Insider buying last 90 days
$249Kin 1 open-market purchase
| Filed | Insider | Type | Value |
|---|---|---|---|
| Aug 10 | Howard R. Coker President & CEO | Purchase | $249K |
From Form 4 filings, dated to when each was filed.
NYSE: SON
Sonoco Products (SON) Stock Analysis & Forecast
Sep 28 close
$49.97−0.09 (−0.2%)
Gekko Brief
AI summarySonoco Products holds near $50 ahead of its Q3 2026 earnings report scheduled for 21 October, following a Q2 2026 print that showed EPS of $1.51 versus a $1.48 estimate and net sales of $1.9 billion, down 1% year over year, with adjusted EBITDA of $324 million and a stable 17.2% EBITDA margin. Commentary has also framed the stock as a dividend-focused value name trading at an 8.5x forward P/E with a 4.4% yield, alongside coverage noting mixed technical signals around the $48.84–$50 range.
The stock closed at $49.97, down 0.2%, sitting between its 50-day average of $54.63 and 200-day average of $51.83, with a 1-month return of -11.9% and a 1-year return of 13.3%. The GekkoIndex reads 64.7, placing it in the Accumulation zone, though the index has slipped 5.1 points over five sessions. Price sits 34.2% below the Gekko Fair Value estimate of $76.
Earnings arrive on 21 October, 22 days out, falling inside a typical 20-trading-day holding window and historically producing an average absolute reaction of 6.1%. Over the last 90 days, one open-market insider purchase totaling $249,446 has been recorded. Seasonally, the next 20 trading days have averaged a -1.7% return over 5 years, rising in only 1 of them. Analyst coverage from 6 firms shows 2 buy and 4 hold ratings, with a consensus target of $62.89.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Sonoco Products price vs fair value
Close $49.97200-day averageGekko Fair Value $76.00
Sonoco Products quick facts
- Market cap
- $4.94B
- P/E ratio
- 7.8
- Forward P/E
- 8
- EPS, TTM
- $6.38
- Revenue, TTM
- $7.46B
- Profit margin
- 8.4%
- Dividend yield
- 4.21%
- Beta
- 0.35
- Volume
- 910,453 avg 1.25M
- 1-year return
- +13.3%
- Typical daily move
- ±2.6%
- Typical 20-day move
- ±3.6%
- 50-day average
- $54.63
- 200-day average
- $51.83
- Next earnings
- Oct 21
- Shares outstanding
- 98.87M
Sonoco Products swing-trade checklist
Sonoco Products scores 3 supportive, 1 mixed and 2 headwinds across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive1 mixed2 headwinds
- Trendmixed
Averages disagree
Close $49.97 sits between the 50-day ($54.63) and 200-day ($51.83) averages, or the averages disagree.
See the chart - GekkoIndexsupportive
64.7, Accumulation
Reading 64.7 is in the Accumulation zone.
See the GekkoIndex - Fair valuesupportive
34.2% below
Price is 34.2% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneysupportive
Leans bullish
Last 90 days: 1 open-market insider purchase.
See smart money - Earnings riskheadwind
Reports in 22 days
Reports on Oct 21, 2026, 22 days away — inside a typical 20-trading-day hold.
See earnings - Seasonalityheadwind
−1.7% on average
From this point in the calendar, the next 20 trading days averaged −1.7% over 5 years, rising in 1 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Sonoco Products stock chart and price history
Sonoco Products closed at $49.97 on Sep 28, 2026, +13.3% over the past year, inside a 52-week range of $38.65 to $60.67.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −11.9%
- 3 months
- −10.3%
- 6 months
- −6.1%
- 1 year
- +13.3%
The full SON chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open SON in Gekko
Follow Sonoco Products through every session
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About Sonoco Products
Sonoco Products designs and supplies packaging for both industrial and consumer use, selling to customers located across the Americas, Europe, Australia and Asia. The company has built its name on turning materials like paper, metal and plastic into finished packaging, offering items such as round or custom-shaped rigid paper containers, easy-peel and metal closures, thermoformed plastic trays, printed flexible packaging, molded foam protection, and shipping systems built to hold a set temperature.
