Insider buying last 90 days
No open-market insider purchases were filed for TAP in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every TAP insider filing, plotted on the chart in Gekko.Open TAP in Gekko
NYSE: TAP
Molson Coors Beverage (TAP) Stock Analysis & Forecast
Sep 28 close
$36.27+0.32 (+0.9%)
Gekko Brief
AI summaryMolson Coors trades this week against a backdrop of little fresh company-specific news, with most attention on routine fund filing activity rather than operational developments. One filing shows MAC Alpha Capital Management LP holding a $6.55 million position in Molson Coors after increasing its stake by 8.9% in the second quarter. Beyond that, coverage has been largely informational, touching on the company's broad portfolio of beverage brands without new catalysts around earnings, guidance, deals or regulatory matters.
Shares close at $36.27, up 0.9%, but remain below both the 50-day average of $40.53 and the 200-day average of $43.47, with the shorter average also below the longer one, reflecting a downward trend. Returns over the past month, three months, six months and year are all negative, ranging from -12.9% to -18.3%. The GekkoIndex reads 70.6, placing the stock in the Buying zone, while price sits 8.1% below Gekko Fair Value of $39.45.
The next earnings report is scheduled for 3 November 2026, 35 days out, before the open, following a last report where EPS of $1.58 beat the $1.51 estimate with a 3.6% reaction. No insider, Congress or unusual options activity appears in the current windows, though one billionaire holder is recorded. Seasonality over the next 20 trading days has averaged -3.6% across 5 years, rising in 1 of them, a pattern worth noting alongside the consensus target of $45.24 from 14 covering firms.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Molson Coors Beverage price vs fair value
Close $36.27200-day averageGekko Fair Value $39.45
Molson Coors Beverage quick facts
- Market cap
- $6.80B
- P/E ratio
- —
- Forward P/E
- 6.8
- EPS, TTM
- −$11.36
- Revenue, TTM
- $11.08B
- Profit margin
- -20.8%
- Dividend yield
- 5.19%
- Beta
- 0.42
- Volume
- 4.14M avg 5.63M
- 1-year return
- −18.3%
- Typical daily move
- ±2.6%
- Typical 20-day move
- ±4.4%
- 50-day average
- $40.53
- 200-day average
- $43.47
- Next earnings
- Nov 3 before open
- Shares outstanding
- 174.1M
Molson Coors Beverage swing-trade checklist
Molson Coors Beverage scores 3 supportive, 0 mixed and 2 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
3 supportive0 mixed2 headwinds
- Trendheadwind
Below 50 and 200-day
Close $36.27 is below the 50-day ($40.53) and 200-day ($43.47) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexsupportive
70.6, Buying
Reading 70.6 is in the Buying zone.
See the GekkoIndex - Fair valuesupportive
8.1% below
Price is 8.1% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneyno data
No data
No insider, Congress or unusual options activity in the window.
See smart money - Earnings risksupportive
Reports in 35 days
Next report Nov 3, 2026, 35 days away — outside a typical 20-trading-day hold.
See earnings - Seasonalityheadwind
−3.6% on average
From this point in the calendar, the next 20 trading days averaged −3.6% over 5 years, rising in 1 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Molson Coors Beverage stock chart and price history
Molson Coors Beverage closed at $36.27 on Sep 28, 2026, −18.3% over the past year, inside a 52-week range of $35.52 to $54.82.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −12.9%
- 3 months
- −8.8%
- 6 months
- −16.4%
- 1 year
- −18.3%
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About Molson Coors Beverage
Molson Coors Beverage brews, markets and sells beer along with other malt-based drinks, reaching customers across the Americas, Europe, the Middle East, Africa and the Asia Pacific region. Beyond its core beer lineup, the company offers flavored malt beverages, craft beers and ready-to-drink options, giving it a broad footprint across different styles of malt-based refreshment.
Its business is organized around producing and distributing this range of beverages across multiple continents, serving beer drinkers and retailers in the many markets where it operates.
Molson Coors Beverage is headquartered in Golden, Colorado, and traces its founding to 1774. It was formerly called Molson Coors Brewing Company before taking on its present name in January 2020. Shares of the company are listed on the NYSE under the ticker TAP.
- Listed
- NYSE
- Sector
- Consumer non-durables
- Industry
- Beverages: alcoholic
- Website
- molsoncoors.com
Molson Coors Beverage GekkoIndex: the smart money zone
Molson Coors Beverage’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 70.6, in the Buying zone, down 4.3 points over five sessions.
70.6Buying
Down 4.3 points over five sessions.
