Insider buying last 90 days
No open-market insider purchases were filed for PUK in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every PUK insider filing, plotted on the chart in Gekko.Open PUK in Gekko
Prudential (PUK) Stock Analysis & Forecast
$26.09−0.50 (−1.9%)
Close on Sep 18, 2026. Page updated Sep 19, 9:19 pm ET.
Gekko Brief
AI summaryPrudential closes at $26.09, down 1.9% on the day and below both its 50-day average of $28.11 and its 200-day average of $29.48, with the 50-day itself below the 200-day. The GekkoIndex reading of 67.2 places the stock in the Accumulation zone. Against a Gekko Fair Value of $32.09, the current price sits 18.7% below that level.
This week's news centers on a strategic overhaul and portfolio moves. Prudential Financial outlined a $3 billion capital rotation, growth plans for its PGIM asset-management business, and a $750 million cost-savings plan, alongside a narrowing of its insurance geographic footprint and pursuit of targeted acquisitions. Separately, an indirect subsidiary agreed to sell its stake in Alexforbes, listed on the Johannesburg Stock Exchange. UBS Group AG disclosed surpassing a 5% voting-rights threshold in Prudential plc, building from a zero position to a combined stake of about 5.12%. A buyback program continued, with roughly 3.5 million shares repurchased over five days, bringing total repurchases to 64.6 million shares, while one commentary piece carried a headline rating downgrade.
Looking to the next 20 trading days, no confirmed earnings date appears on the calendar following the last report on 26 August 2026. Seasonality over five years shows an average move of -0.9% across this stretch, with gains in 2 of those 5 years. No insider, Congress, or unusual options activity appears in the current window, and the stock's typical 20-day move runs near 5.5%.
Written by AI and checked automatically against the figures on this page. Generated Sep 20, 2026 from the data above.
Price vs fair value
Close $26.09200-day averageGekko Fair Value $32.09
Key stats
- Market cap
- $32.46B
- P/E ratio
- 9.2
- Forward P/E
- 9.8
- EPS, TTM
- $2.88
- Revenue, TTM
- $14.31B
- Profit margin
- 25.5%
- Dividend yield
- 1.06%
- Beta
- 0.89
- Volume
- 872,530 avg 934,771
- 1-year return
- −6.2%
- Typical daily move
- ±2%
- Typical 20-day move
- ±5.5%
- 50-day average
- $28.11
- 200-day average
- $29.48
- Next earnings
- —
- Shares outstanding
- 1.24B
Prudential swing-trade checklist
Prudential scores 2 supportive, 0 mixed and 2 headwinds across the 4 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
2 supportive0 mixed2 headwinds
- Trendheadwind
Below 50 and 200-day
Close $26.09 is below the 50-day ($28.11) and 200-day ($29.48) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexsupportive
67.2, Accumulation
Reading 67.2 is in the Accumulation zone.
See the GekkoIndex - Fair valuesupportive
18.7% below
Price is 18.7% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneyno data
No data
No insider, Congress or unusual options activity in the window.
See smart money - Earnings riskno data
No data
No confirmed report date on the calendar.
See earnings - Seasonalityheadwind
−0.9% on average
From this point in the calendar, the next 20 trading days averaged −0.9% over 5 years, rising in 2 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Prudential stock chart and price history
Prudential closed at $26.09 on Sep 18, 2026, −6.2% over the past year, inside a 52-week range of $24.61 to $34.03.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −6.4%
- 3 months
- −2.6%
- 6 months
- −9.8%
- 1 year
- −6.2%
The full PUK chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open PUK in Gekko
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About Prudential
Prudential provides financial and insurance products to individuals across Asia and Africa, working through a group of subsidiaries. Its offerings span life and health cover, retirement planning and asset management, along with savings policies in participating, unit-linked and conventional forms. The company also covers major critical illnesses such as cancer, stroke and heart attack, and extends protection against tropical diseases including dengue, malaria and measles.
Beyond insurance, Prudential runs investment portfolios for institutional and private clients, applying approaches that include equities, fixed income, multi-asset strategies, quantitative methods and alternative investments. It reaches customers through its own agents, partner banks and independent brokers rather than selling everything under one direct channel.
The company was founded in 1848 and is headquartered in London, United Kingdom. Its shares trade under the ticker PUK.
- Sector
- Finance
- Website
- prudentialplc.com
Prudential GekkoIndex: the smart money zone
Prudential’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 67.2, in the Accumulation zone, up 2.8 points over five sessions.
67.2Accumulation
Up 2.8 points over five sessions.
Reading for Sep 18, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 36 | +1.6% | +5.9% | ||
| Accumulation (current zone) | 167 | +0.4% | +2.6% | ||
| Neutral | 377 | +0.3% | +1.0% | ||
| Distribution | 35 | −0.7% | −0.1% | ||
| Selling | 0 | Not available | |||
Average PUK share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.
Accumulation zone: Institutional interest building. About the five zones →
See every daily GekkoIndex reading plotted over the PUK price, zone by zone.Track PUK in Gekko
Is Prudential stock overvalued? Gekko Fair Value
Prudential trades 18.7% below Gekko Fair Value of $32.09, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Prudential shares are worth, recalculated every trading day.
$32.09
Gekko Fair Value, Sep 19, 2026
18.7% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open PUK in Gekko
Prudential insider and Congress trading
No open-market insider purchases were filed for Prudential, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in PUK were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for PUK, plotted on the chart in Gekko.Open PUK in Gekko
Buybacks
Prudential has been buying back its own shares.
- Bought back, quarter ended Jun 30, 2026
- $636.9M
- As a share of market cap
- 1.96%
From company filings.
