Insider buying last 90 days
$340Kin 1 open-market purchase
| Filed | Insider | Type | Value |
|---|---|---|---|
| Sep 30 | Zhang Jingjing Eason officer: VP and Chief Financial Officer | Purchase | $340K |
From Form 4 filings, dated to when each was filed.
Gekko Brief
AI summaryOct 12 closeMINISO shares advanced this week after a preliminary business update showed mainland China gross merchandise value rising 25%-30% year over year in the third quarter of 2026, with same-store sales up at a high-single-digit rate. The update also highlighted the proprietary IP line YOYO, which has surpassed RMB 1 billion in gross merchandise volume across its first nine months of 2026 and expanded to 53 countries. Coverage framed the move as a continuation of a 5.8% single-session jump, with commentary questioning whether the strength can extend further and noting a broader fair value debate around the stock.
The stock closed at $9.73, up 1.4%, but remains below both its 50-day average of $10.12 and its 200-day average of $14.31, with the shorter average below the longer one, consistent with a longer-term downtrend; the one-month return is 7.3% while the six-month and one-year returns stand at -38.5% and -55.9%. The GekkoIndex reads 53.6, placing it in the Neutral zone, down from a higher reading five days earlier. Against a Gekko Fair Value of $16.70, the current price sits 41.7% below that level.
No confirmed earnings date is on the calendar following the last report on 28 August 2026, when EPS of $0.14 missed the $0.31 estimate and the stock reacted -14%. In the last 90 days there has been 1 open-market insider purchase valued at $340,100. Consensus among 4 covering firms shows 1 buy and 3 hold ratings, with a consensus target of $14.64. Seasonality over the next 20 trading days has averaged a 5% gain across 5 years, rising in 4 of them.
Written by AI from the Oct 12, 2026 close and checked automatically against the figures on this page.
MINISO price vs fair value
Close $9.73200-day averageGekko Fair Value $16.70
MINISO quick facts
- Market cap
- $2.97B
- P/E ratio
- 15.4
- Forward P/E
- 7.6
- EPS, TTM
- $0.59
- Revenue, TTM
- $23.55B
- Profit margin
- 5.4%
- Dividend yield
- 7.34%
- Beta
- 0.15
- Volume
- 1.19M avg 945,308
- 1-year return
- −55.9%
- Typical daily move
- ±2.8%
- Typical 20-day move
- ±9.8%
- 50-day average
- $10.12
- 200-day average
- $14.31
- Next earnings
- —
- Shares outstanding
- 292.5M
MINISO swing-trade checklist
MINISO scores 3 supportive, 1 mixed and 1 headwind across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive1 mixed1 headwind
- Trendheadwind
Below 50 and 200-day
Close $9.73 is below the 50-day ($10.12) and 200-day ($14.31) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexmixed
53.6, Neutral
Reading 53.6 is in the Neutral zone.
See the GekkoIndex - Fair valuesupportive
41.7% below
Price is 41.7% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneysupportive
Leans bullish
Last 90 days: 1 open-market insider purchase.
See smart money - Earnings riskno data
No data
No confirmed report date on the calendar.
See earnings - Seasonalitysupportive
+5.0% on average
From this point in the calendar, the next 20 trading days averaged +5% over 5 years, rising in 4 of them.
See seasonality
A description of current data, not a recommendation. How this page works
MINISO stock chart and price history
MINISO closed at $9.73 on Oct 12, 2026, −55.9% over the past year, inside a 52-week range of $8.55 to $23.10.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- +7.3%
- 3 months
- −15.6%
- 6 months
- −38.5%
- 1 year
- −55.9%
The full MNSO chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open MNSO in Gekko
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About MINISO
MINISO operates as a holding company built around selling everyday lifestyle merchandise to shoppers in China and beyond, with a footprint stretching into other Asian markets, the Americas, and Europe. Shoppers can find home goods, small electronic devices, fabrics, accessories, beauty tools, toys, makeup, hygiene products, snack foods, fragrances, and paper goods or gifts, most carried under the MINISO and WonderLife names. The firm has also built recognition through its TOP TOY brand, which appeals to collectors seeking blind boxes, brick construction sets, figures, build kits, dolls, Ichiban Kuji prizes, and sculpted pieces.