Reading for Sep 28, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying (current zone) | 56 | +1.0% | 0.0% | ||
| Accumulation | 269 | −0.4% | −1.0% | ||
| Neutral | 327 | −0.4% | −1.5% | ||
| Distribution | 17 | −1.0% | −1.8% | ||
| Selling | 3 | Too few readings yet | |||
Average TAP share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Buying readings averaged +3.2% over 20 days. Past behaviour doesn’t guarantee future results.
Buying zone: Smart money likely accumulating heavily. About the five zones →
See every daily GekkoIndex reading plotted over the TAP price, zone by zone.Track TAP in Gekko
Is Molson Coors Beverage stock overvalued? Gekko Fair Value
Molson Coors Beverage trades 8.1% below Gekko Fair Value of $39.45, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what Molson Coors Beverage shares are worth, recalculated every trading day.
$39.45
Gekko Fair Value, Sep 26, 2026
8.1% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open TAP in Gekko
Molson Coors Beverage insider and Congress trading
No open-market insider purchases were filed for Molson Coors Beverage, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in TAP were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for TAP, plotted on the chart in Gekko.Open TAP in Gekko
Buybacks
Molson Coors Beverage has been buying back its own shares.
- Latest authorization
- $4.00B, Feb 18, 2026
- Bought back, quarter ended Jun 30, 2026
- $42.50M
- As a share of market cap
- 0.62%
- Trailing four quarters
- $552.1M
From company filings.
Hedge funds and billionaires quarter ended Jun 30
1of the funds Gekko tracks holds TAP.
1added0opened0trimmed0sold out
Which funds are on each side, name by name.Unlock in Gekko
Molson Coors Beverage earnings: next date and track record
Molson Coors Beverage reports on Nov 3, 2026, before the open (35 days away), and beat the EPS estimate in 6 of its last 8 reports.
Next earnings report
Nov 3, 2026
Expected before the open, 35 days away
- EPS estimate
- $1.50
- Revenue estimate
- $2.95B
6 of 8reports beat the EPS estimate
±4.9%average move across the report
5 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Aug 6, 2026 AI summary
- What they said
- Molson Coors reported a challenging Q2 driven by macro headwinds and industry dynamics but emphasized strategic resilience and actions underway. Consolidated net sales down 3.6% (constant currency), underlying pretax income down 27.8% and underlying EPS down 22.9%. Management cited the Iran-related energy and inflation shock, elevated fuel costs, Midwest Premium aluminum costs, heightened promotional activity (particularly in EMEA/U.K.), and channel/pack shifts as primary drivers of pressure. The company highlighted modest U.S. share gains quarter-over-quarter in select segments (Value and core Coors trademark), continued premiumization in parts of the portfolio (Peroni, Fever-Tree), investments behind core sports/music sponsorships, the recent Monaco acquisition (convenience/single-focused business), and active cost-savings and capital allocation (buybacks, M&A, debt paydown). Management expressed confidence in the Horizon 2030 strategy, the diversified portfolio, cash generation, and disciplined balance sheet to navigate volatility, while noting share performance is not where they want it and commodity costs remain elevated.
- Guidance
- Company reiterated that it expects the 2026 category to be healthier than 2025 (i.e., year-over-year improvement vs. 2025) but to remain volatile; COGS per hectoliter is expected to be broadly in line with prior commentary for the year; Midwest Premium impact for the year is now estimated above $130 million (Q2 impact ~$40 million). Management expects cost-savings initiatives and recently announced actions in EMEA/APAC to provide benefits in H2. No new explicit full-year revenue or EPS numeric guidance was issued on the call.
- Risks flagged
- Elevated commodity and input costs (Midwest Premium, aluminum, fuel/logistics), geopolitical uncertainty affecting consumer sentiment, heightened promotional intensity and competitive pressure (notably U.K./Europe), adverse channel and pack mix shifts (downtrading to singles/smaller packs), illiquidity and expense of hedges for Midwest Premium, and potential slower-than-expected improvement in market share.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Aug 6, 2026 | $1.58 est $1.51 | $3.10B est $3.08B | +3.6% |
| Apr 30, 2026 | $0.62 est $0.36 | $2.35B est $2.33B | −0.6% |
| Feb 18, 2026 | $1.21 est $1.17 | $2.66B est $2.71B | −5.0% |
| Nov 4, 2025 | $1.67 est $1.72 | $2.97B est $2.72B | +4.5% |
| Aug 5, 2025 | $2.05 est $1.83 | $3.20B est $3.02B | +3.3% |
| May 8, 2025 | $0.50 est $0.78 | $2.30B est $2.39B | −3.9% |
| Feb 13, 2025 | $1.30 est $1.17 | $2.74B est $2.55B | +12.9% |
| Nov 7, 2024 | $1.80 est $1.67 | $3.04B est $3.13B | +5.4% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Molson Coors Beverage stock forecast and analyst price targets
Analysts’ average 12-month price target for Molson Coors Beverage is $45.24, +24.7% from the last close, from 14 firms rating the stock in the last 90 days.