Prudential earnings: next date and track record
Prudential beat the EPS estimate in 3 of its last 8 reports, moving 2.3% on average across the report.
3 of 8reports beat the EPS estimate
±2.3%average move across the report
2 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Aug 26, 2026 AI summary
- What they said
- Prudential plc reported H1 2026 results with new business profit up 8%, EPS growth of 17%, free surplus generation up 15%, and interim dividend per share increased 15%. New business margin expanded 2 percentage points to 40%. ASEAN markets grew new business profit 13%, asset management underlying profits rose 20%, and embedded value per share reached USD 15.27. The company is progressing toward $7 billion in shareholder returns from 2024-2027.
- Guidance
- Management reaffirmed 2026 guidance of double-digit growth across key financial metrics and reiterated 2027 financial objectives. Return on embedded value stands at 15% with targeted improvement of 2-3 percentage points. An additional ~$0.3 billion from India asset management float will be added to the 2026 share buyback.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 26, 2026 | $0.76 est $1.28 | $14.94B | −2.5% |
| Mar 18, 2026 | $2.08 est $1.42 | $15.27B est $15.27B | −2.0% |
| Aug 26, 2025 | $0.99 est $0.92 | $12.51B est $12.68B | −3.3% |
| Mar 19, 2025 | $1.60 est $1.18 | $3.93B | +2.5% |
| Nov 25, 2024 | $0.00 est $0.00 | — | +1.1% |
| Aug 28, 2024 | $0.87 est $0.91 | $7.66B est $27.04B | −2.2% |
| May 23, 2024 | $0.00 est $0.00 | — | −1.8% |
| Mar 20, 2024 | $0.27 est $0.74 | $5.57B est $5.61B | −3.0% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Prudential stock forecast and analyst price targets
Analysts’ average 12-month price target for Prudential is $38.05, +45.8% from the last close, from 2 firms rating the stock in the last 90 days.
$38.05consensus 12-month target, +45.8% from the last close
Each firm’s latest rating in the last 90 days: 2 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 3 | Berenberg Bank | $39.30 | +50.6% |
| Sep 1 | Bank of America Securities | — | — |
| Aug 27 | Bank of America Securities | — | — |
+2.6%average 20-day move after past Accumulation readings
−0.9%average move over the next 20 trading days in the last 5 years
±2%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Prudential seasonality: the next 20 trading days
Over the next 20 trading days from Sep 19, Prudential averaged −0.9% across the last 5 years, rising in 2 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −1.0% | 3 of 5 |
| Next 10 trading days | +0.9% | 2 of 5 |
| Next 15 trading days | +1.2% | 2 of 5 |
| Next 20 trading days | −0.9% | 2 of 5 |
| Next 30 trading days | −2.2% | 2 of 5 |
For scale, PUK’s typical 20-trading-day move in either direction is about 5.5%.
Prudential market cap and key statistics
Prudential’s market cap is $32.46B, with a P/E ratio of 9.2 and revenue of $14.31B over the last twelve months.
Valuation
- Market cap
- $32.46B
- P/E ratio
- 9.2
- Forward P/E
- 9.8
- EPS, TTM
- $2.88
- Gekko Fair Value
- $32.09
Trading
- Volume
- 872,530
- Avg volume, 20 days
- 934,771
- 52-week high
- $34.03
- 52-week low
- $24.61
- Shares outstanding
- 1.24B
Financials
- Revenue, TTM
- $14.31B
- Profit margin
- 25.5%
- Return on equity
- 18.7%
- Quarterly earnings growth, YoY
- −23.0%
Risk and income
- Beta
- 0.89
- Typical daily move
- ±2%
- Typical 20-day move
- ±5.5%
- Dividend yield
- 1.06%
Prudential stock news this week
6 headlines about Prudential from the past week, newest first, each linking to the publisher.
- Prudential Financial Announces Sale of Its Stake in AlexforbesBusiness Wire, Sep 18
- Prudential Financial Details $3B Capital Rotation, PGIM Growth and $750M Cost PlanMarketBeat, Sep 17
- UBS Group AG Surpasses 5% Voting Rights in Prudential plc (PRU), Reveals TR-1 FilingKalkine Media, Sep 16
- Prudential plc (PRU) Completes 3.5 Million Share Buyback Over Five Days, Total Repurchases Reach 64.6 Million SharesKalkine Media, Sep 14
- Prudential Financial: Now No Longer A Buy (Rating Downgrade)Seeking Alpha, Sep 14
- Prudential Financial Targets $3B Capital Boost, $750M in Savings in Strategic OverhaulMarketBeat, Sep 13
Prudential stock FAQ
What is Prudential’s market cap?
Prudential’s market cap is $32.46B at the Sep 18, 2026 close of $26.09, with 1.24B shares outstanding. The shares trade on a P/E ratio of 9.2.
What is the Prudential stock forecast?
The consensus analyst 12-month price target for Prudential is $38.05, +45.8% from the last close. Of the 2 firms that rated the stock in the last 90 days, 2 rate it a buy, 0 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Prudential stock overvalued or undervalued?
On Gekko’s estimate Prudential is undervalued: the Sep 18, 2026 close of $26.09 is 18.7% below Gekko Fair Value of $32.09. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
What is Prudential’s 52-week high and low?
Prudential’s 52-week high is $34.03 and its 52-week low is $24.61; it closed at $26.09 on Sep 18, 2026, −6.2% over the past year.
Is Prudential stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 4 items with data read as supportive (gekkoindex and fair value) and 2 as headwinds (trend and seasonality). The checklist is a description of current data, not a recommendation.
How this page works
Prices and signals update after every US market close; the GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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