Sonoco Products is structured around two main business areas. One focuses on consumer-facing packaging, covering containers, closures, plastic trays, flexible packaging and artwork management for global brands. The other concentrates on industrial paper packaging, making tubes, cones, cores, protective fiber products, and reels or spools for the wire and cable trade, alongside recycled paperboard, corrugating medium and paper recovery services. Beyond these two areas, the company also produces molded and extruded plastic parts, security packaging for retail use, and paper amenities, with buyers spanning the paper, textile, film, food, chemical, construction, and wire and cable trades.
Founded in 1899, Sonoco Products is based in Hartsville, South Carolina. Its stock trades on the NYSE under the ticker SON.
- Listed
- NYSE
- Sector
- Process industries
- Industry
- Containers/Packaging
- Website
- sonoco.com
Sonoco Products GekkoIndex: the smart money zone
Sonoco Products’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 64.7, in the Accumulation zone, down 5.1 points over five sessions.
64.7Accumulation
Down 5.1 points over five sessions.
Reading for Sep 28, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 52 | +0.8% | +1.8% | ||
| Accumulation (current zone) | 225 | +0.1% | +1.4% | ||
| Neutral | 359 | −0.2% | −1.2% | ||
| Distribution | 34 | −0.6% | −0.4% | ||
| Selling | 2 | Too few readings yet | |||
Average SON share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.
Accumulation zone: Institutional interest building. About the five zones →
See every daily GekkoIndex reading plotted over the SON price, zone by zone.Track SON in Gekko
Is Sonoco Products stock overvalued? Gekko Fair Value
Sonoco Products trades 34.2% below Gekko Fair Value of $76.00, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Sonoco Products shares are worth, recalculated every trading day.
$76.00
Gekko Fair Value, Sep 26, 2026
34.2% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open SON in Gekko
Sonoco Products insider and Congress trading
Insiders filed 1 open-market purchase in Sonoco Products worth $249K, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in SON were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for SON, plotted on the chart in Gekko.Open SON in Gekko
Buybacks
Sonoco Products has been buying back its own shares.
- Bought back, quarter ended Jun 28, 2026
- $6.95M
- As a share of market cap
- 0.14%
- Trailing four quarters
- $14.26M
From company filings.
Sonoco Products earnings: next date and track record
Sonoco Products reports on Oct 21, 2026 (22 days away), and beat the EPS estimate in 4 of its last 8 reports.
Next earnings report
Oct 21, 2026
22 days away
- EPS estimate
- $1.94
- Revenue estimate
- $2.12B
4 of 8reports beat the EPS estimate
±6.1%average move across the report
4 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Jul 22, 2026 AI summary
- What they said
- Sonoco (SON) reported Q2 2026 net sales of $1.9 billion (down 1% YoY) and adjusted EBITDA of $324 million (down 1% YoY) with EBITDA margin stable at 17.2%. Results met expectations and exceeded consensus estimates. Industrial segment benefited from $16 million in productivity gains, with North American URB mill utilization at 95% and reels volumes up 10%. Consumer operating profit rose 5% QoQ, with paper can volumes up 9% in EMEA/APAC.
- Guidance
- Management implemented price increases including a $60/ton URB hike effective July 8 and contracted paper can price increases globally to offset $10 million in inflationary headwinds. Recovery mechanisms are expected to fully offset cost pressures in Q3 2026.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Jul 22, 2026 | $1.51 est $1.48 | $1.89B est $1.88B | +2.9% |
| Apr 21, 2026 | $1.20 est $1.20 | $1.68B est $1.71B | −16.2% |
| Feb 16, 2026 | $1.05 est $1.01 | $1.77B est $1.76B | +9.8% |
| Oct 22, 2025 | $1.92 est $1.91 | $2.13B est $1.78B | +0.6% |
| Jul 23, 2025 | $1.37 est $1.44 | $1.91B est $2.18B | +2.0% |
| Apr 29, 2025 | $1.38 est $1.41 | $1.71B est $2.04B | −11.7% |
| Feb 18, 2025 | $1.17 est $1.18 | $1.36B est $1.67B | −2.9% |
| Oct 31, 2024 | $1.49 est $1.45 | $1.68B est $1.59B | −2.5% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Sonoco Products stock forecast and analyst price targets
Analysts’ average 12-month price target for Sonoco Products is $62.89, +25.9% from the last close, from 6 firms rating the stock in the last 90 days.