$45.24consensus 12-month target, +24.7% from the last close
Now $36.27Avg $45.24
Low $40High $61
Each firm’s latest rating in the last 90 days: 14 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 15 | Goldman Sachs | $47 | +29.6% |
| Sep 15 | Bernstein | $45 | +24.1% |
| Sep 10 | Barclays | $41 | +13.0% |
| Aug 13 | Berenberg Bank | $61 | +68.2% |
| Aug 11 | Morgan Stanley | $46 | +26.8% |
0.0%average 20-day move after past Buying readings
−3.6%average move over the next 20 trading days in the last 5 years
±2.6%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Molson Coors Beverage seasonality: the next 20 trading days
Over the next 20 trading days from Sep 29, Molson Coors Beverage averaged −3.6% across the last 5 years, rising in 1 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −1.9% | 0 of 5 |
| Next 10 trading days | −2.4% | 2 of 5 |
| Next 15 trading days | −2.3% | 2 of 5 |
| Next 20 trading days | −3.6% | 1 of 5 |
| Next 30 trading days | +0.8% | 3 of 5 |
For scale, TAP’s typical 20-trading-day move in either direction is about 4.4%.
Molson Coors Beverage market cap and key statistics
Molson Coors Beverage’s market cap is $6.80B and revenue of $11.08B over the last twelve months.
Valuation
- Market cap
- $6.80B
- Forward P/E
- 6.8
- EPS, TTM
- −$11.36
- Gekko Fair Value
- $39.45
Trading
- Volume
- 4.14M
- Avg volume, 20 days
- 5.63M
- 52-week high
- $54.82
- 52-week low
- $35.52
- Shares outstanding
- 174.1M
Financials
- Revenue, TTM
- $11.08B
- Profit margin
- -20.8%
- Return on equity
- -19.5%
- Quarterly earnings growth, YoY
- −42.3%
Risk and income
- Beta
- 0.42
- Typical daily move
- ±2.6%
- Typical 20-day move
- ±4.4%
- Dividend yield
- 5.19%
Molson Coors Beverage stock news this week
2 headlines about Molson Coors Beverage from the past week, newest first, each linking to the publisher.
- Molson Coors Canada Inc. (TPX-B.TO) Stock Price, News, Quote & HistoryYahoo! Finance Canada, Sep 24
- MAC Alpha Capital Management LP Has $6.55 Million Stock Position in Molson Coors Beverage Company $TAPDefense World, Sep 21
Molson Coors Beverage peers
Molson Coors Beverage’s 4 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| STZConstellation Brands | Buying | 21.3% below |
| BF.ABrown Forman | Accumulation | 12.7% below |
| BF.BBrown Forman | Accumulation | 14.8% below |
| SAMBoston Beer | Accumulation | 36.9% below |
A peer links to its own page where one exists.
Molson Coors Beverage stock FAQ
What is Molson Coors Beverage’s market cap?
Molson Coors Beverage’s market cap is $6.80B at the Sep 28, 2026 close of $36.27, with 174.1M shares outstanding.
What is the Molson Coors Beverage stock forecast?
The consensus analyst 12-month price target for Molson Coors Beverage is $45.24, +24.7% from the last close. Of the 14 firms that rated the stock in the last 90 days, 3 rate it a buy, 9 a hold and 2 a sell. Gekko doesn’t publish price predictions of its own.
Is Molson Coors Beverage stock overvalued or undervalued?
On Gekko’s estimate Molson Coors Beverage is undervalued: the Sep 28, 2026 close of $36.27 is 8.1% below Gekko Fair Value of $39.45. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Molson Coors Beverage report earnings next?
Molson Coors Beverage is expected to report on Nov 3, 2026, before the market opens (35 days away). Analysts expect earnings of $1.50 per share on revenue of $2.95B. Molson Coors Beverage beat the earnings estimate in 6 of its last 8 reports, moving 4.9% on average across the report.
What is Molson Coors Beverage’s 52-week high and low?
Molson Coors Beverage’s 52-week high is $54.82 and its 52-week low is $35.52; it closed at $36.27 on Sep 28, 2026, −18.3% over the past year. Over the last five years the shares peaked at $70.90 on Jul 26, 2023.
Is Molson Coors Beverage stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 3 of the 5 items with data read as supportive (gekkoindex, fair value and earnings risk) and 2 as headwinds (trend and seasonality). The checklist is a description of current data, not a recommendation.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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