Insider buying last 90 days
No open-market insider purchases were filed for GAP in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every GAP insider filing, plotted on the chart in Gekko.Open GAP in Gekko
Gekko Brief
AI summaryThis week's news centers on Gap's new "Fashiontainment" strategy, a multiyear partnership with boy band Just Your Type (JYT) that includes a docuseries, a national mall tour with in-store activations, and a co-designed capsule collection, aimed at building brand fandom rather than relying on discounts. Separately, sell-side brokerages have issued a consensus "Hold" rating on the stock, with an average 12-month price target of $27.07 against a recent price of $21.83.
Gap closed at $22.95, up 5.2%, with the close sitting between the 50-day average of $20.81 and the 200-day average of $23.59. The GekkoIndex reads 50.8, placing the stock in the Neutral zone, with the index down 7.5 over the past 5 readings. Price sits 33.2% below Gekko Fair Value of $34.35.
Gap's next earnings report is scheduled for 19 November 2026, after the close, which falls outside a typical 20-trading-day holding window; the prior report on 27 August showed EPS of $0.52 against an estimate of $0.50, with an 11% reaction. Over the last 30 days there has been 1 unusual options signal, with put premium of $354,120 against call premium of $4,884. Seasonality from this point in the calendar has averaged a 10.5% move over the next 20 trading days across 5 years, rising in 4 of them. Analyst consensus stands at 6 buy and 8 hold ratings among 14 firms, with a consensus target of $26.51.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Gap price vs fair value
Close $22.95200-day averageGekko Fair Value $34.35
Gap quick facts
- Market cap
- $8.26B
- P/E ratio
- 6.6
- Forward P/E
- 8.9
- EPS, TTM
- $3.32
- Revenue, TTM
- $15.33B
- Profit margin
- 8.1%
- Dividend yield
- 3.14%
- Beta
- 2.06
- Volume
- 10.39M avg 6.79M
- 1-year return
- +3.5%
- Typical daily move
- ±3.4%
- Typical 20-day move
- ±8.9%
- 50-day average
- $20.81
- 200-day average
- $23.59
- Next earnings
- Nov 19 after close
- Shares outstanding
- 351.3M
Gap swing-trade checklist
Gap scores 3 supportive, 2 mixed and 1 headwind across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive2 mixed1 headwind
- Trendmixed
Averages disagree
Close $22.95 sits between the 50-day ($20.81) and 200-day ($23.59) averages, or the averages disagree.
See the chart - GekkoIndexmixed
50.8, Neutral
Reading 50.8 is in the Neutral zone.
See the GekkoIndex - Fair valuesupportive
33.2% below
Price is 33.2% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneyheadwind
Leans bearish
Last 30 days: 1 unusual options signal.
See smart money - Earnings risksupportive
Reports in 51 days
Next report Nov 19, 2026, 51 days away — outside a typical 20-trading-day hold.
See earnings - Seasonalitysupportive
+10.5% on average
From this point in the calendar, the next 20 trading days averaged +10.5% over 5 years, rising in 4 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Gap stock chart and price history
Gap closed at $22.95 on Sep 28, 2026, +3.5% over the past year, inside a 52-week range of $18.11 to $29.36.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- +10.4%
- 3 months
- +22.5%
- 6 months
- −7.2%
- 1 year
- +3.5%
The full GAP chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open GAP in Gekko
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About Gap
Gap sells clothing, accessories, and personal care items for men, women, and children through a family of familiar brand names: Old Navy, Gap, Banana Republic, and Athleta. Its shelves cover everyday basics like denim, t-shirts, fleece, and khakis, along with add-ons such as eyewear, jewelry, shoes, bags, and fragrance. Athleta stands apart as the brand built around women and girls, with pieces meant for yoga, training, sports, travel, and casual daily wear.
The company reaches shoppers through its own stores, franchise locations run by independent partners, online storefronts, catalogs, and joint efforts with outside brands. Beyond its home market, franchise agreements let outside operators run Old Navy, Gap, Athleta, and Banana Republic stores and websites across Asia, Europe, Latin America, the Middle East, and Africa, extending the brands' reach without direct company ownership of every location.
The Gap, Inc. is headquartered in San Francisco, California, and traces its incorporation back to 1969. Its shares trade on the NYSE under the ticker GAP.
