% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Sep 29, Zeta Global averaged +9.5% across the last 5 years, rising in 2 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +12.4% | 4 of 5 |
| Next 10 trading days | +11.4% | 4 of 5 |
| Next 15 trading days | +8.9% | 3 of 5 |
| Next 20 trading days | +9.5% | 2 of 5 |
| Next 30 trading days | +25.2% | 3 of 5 |
For scale, ZETA’s typical 20-trading-day move in either direction is about 11%.
Zeta Global’s market cap is $7.25B, with a P/E ratio of 0 and revenue of $1.57B over the last twelve months.
Coverage of Zeta Global this week reads neutral: 1 positive, 2 neutral and 0 negative headlines.
Zeta Global’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| MSFTMicrosoft | Neutral | 17.3% above |
| PLTRPalantir Technologies | Neutral | 15.7% above |
| ORCLOracle | Accumulation | 25.9% below |
| PANWPalo Alto Networks | Neutral | 16.1% above |
| CRWDCrowdStrike | Neutral | 27.2% above |
| CRMSalesforce | Neutral | 5.9% below |
A peer links to its own page where one exists.
Zeta Global’s market cap is $7.25B at the Sep 28, 2026 close of $28.99, with 227.4M shares outstanding. The shares trade on a P/E ratio of 0.
The consensus analyst 12-month price target for Zeta Global is $31.36, +8.2% from the last close. Of the 14 firms that rated the stock in the last 90 days, 12 rate it a buy, 2 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate Zeta Global is about fair value: the Sep 28, 2026 close of $28.99 is level with Gekko Fair Value of $29.00. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
Zeta Global is expected to report on Nov 3, 2026, after the market closes (35 days away). Analysts expect earnings of $0.28 per share on revenue of $470.9M. Zeta Global beat the earnings estimate in 5 of its last 8 reports, moving 16% on average across the report.
Zeta Global’s 52-week high is $32.81 and its 52-week low is $14.37; it closed at $28.99 on Sep 28, 2026, +42.7% over the past year. Over the last five years the shares peaked at $38.20 on Nov 11, 2024.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 6 items with data read as supportive (trend and earnings risk), 3 as mixed (gekkoindex, fair value and seasonality) and 1 as a headwind (smart money). The checklist is a description of current data, not a recommendation.
Gekko flagged 3 unusual options signals in Zeta Global over the last 30 days, with $757K of flagged premium in calls and $1.24M in puts. The latest, bullish flow, was on Sep 19, 2026 with $321K in unusual premium. The signal-by-signal table is in Gekko.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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