$62.89consensus 12-month target, +25.9% from the last close
Now $49.97Avg $62.89
Low $56High $68
Each firm’s latest rating in the last 90 days: 6 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 20 | UBS | — | — |
| Sep 18 | Truist Financial | $68 | +36.1% |
| Sep 11 | Truist Financial | — | — |
| Sep 3 | Bank of America Securities | $60 | +20.1% |
| Aug 24 | Truist Financial | $68 | +36.1% |
+1.4%average 20-day move after past Accumulation readings
−1.7%average move over the next 20 trading days in the last 5 years
±2.6%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Sonoco Products seasonality: the next 20 trading days
Over the next 20 trading days from Sep 29, Sonoco Products averaged −1.7% across the last 5 years, rising in 1 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +0.6% | 2 of 5 |
| Next 10 trading days | −0.5% | 2 of 5 |
| Next 15 trading days | −1.0% | 2 of 5 |
| Next 20 trading days | −1.7% | 1 of 5 |
| Next 30 trading days | −1.6% | 2 of 5 |
For scale, SON’s typical 20-trading-day move in either direction is about 3.6%.
Sonoco Products market cap and key statistics
Sonoco Products’s market cap is $4.94B, with a P/E ratio of 7.8 and revenue of $7.46B over the last twelve months.
Valuation
- Market cap
- $4.94B
- P/E ratio
- 7.8
- Forward P/E
- 8
- EPS, TTM
- $6.38
- Gekko Fair Value
- $76.00
Trading
- Volume
- 910,453
- Avg volume, 20 days
- 1.25M
- 52-week high
- $60.67
- 52-week low
- $38.65
- Shares outstanding
- 98.87M
Financials
- Revenue, TTM
- $7.46B
- Profit margin
- 8.4%
- Return on equity
- 18.9%
- Quarterly earnings growth, YoY
- −78.8%
Risk and income
- Beta
- 0.35
- Typical daily move
- ±2.6%
- Typical 20-day move
- ±3.6%
- Dividend yield
- 4.21%
Sonoco Products stock news this week
Coverage of Sonoco Products this week reads neutral: 0 positive, 4 neutral and 0 negative headlines.
- Sonoco Products stock holds near USD 50 before October resultsAD HOC NEWS, Sep 23
- Sonoco Products: Dividend Aristocrat Value In Plain SightSeeking Alpha, Sep 22
- Sonoco Sets Q3 2026 Earnings Date for Oct. 21 | SON Stock NewsStock Titan, Sep 22
- Sonoco To Report Third Quarter 2026 ResultsGlobeNewswire, Sep 22
- Sonoco Products Company stock holds steady as traders eye technical signalsAD HOC NEWS, Sep 21
Sonoco Products peers
Sonoco Products’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| SWSmurfit WestRock | Neutral | 8.9% above |
| PKGPackaging Corporation of America | Accumulation | 8.2% above |
| AMCRAmcor | Accumulation | 37.2% below |
| BALLBall | Buying | 7.5% above |
| CCKCrown | Accumulation | 41.4% below |
| OCOwens Corning | Accumulation | 7.7% below |
A peer links to its own page where one exists.
Sonoco Products stock FAQ
What is Sonoco Products’s market cap?
Sonoco Products’s market cap is $4.94B at the Sep 28, 2026 close of $49.97, with 98.87M shares outstanding. The shares trade on a P/E ratio of 7.8.
What is the Sonoco Products stock forecast?
The consensus analyst 12-month price target for Sonoco Products is $62.89, +25.9% from the last close. Of the 6 firms that rated the stock in the last 90 days, 2 rate it a buy, 4 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Sonoco Products stock overvalued or undervalued?
On Gekko’s estimate Sonoco Products is undervalued: the Sep 28, 2026 close of $49.97 is 34.2% below Gekko Fair Value of $76.00. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Sonoco Products report earnings next?
Sonoco Products is expected to report on Oct 21, 2026 (22 days away). Analysts expect earnings of $1.94 per share on revenue of $2.12B. Sonoco Products beat the earnings estimate in 4 of its last 8 reports, moving 6.1% on average across the report.
What is Sonoco Products’s 52-week high and low?
Sonoco Products’s 52-week high is $60.67 and its 52-week low is $38.65; it closed at $49.97 on Sep 28, 2026, +13.3% over the past year. Over the last five years the shares peaked at $67.06 on Apr 21, 2022.
Is Sonoco Products stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 6 items with data read as supportive (gekkoindex, fair value and smart money), 1 as mixed (trend) and 2 as headwinds (earnings risk and seasonality). The checklist is a description of current data, not a recommendation.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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