Insider buying last 90 days
No open-market insider purchases were filed for LAMR in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every LAMR insider filing, plotted on the chart in Gekko.Open LAMR in Gekko
Lamar Advertising (LAMR) Stock Analysis & Forecast
Sep 28 close
$145.03+1.05 (+0.7%)
Gekko Brief
AI summaryLamar Advertising (LAMR) closed at $145.03, up 0.7% on the day, sitting between its 50-day average of $152.96 and 200-day average of $142.15, reflecting a mixed near-term trend. Over the past month the stock is down 3.7%, and down 7.3% over three months, though it remains up 17.2% over six months and 20.3% over the past year. The GekkoIndex reads 69.2, placing LAMR in the Accumulation zone. Shares trade 4% above Gekko Fair Value of $139.47.
The next earnings report is due 5 November 2026, before the open, 37 days away and outside the next 20 trading days; the last report, on 30 April 2026, showed an actual EPS of 0 against an estimate of 0.9, with a 3.2% reaction, and the company has beaten estimates in 4 of the last 8 quarters, with an average absolute reaction of 3.4%. Insider, Congress and options activity show no notable signal in their respective windows, while one billionaire holder is recorded among current positions. Seasonally, the next 20 trading days have averaged a 0.6% return over 5 years, rising in 2 of those years. Analyst coverage from 5 firms includes 1 buy and 4 hold ratings, with no sell ratings, and a consensus target of $162.20, representing 11.8% upside from current levels.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
Lamar Advertising price vs fair value
Close $145.03200-day averageGekko Fair Value $139.47
Lamar Advertising quick facts
- Market cap
- $14.72B
- P/E ratio
- 26.2
- Forward P/E
- 29.5
- EPS, TTM
- $5.49
- Revenue, TTM
- $2.33B
- Profit margin
- 23.9%
- Dividend yield
- 4.38%
- Beta
- 1.20
- Volume
- 573,718 avg 486,458
- 1-year return
- +20.3%
- Typical daily move
- ±1.5%
- Typical 20-day move
- ±4.7%
- 50-day average
- $152.96
- 200-day average
- $142.15
- Next earnings
- Nov 5 before open
- Shares outstanding
- 87.13M
Lamar Advertising swing-trade checklist
Lamar Advertising scores 2 supportive, 3 mixed and 0 headwinds across the 5 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
2 supportive3 mixed0 headwinds
- Trendmixed
Averages disagree
Close $145.03 sits between the 50-day ($152.96) and 200-day ($142.15) averages, or the averages disagree.
See the chart - GekkoIndexsupportive
69.2, Accumulation
Reading 69.2 is in the Accumulation zone.
See the GekkoIndex - Fair valuemixed
4.0% above
Price is within 5% of Gekko Fair Value (4% above).
See fair value - Smart moneyno data
No data
No insider, Congress or unusual options activity in the window.
See smart money - Earnings risksupportive
Reports in 37 days
Next report Nov 5, 2026, 37 days away — outside a typical 20-trading-day hold.
See earnings - Seasonalitymixed
+0.6% on average
From this point in the calendar, the next 20 trading days averaged +0.6% over 5 years, rising in 2 of them.
See seasonality
A description of current data, not a recommendation. How this page works
Lamar Advertising stock chart and price history
Lamar Advertising closed at $145.03 on Sep 28, 2026, +20.3% over the past year, inside a 52-week range of $114.45 to $166.33.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −3.7%
- 3 months
- −7.3%
- 6 months
- +17.2%
- 1 year
- +20.3%
The full LAMR chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open LAMR in Gekko
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About Lamar Advertising
Lamar Advertising provides out-of-home advertising space across the United States and Canada, with a portfolio of more than 352,000 displays. Its offerings include traditional billboards, logo signs placed along interstates, advertising on transit systems, and placements in airports. The company is also known for operating a large network of digital billboards, numbering around 3,800 displays, alongside its traditional signage.
The company works with advertisers ranging from local businesses to national brands, giving them a variety of formats to reach audiences across different regions and settings. Its business centers on leasing advertising space on its displays to these clients, spanning both static and digital formats.
Lamar Advertising traces its roots back to 1902. Its shares trade under the ticker LAMR on the Nasdaq.
- Sector
- Finance
- Website
- lamar.com
Lamar Advertising GekkoIndex: the smart money zone
Lamar Advertising’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 69.2, in the Accumulation zone, down 3.5 points over five sessions.
69.2Accumulation
Down 3.5 points over five sessions, from the Buying zone.
Reading for Sep 28, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying | 32 | +1.4% | +5.8% | ||
| Accumulation (current zone) | 178 | 0.0% | +1.6% | ||
| Neutral | 393 | +0.2% | +0.4% | ||
| Distribution | 21 | +0.4% | +0.3% | ||
| Selling | 1 | Too few readings yet | |||
Average LAMR share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.
Accumulation zone: Institutional interest building. About the five zones →
See every daily GekkoIndex reading plotted over the LAMR price, zone by zone.Track LAMR in Gekko
Is Lamar Advertising stock overvalued? Gekko Fair Value
Lamar Advertising trades 4.0% above Gekko Fair Value of $139.47, so the shares are about fair value on Gekko’s estimate.
Gekko’s own estimate of what Lamar Advertising shares are worth, recalculated every trading day.
$139.47
Gekko Fair Value, Sep 26, 2026
4.0% above fair value · About fair value
Gekko Fair Value on every chart, with the gap to price updating daily.Open LAMR in Gekko
Lamar Advertising insider and Congress trading
No open-market insider purchases were filed for Lamar Advertising, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in LAMR were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for LAMR, plotted on the chart in Gekko.Open LAMR in Gekko
Buybacks
Lamar Advertising has been buying back its own shares.
