Insider buying last 90 days
No open-market insider purchases were filed for LUV in the last 90 days.
From Form 4 filings, dated to when each was filed.
Sep 28 close
Southwest Airlines has been in focus this week around its commercial overhaul, including updated flight credit rules, bag fees and assigned seating changes that CFO Tom Doxey says are being embraced by customers and are expected to boost earnings by over $2 billion. This follows Q2 adjusted EPS of $0.94 against a $0.52 estimate, with revenue reaching $8.72 billion and adjusted unit revenues up 20% year-over-year, even as full-year guidance was lowered due to fuel costs. Redburn upgraded the stock to Neutral from Sell, saying its bearish thesis had "played out," while another view rates it a buy citing 15–20% upside from the commercial transformation.
The stock closed at $42.28, down 0.9%, sitting below both its 50-day average of $42.65 and 200-day average of $43.49, with the 50-day below the 200-day. The GekkoIndex reads 54, placing LUV in the Neutral zone, down 1.2 over five days. Price sits 7.6% below Gekko Fair Value of $45.75.
Southwest next reports earnings on 21 October 2026, 22 days away, falling inside a typical 20-trading-day holding window; its last reaction to earnings was -8.2%. No insider, Congress or unusual options activity appears in the recent windows. Seasonally, the next 20 trading days have averaged -1.1% over 5 years, rising in 2 of them. Analyst consensus target sits at $50.22 among 15 firms, with 7 rated buy, 6 hold and 2 sell.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Southwest Airlines scores 1 supportive, 1 mixed and 3 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
1 supportive1 mixed3 headwinds
Below 50 and 200-day
Close $42.28 is below the 50-day ($42.65) and 200-day ($43.49) averages, and the 50-day is below the 200-day.
See the chart54, Neutral
Reading 54 is in the Neutral zone.
See the GekkoIndex7.6% below
Price is 7.6% below Gekko Fair Value (more than 5% below).
See fair valueNo data
No insider, Congress or unusual options activity in the window.
See smart moneyReports in 22 days
Reports on Oct 21, 2026, 22 days away — inside a typical 20-trading-day hold.
See earnings−1.1% on average
From this point in the calendar, the next 20 trading days averaged −1.1% over 5 years, rising in 2 of them.
See seasonalityA description of current data, not a recommendation. How this page works
Southwest Airlines closed at $42.28 on Sep 28, 2026, +32.4% over the past year, inside a 52-week range of $29.26 to $55.11.
Use the left and right arrow keys to read daily values.
Put LUV on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.
Southwest Airlines carries passengers on scheduled flights across the United States, reaching dozens of states along with the District of Columbia and Puerto Rico, while also connecting to a handful of nearby international destinations including Mexico, several Caribbean islands, and parts of Central America. The airline operates an all-Boeing 737 fleet and is known for keeping its aircraft type uniform throughout its network.
Passengers flying with Southwest can access in-flight entertainment and internet service on planes equipped with Wi-Fi. The company runs a loyalty scheme called Rapid Rewards, through which travelers earn points tied to the fares they pay. Beyond its main consumer-facing website and mobile apps, Southwest maintains SWABIZ, a booking channel built for corporate travelers, and offers add-on services such as early check-in privileges, priority boarding, and arrangements for traveling pets and unaccompanied minors.
Southwest traces its origins to 1967 and keeps its headquarters in Dallas, Texas. Its shares trade on the NYSE under the ticker LUV.
Southwest Airlines’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 54, in the Neutral zone, down 1.2 points over five sessions.
Down 1.2 points over five sessions.
Reading for Sep 28, 2026
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 27 | +1.1% | +3.2% | ||
| Accumulation | 222 | +1.2% | +3.8% | ||
| Neutral (current zone) | 369 | −0.2% | +1.1% | ||
| Distribution | 48 | +1.2% | −6.6% | ||
| Selling | 6 | Too few readings yet | |||
Average LUV share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Neutral readings averaged +1.1% over 20 days. Past behaviour doesn’t guarantee future results.
Neutral zone: No clear directional signal. About the five zones →
Southwest Airlines trades 7.6% below Gekko Fair Value of $45.75, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Southwest Airlines shares are worth, recalculated every trading day.