- Listed
- NYSE
- Sector
- Retail trade
- Industry
- Apparel/Footwear retail
- Website
- gapinc.com
Gap GekkoIndex: the smart money zone
Gap’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 50.8, in the Neutral zone, down 7.5 points over five sessions.
50.8Neutral
Down 7.5 points over five sessions.
Reading for Sep 28, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days |
|---|---|---|---|
| Buying | 53 | +1.8% | +4.2% |
| Accumulation | 232 | +1.9% | +4.7% |
| Neutral (current zone) | 343 | −0.8% | +0.2% |
| Distribution | 31 | −3.5% | −15.7% |
| Selling | 13 | +4.8% | −12.6% |
Average GAP share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
See every daily GekkoIndex reading plotted over the GAP price, zone by zone.Track GAP in Gekko
Is Gap stock overvalued? Gekko Fair Value
Gap trades 33.2% below Gekko Fair Value of $34.35, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Gap shares are worth, recalculated every trading day.
$34.35
Gekko Fair Value, Sep 29, 2026
33.2% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open GAP in Gekko
Gap insider and Congress trading
No open-market insider purchases were filed for Gap, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in GAP were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for GAP, plotted on the chart in Gekko.Open GAP in Gekko
Buybacks
Gap has been buying back its own shares.
- Bought back, quarter ended Aug 1, 2026
- $200.0M
- As a share of market cap
- 2.42%
From company filings.
Unusual options activity last 30 days
1signal, 1% of the flagged premium in calls.
Latest: Bearish flow on Sep 5, $359K in unusual premium.
Hedge funds and billionaires quarter ended Mar 31
0of the funds Gekko tracks hold GAP.
0added0opened0trimmed1sold out
Every signal with its contract, strike and premium, and which funds are on each side.Unlock in Gekko
Gap earnings: next date and track record
Gap reports on Nov 19, 2026, after the close (51 days away), and beat the EPS estimate in 7 of its last 8 reports.
Next earnings report
Nov 19, 2026
Expected after the close, 51 days away
- EPS estimate
- $0.79
- Revenue estimate
- $4.02B
7 of 8reports beat the EPS estimate
±13.1%average move across the report
4 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Aug 27, 2026 AI summary
- What they said
- GAP Inc. Q2 2026 saw net sales decline 2% but exceeded profit expectations with gross margin strength. Gap brand comp sales rose 10%; Banana Republic posted fifth consecutive positive comp quarter. Old Navy comp sales fell 4%, pressured by weak seasonal categories and disappointing marketing traffic. Athleta remained pressured but showed inventory improvements. Company maintained overall market share.
- Guidance
- Full year revenue outlook narrowed downward reflecting Q2 underperformance. Margin and EPS outlook raised. Management expects H2 improvement driven by Old Navy denim, active, and knit categories, with August trends showing early positive signals.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 27, 2026 | $0.52 est $0.50 | $3.65B est $3.69B | +11.0% |
| May 28, 2026 | $0.90 est $0.45 | $3.50B est $3.52B | −12.1% |
| Mar 5, 2026 | $0.45 est $0.45 | $4.24B est $4.24B | −16.1% |
| Nov 20, 2025 | $0.62 est $0.59 | $3.94B est $3.90B | +6.3% |
| Aug 28, 2025 | $0.57 est $0.55 | $3.73B est $3.73B | −1.3% |
| May 29, 2025 | $0.51 est $0.45 | $3.46B est $3.42B | −21.0% |
| Mar 6, 2025 | $0.54 est $0.37 | $4.15B est $4.07B | +16.7% |
| Nov 21, 2024 | $0.72 est $0.58 | $3.83B est $3.81B | +20.6% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Gap stock forecast and analyst price targets
Analysts’ average 12-month price target for Gap is $26.51, +15.5% from the last close, from 14 firms rating the stock in the last 90 days.
$26.51consensus 12-month target, +15.5% from the last close
Now $22.95Avg $26.51
Low $23High $42
Each firm’s latest rating in the last 90 days: 14 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 28 | Wells Fargo | $23 | +0.2% |
| Sep 15 | Telsey Advisory | $34 | +48.1% |
| Sep 14 | Goldman Sachs | $27 | +17.6% |
| Sep 11 | Guggenheim | — | — |
| Sep 9 | BMO Capital | $23 | +0.2% |
+0.2%average 20-day move after past Neutral readings
+10.5%average move over the next 20 trading days in the last 5 years
±3.4%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Gap seasonality: the next 20 trading days
Over the next 20 trading days from Sep 29, Gap averaged +10.5% across the last 5 years, rising in 4 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +1.5% | 2 of 5 |
| Next 10 trading days | +2.8% | 3 of 5 |
| Next 15 trading days | +5.7% | 4 of 5 |
| Next 20 trading days | +10.5% | 4 of 5 |
| Next 30 trading days | +15.7% | 5 of 5 |
For scale, GAP’s typical 20-trading-day move in either direction is about 8.9%.