- Latest authorization
- $250.0M, Feb 26, 2026
- Bought back, quarter ended Jun 30, 2026
- $6.08M
- As a share of market cap
- 0.04%
From company filings.
Hedge funds and billionaires quarter ended Mar 31
1of the funds Gekko tracks holds LAMR.
1added0opened0trimmed1sold out
Which funds are on each side, name by name.Unlock in Gekko
Lamar Advertising earnings: next date and track record
Lamar Advertising reports on Nov 5, 2026, before the open (37 days away), and beat the EPS estimate in 4 of its last 8 reports.
Next earnings report
Nov 5, 2026
Expected before the open, 37 days away
- EPS estimate
- $1.65
- Revenue estimate
- $620.8M
4 of 8reports beat the EPS estimate
±3.4%average move across the report
4 of 8reports followed by a gain
Share-price move across each report
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Apr 30, 2026 | $0.00 est $0.90 | — | +3.2% |
| Feb 20, 2026 | $2.24 est $1.58 | $595.9M est $592.7M | −0.6% |
| Nov 6, 2025 | $2.20 est $2.14 | $585.5M est $592.0M | +6.6% |
| Aug 8, 2025 | $2.22 est $2.15 | $579.3M est $583.9M | −7.8% |
| May 8, 2025 | $1.60 est $1.54 | $505.4M est $575.4M | −3.0% |
| Feb 21, 2025 | −$0.02 est $1.44 | $579.6M est $530.3M | +1.1% |
| Nov 8, 2024 | $1.44 est $1.45 | $564.1M est $582.9M | −3.7% |
| Aug 8, 2024 | $1.34 est $1.37 | $565.3M est $565.0M | +1.2% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
Lamar Advertising stock forecast and analyst price targets
Analysts’ average 12-month price target for Lamar Advertising is $162.20, +11.8% from the last close, from 5 firms rating the stock in the last 90 days.
$162.20consensus 12-month target, +11.8% from the last close
Now $145.03Avg $162.20
Low $151High $170
Each firm’s latest rating in the last 90 days: 5 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Aug 12 | Wells Fargo | $151 | +4.1% |
| Aug 11 | Wells Fargo | $151 | +4.1% |
| Aug 10 | TD Cowen | $170 | +17.2% |
| Aug 7 | J.P. Morgan | $160 | +10.3% |
| Aug 7 | Morgan Stanley | $170 | +17.2% |
+1.6%average 20-day move after past Accumulation readings
+0.6%average move over the next 20 trading days in the last 5 years
±1.5%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
Lamar Advertising seasonality: the next 20 trading days
Over the next 20 trading days from Sep 29, Lamar Advertising averaged +0.6% across the last 5 years, rising in 2 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −0.1% | 3 of 5 |
| Next 10 trading days | −0.1% | 3 of 5 |
| Next 15 trading days | +0.9% | 3 of 5 |
| Next 20 trading days | +0.6% | 2 of 5 |
| Next 30 trading days | +5.7% | 4 of 5 |
For scale, LAMR’s typical 20-trading-day move in either direction is about 4.7%.
Lamar Advertising market cap and key statistics
Lamar Advertising’s market cap is $14.72B, with a P/E ratio of 26.2 and revenue of $2.33B over the last twelve months.
Valuation
- Market cap
- $14.72B
- P/E ratio
- 26.2
- Forward P/E
- 29.5
- EPS, TTM
- $5.49
- Gekko Fair Value
- $139.47
Trading
- Volume
- 573,718
- Avg volume, 20 days
- 486,458
- 52-week high
- $166.33
- 52-week low
- $114.45
- Shares outstanding
- 87.13M
Financials
- Revenue, TTM
- $2.33B
- Profit margin
- 23.9%
- Return on equity
- 59.4%
- Quarterly earnings growth, YoY
- +3.9%
Risk and income
- Beta
- 1.20
- Typical daily move
- ±1.5%
- Typical 20-day move
- ±4.7%
- Dividend yield
- 4.38%
Lamar Advertising stock FAQ
What is Lamar Advertising’s market cap?
Lamar Advertising’s market cap is $14.72B at the Sep 28, 2026 close of $145.03, with 87.13M shares outstanding. The shares trade on a P/E ratio of 26.2.
What is the Lamar Advertising stock forecast?
The consensus analyst 12-month price target for Lamar Advertising is $162.20, +11.8% from the last close. Of the 5 firms that rated the stock in the last 90 days, 1 rate it a buy, 4 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.
Is Lamar Advertising stock overvalued or undervalued?
On Gekko’s estimate Lamar Advertising is about fair value: the Sep 28, 2026 close of $145.03 is 4.0% above Gekko Fair Value of $139.47. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does Lamar Advertising report earnings next?
Lamar Advertising is expected to report on Nov 5, 2026, before the market opens (37 days away). Analysts expect earnings of $1.65 per share on revenue of $620.8M. Lamar Advertising beat the earnings estimate in 4 of its last 8 reports, moving 3.4% on average across the report.
What is Lamar Advertising’s 52-week high and low?
Lamar Advertising’s 52-week high is $166.33 and its 52-week low is $114.45; it closed at $145.03 on Sep 28, 2026, +20.3% over the past year.
Is Lamar Advertising stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 2 of the 5 items with data read as supportive (gekkoindex and earnings risk), 3 as mixed (trend, fair value and seasonality). The checklist is a description of current data, not a recommendation.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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