Its business runs through both wholesale and direct retail channels, moving goods to customers via thousands of physical shops as well as internet storefronts. By the middle of 2021, the company counted close to 4,749 MINISO-branded locations open for business, supported by its online presence.
The company traces its founding back to 2013 and keeps its headquarters in Guangzhou, China. MINISO shares trade under the ticker symbol MNSO.
- Sector
- Retail trade
- Website
- miniso.com
MINISO GekkoIndex: the smart money zone
MINISO’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 53.6, in the Neutral zone, down 12 points over five sessions.
53.6Neutral
Down 12 points over five sessions, from the Accumulation zone.
Reading for Oct 12, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 63 | +1.5% | −1.9% | ||
| Accumulation | 292 | −0.3% | −2.5% | ||
| Neutral (current zone) | 266 | −0.8% | −1.2% | ||
| Distribution | 13 | −1.6% | +1.0% | ||
| Selling | 1 | Too few readings yet | |||
Average MNSO share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
See every daily GekkoIndex reading plotted over the MNSO price, zone by zone.Track MNSO in Gekko
Is MINISO stock overvalued? Gekko Fair Value
MINISO trades 41.7% below Gekko Fair Value of $16.70, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what MINISO shares are worth, recalculated every trading day.
$16.70
Gekko Fair Value, Oct 10, 2026
41.7% Undervalued
At the end of Aug 2026 the price was 43.8% below the estimate.
Gekko Fair ValueShare price, month end
Gekko Fair Value on every chart, with the gap to price updating daily.Open MNSO in Gekko
MINISO insider and Congress trading
Insiders filed 1 open-market purchase in MINISO worth $340K, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in MNSO were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for MNSO, plotted on the chart in Gekko.Open MNSO in Gekko
MINISO earnings: next date and track record
MINISO beat the EPS estimate in 2 of its last 8 reports, moving 14.3% on average across the report.
2 of 8reports beat the EPS estimate
±14.3%average move across the report
3 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Aug 28, 2026 AI summary
- What they said
- MNSO reported H1 2026 revenue of RMB 11.5 billion, up 22.4% YoY, with EPS growing 8.2% and operating cash flow rising 46%. MINISO China revenue grew 26.2%, its fastest H1 growth in 3 years, outpacing China's 1.3% retail growth. Global store count reached 8,674, with China at 4,665. Store productivity improved significantly, with revenue growing 26% against only 8% store count growth. New store formats including MINISO Land, Friends, and Super MINISO are driving higher per-store output.
- Guidance
- Management expressed confidence in exceeding its 255 store renovation target for 2026. The company is focused on large-format store expansion and proprietary IP development, with YOYO IP already in 53 countries within one year of launch, signaling continued international growth ambitions.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 28, 2026 | $0.14 est $0.31 | $855.2M est $852.7M | −14.0% |
| May 26, 2026 | $0.59 est $0.24 | $824.4M est $805.6M | −7.8% |
| Mar 31, 2026 | −$0.07 est $0.27 | $894.1M est $873.6M | +6.5% |
| Nov 21, 2025 | $0.20 est $0.34 | $814.0M est $860.1M | −1.7% |
| Aug 21, 2025 | $2.24 est $1.75 | $693.0M est $789.0M | +27.8% |
| May 23, 2025 | $1.88 est $2.04 | $608.0M est $676.9M | −21.5% |
| Mar 21, 2025 | $2.56 est $2.61 | $645.5M est $598.0M | −11.7% |
| Nov 29, 2024 | $2.20 est $2.21 | $644.5M est $673.3M | +23.4% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
MINISO stock forecast and analyst price targets
Analysts’ average 12-month price target for MINISO is $14.64, +50.5% from the last close, from 4 firms rating the stock in the last 90 days.