$45.75
Gekko Fair Value, Sep 26, 2026
7.6% Undervalued
No open-market insider purchases were filed for Southwest Airlines, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
No open-market insider purchases were filed for LUV in the last 90 days.
From Form 4 filings, dated to when each was filed.
No trades in LUV were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Southwest Airlines has been buying back its own shares.
From company filings.
1of the funds Gekko tracks holds LUV.
Southwest Airlines reports on Oct 21, 2026 (22 days away), and beat the EPS estimate in 6 of its last 8 reports.
Oct 21, 2026
22 days away
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Jul 22, 2026 | $0.94 est $0.52 | $8.43B est $8.58B | −8.2% |
| Apr 22, 2026 | $0.45 est $0.47 | $7.25B est $7.27B | −7.7% |
| Jan 28, 2026 | $0.58 est $0.57 | $7.44B est $7.50B | +17.3% |
| Oct 22, 2025 | $0.11 est −$0.04 | $6.95B est $6.92B | −8.7% |
| Jul 23, 2025 | $0.43 est $0.51 | $7.24B est $7.30B | −10.5% |
| Apr 23, 2025 | −$0.13 est −$0.18 | $6.43B est $6.39B | +6.9% |
| Jan 30, 2025 | $0.56 est $0.46 | $6.93B est $6.96B | −3.0% |
| Oct 24, 2024 | $0.15 est $0.00 | $6.87B est $6.77B | −4.2% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Analysts’ average 12-month price target for Southwest Airlines is $50.22, +18.8% from the last close, from 15 firms rating the stock in the last 90 days.
Each firm’s latest rating in the last 90 days: 15 firms.
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 28 | TD Cowen | — | — |
| Sep 28 | Barclays | $58 | +37.2% |
| Sep 28 | BMO Capital | $50 | +18.3% |
| Sep 25 | UBS | $53 | +25.4% |
| Sep 24 | Wells Fargo | $50 | +18.3% |
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Over the next 20 trading days from Sep 26, Southwest Airlines averaged −1.1% across the last 5 years, rising in 2 of them.
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | +1.7% | 3 of 5 |
| Next 10 trading days | +0.6% | 3 of 5 |
| Next 15 trading days | +1.5% | 3 of 5 |
| Next 20 trading days | −1.1% | 2 of 5 |
| Next 30 trading days | +3.1% | 2 of 5 |
For scale, LUV’s typical 20-trading-day move in either direction is about 7.3%.
Southwest Airlines’s market cap is $20.68B, with a P/E ratio of 25.7 and revenue of $30.07B over the last twelve months.
Coverage of Southwest Airlines this week reads neutral: 3 positive, 4 neutral and 0 negative headlines.
Southwest Airlines’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| DALDelta Air Lines | Neutral | 8.4% below |
| UALUnited Airlines | Neutral | 34.5% below |
| AALAmerican Airlines | Neutral | 38.9% below |
| CPACopa | Neutral | 15.3% below |
| ALKAlaska Air | Accumulation | 19.7% below |
| SKYWSkyWest | Neutral | 3.3% below |
A peer links to its own page where one exists.
Southwest Airlines’s market cap is $20.68B at the Sep 28, 2026 close of $42.28, with 489.2M shares outstanding. The shares trade on a P/E ratio of 25.7.
The consensus analyst 12-month price target for Southwest Airlines is $50.22, +18.8% from the last close. Of the 15 firms that rated the stock in the last 90 days, 7 rate it a buy, 6 a hold and 2 a sell. Gekko doesn’t publish price predictions of its own.
On Gekko’s estimate Southwest Airlines is undervalued: the Sep 28, 2026 close of $42.28 is 7.6% below Gekko Fair Value of $45.75. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
Southwest Airlines is expected to report on Oct 21, 2026 (22 days away). Analysts expect earnings of $0.59 per share on revenue of $8.22B. Southwest Airlines beat the earnings estimate in 6 of its last 8 reports, moving 8.3% on average across the report.
Southwest Airlines’s 52-week high is $55.11 and its 52-week low is $29.26; it closed at $42.28 on Sep 28, 2026, +32.4% over the past year. Over the last five years the shares peaked at $56.33 on Oct 4, 2021.
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 1 of the 5 items with data read as supportive (fair value), 1 as mixed (gekkoindex) and 3 as headwinds (trend, earnings risk and seasonality). The checklist is a description of current data, not a recommendation.
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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