Gap market cap and key statistics
Gap’s market cap is $8.26B, with a P/E ratio of 6.6 and revenue of $15.33B over the last twelve months.
Valuation
- Market cap
- $8.26B
- P/E ratio
- 6.6
- Forward P/E
- 8.9
- EPS, TTM
- $3.32
- Gekko Fair Value
- $34.35
Trading
- Volume
- 10.39M
- Avg volume, 20 days
- 6.79M
- 52-week high
- $29.36
- 52-week low
- $18.11
- Shares outstanding
- 351.3M
Financials
- Revenue, TTM
- $15.33B
- Profit margin
- 8.1%
- Return on equity
- 33.8%
- Quarterly earnings growth, YoY
- +142.1%
Risk and income
- Beta
- 2.06
- Typical daily move
- ±3.4%
- Typical 20-day move
- ±8.9%
- Dividend yield
- 3.14%
Gap stock news this week
Coverage of Gap this week reads neutral: 1 positive, 7 neutral and 0 negative headlines.
- The Gap, Inc. (NYSE:GAP) Stock Rated "Hold" by Sell-Side BrokeragesMarketBeat, Sep 28
- Gap Just Signed a Boy Band. It’s Betting the Musicians Can Do What Discounts Couldn’tInc.com, Sep 25
- The Gap, Inc. $GAP Shares Sold by Corient Private Wealth LPMarketBeat, Sep 25
- Gap Inc. debuts ‘Fashiontainment’ strategy with boy band JYTChain Store Age, Sep 23
- Gap partners with boy band Just Your Type in multiyear partnershipABC News - Breaking News, Latest News and Videos, Sep 23
- Gap Inc. Debuts First Fashiontainment Partnership with Emerging Boy Band JYTPR Newswire, Sep 22
Gap peers
Gap’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| TJXTJX Companies | Accumulation | 0.6% below |
| ROSTRoss Stores | Neutral | 16.9% above |
| TPRTapestry | Accumulation | 3.4% below |
| BURLBurlington Stores | Accumulation | 19.4% below |
| URBNUrban Outfitters | Neutral | 13.0% above |
| ANFAbercrombie & Fitch | Neutral | 12.9% below |
A peer links to its own page where one exists.
Gap stock FAQ
What is Gap’s market cap?
Gap’s market cap is $8.26B at the Sep 28, 2026 close of $22.95, with 351.3M shares outstanding. The shares trade on a P/E ratio of 6.6.
What is the Gap stock forecast?
The consensus analyst 12-month price target for Gap is $26.51, +15.5% from the last close. Of the 14 firms that rated the stock in the last 90 days, 6 rate it a buy, 8 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Gap stock overvalued or undervalued?
On Gekko’s estimate Gap is undervalued: the Sep 28, 2026 close of $22.95 is 33.2% below Gekko Fair Value of $34.35. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Gap report earnings next?
Gap is expected to report on Nov 19, 2026, after the market closes (51 days away). Analysts expect earnings of $0.79 per share on revenue of $4.02B. Gap beat the earnings estimate in 7 of its last 8 reports, moving 13.1% on average across the report.
What is Gap’s 52-week high and low?
Gap’s 52-week high is $29.36 and its 52-week low is $18.11; it closed at $22.95 on Sep 28, 2026, +3.5% over the past year. Over the last five years the shares peaked at $30.75 on Jun 3, 2024.
Is Gap stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 6 items with data read as supportive (fair value, earnings risk and seasonality), 2 as mixed (trend and gekkoindex) and 1 as a headwind (smart money). The checklist is a description of current data, not a recommendation.
Is there unusual options activity in Gap?
Gekko flagged 1 unusual options signal in Gap over the last 30 days, with $5K of flagged premium in calls and $354K in puts. The latest, bearish flow, was on Sep 5, 2026 with $359K in unusual premium. The signal-by-signal table is in Gekko.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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