$14.64consensus 12-month target, +50.5% from the last close
Now $9.73Avg $14.64
Low $10.80High $12.40
Each firm’s latest rating in the last 90 days: 4 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 8 | DBS | $12 | +23.3% |
| Aug 31 | Bank of America Securities | $12.40 | +27.4% |
| Aug 31 | HSBC | $10.80 | +11.0% |
| Aug 31 | Citi | — | — |
| Aug 31 | DBS | $20 | +105.5% |
−1.2%average 20-day move after past Neutral readings
+5.0%average move over the next 20 trading days in the last 5 years
±2.8%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
MINISO seasonality: the next 20 trading days
Over the next 20 trading days from Oct 10, MINISO averaged +5.0% across the last 5 years, rising in 4 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −4.2% | 2 of 5 |
| Next 10 trading days | +1.1% | 3 of 5 |
| Next 15 trading days | −0.4% | 2 of 5 |
| Next 20 trading days | +5.0% | 4 of 5 |
| Next 30 trading days | +7.9% | 1 of 5 |
For scale, MNSO’s typical 20-trading-day move in either direction is about 9.8%.
MINISO market cap and key statistics
MINISO’s market cap is $2.97B, with a P/E ratio of 15.4 and revenue of $23.55B over the last twelve months.
Valuation
- Market cap
- $2.97B
- P/E ratio
- 15.4
- Forward P/E
- 7.6
- EPS, TTM
- $0.59
- Gekko Fair Value
- $16.70
Trading
- Volume
- 1.19M
- Avg volume, 20 days
- 945,308
- 52-week high
- $23.10
- 52-week low
- $8.55
- Shares outstanding
- 292.5M
Financials
- Revenue, TTM
- $23.55B
- Profit margin
- 5.4%
- Return on equity
- 11.8%
- Quarterly earnings growth, YoY
- +200.0%
Risk and income
- Beta
- 0.15
- Typical daily move
- ±2.8%
- Typical 20-day move
- ±9.8%
- Dividend yield
- 7.34%
MINISO stock news this week
Coverage of MINISO this week reads positive: 3 positive, 1 neutral and 0 negative headlines.
- Strength Seen in MINISO Group Holding Limited (MNSO): Can Its 5.8% Jump Turn into More Strength?Zacks Investment Research, Oct 12
- ETFs Investing in MINISO Group Holding Ltd. Sponsored ADR StocksTradingView, Oct 12
- Why MINISO Stock Is Up 5.8% And What's NextSimply Wall Street, Oct 10
- MINISO China GMV rises 25%-30% in Q3grafa.com, Oct 9
- MINISO Group's Latest Business UpdatePRNewsWire, Oct 9
- MINISO Group Holding (MNSO) Puts YOYO In Focus On A Fair Value DebateSimply Wall Street, Oct 9
MINISO stock FAQ
What is MINISO’s market cap?
MINISO’s market cap is $2.97B at the Oct 12, 2026 close of $9.73, with 292.5M shares outstanding. The shares trade on a P/E ratio of 15.4.
What is the MINISO stock forecast?
The consensus analyst 12-month price target for MINISO is $14.64, +50.5% from the last close. Of the 4 firms that rated the stock in the last 90 days, 1 rate it a buy, 3 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is MINISO stock overvalued or undervalued?
On Gekko’s estimate MINISO is undervalued: the Oct 12, 2026 close of $9.73 is 41.7% below Gekko Fair Value of $16.70. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
What is MINISO’s 52-week high and low?
MINISO’s 52-week high is $23.10 and its 52-week low is $8.55; it closed at $9.73 on Oct 12, 2026, −55.9% over the past year. Over the last five years the shares peaked at $29.92 on Sep 15, 2023.
Is MINISO stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 5 items with data read as supportive (fair value, smart money and seasonality), 1 as mixed (gekkoindex) and 1 as a headwind (trend). The checklist is a description of current data, not a recommendation.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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