Insider buying last 90 days
No open-market insider purchases were filed for GIS in the last 90 days.
From Form 4 filings, dated to when each was filed.
Every GIS insider filing, plotted on the chart in Gekko.Open GIS in Gekko
NYSE: GIS
General Mills (GIS) Stock Analysis & Forecast
Sep 28 close
$33.60−0.04 (−0.1%)
Gekko Brief
AI summaryGeneral Mills reported first-quarter fiscal 2027 results this week, with adjusted earnings per share of $0.75 topping the $0.72 estimate even as net income fell 67% to $397 million, and coverage framed this as a slight beat against a "growth problem" and lingering margin risk. North America Retail showed sequential improvement, with dollar sales up 2 points, cereal share decline narrowing from -0.9 to -0.1 and soup from -0.4 to -0.1, while Totino's and fruit snacks remain challenged; the company also highlighted innovation such as a new Elf-themed Chex Mix at Walmart. TD Cowen raised its price target to $33.00 while keeping a hold rating, and the stock's reaction to earnings was -1.7%.
General Mills closes at $33.60, down 0.1%, sitting below both its 50-day average of $37.54 and 200-day average of $39.08, with the 50-day below the 200-day. The GekkoIndex reads 72.3, placing the stock in the Buying zone, while price sits 29.5% below Gekko Fair Value of $47.69.
The next earnings date falls on 23 December, 85 days out and beyond a typical 20-day hold. Over the last 30 days there has been 1 unusual options signal, with call premium of $652,715 against no put premium. Seasonally, the next 20 trading days have averaged -1% over 5 years, rising in 3 of them. Analyst consensus across 15 firms includes 3 buy, 8 hold and 4 sell ratings, with a consensus target of $37.22.
Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.
General Mills price vs fair value
Close $33.60200-day averageGekko Fair Value $47.69
General Mills quick facts
- Market cap
- $17.93B
- P/E ratio
- —
- Forward P/E
- 11.6
- EPS, TTM
- −$1.64
- Revenue, TTM
- $18.30B
- Profit margin
- -4.9%
- Dividend yield
- 7.01%
- Beta
- -0.02
- Volume
- 10.59M avg 10.05M
- 1-year return
- −32.0%
- Typical daily move
- ±3.1%
- Typical 20-day move
- ±4%
- 50-day average
- $37.54
- 200-day average
- $39.08
- Next earnings
- Dec 23 before open
- Shares outstanding
- 534.7M
General Mills swing-trade checklist
General Mills scores 4 supportive, 1 mixed and 1 headwind across the 6 checklist items with data.
Six things swing traders check before a 20-day hold, read from the latest data.
4 supportive1 mixed1 headwind
- Trendheadwind
Below 50 and 200-day
Close $33.60 is below the 50-day ($37.54) and 200-day ($39.08) averages, and the 50-day is below the 200-day.
See the chart - GekkoIndexsupportive
72.3, Buying
Reading 72.3 is in the Buying zone.
See the GekkoIndex - Fair valuesupportive
29.5% below
Price is 29.5% below Gekko Fair Value (more than 5% below).
See fair value - Smart moneysupportive
Leans bullish
Last 30 days: 1 unusual options signal.
See smart money - Earnings risksupportive
Reports in 85 days
Next report Dec 23, 2026, 85 days away — outside a typical 20-trading-day hold.
See earnings - Seasonalitymixed
−1.0% on average
From this point in the calendar, the next 20 trading days averaged −1% over 5 years, rising in 3 of them.
See seasonality
A description of current data, not a recommendation. How this page works
General Mills stock chart and price history
General Mills closed at $33.60 on Sep 28, 2026, −32.0% over the past year, inside a 52-week range of $31.75 to $51.26.
Close50-day average200-day averageVolume
Use the left and right arrow keys to read daily values.
Performance Breakdown
- 1 month
- −16.9%
- 3 months
- −7.6%
- 6 months
- −7.8%
- 1 year
- −32.0%
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About General Mills
General Mills makes and sells packaged food under a wide range of well-known brand names, spanning cereals, yogurt, soups, meal kits, refrigerated and frozen dough, baking mixes, flour, frozen pizza, snack bars, fruit snacks, ice cream, nutrition bars, wellness drinks, organic vegetables, and pet food. Among its trademarks are Cheerios, Betty Crocker, Pillsbury, Old El Paso, Nature Valley, Häagen-Dazs, Blue Buffalo, and Yoplait, alongside many others.
The company organizes its business into five segments: North America retail, convenience stores and foodservice, Europe and Australia, Asia and Latin America, and pet food. Its customers include households buying through grocery stores, mass merchandisers, club and natural food retailers, online outlets, drug and discount chains, and specialty pet stores, as well as foodservice distributors, restaurants, convenience stores, and commercial bakeries that receive branded and unbranded goods. Products reach these buyers through a mix of direct sales and broker or distributor arrangements. The company also runs a network of leased and franchised ice cream parlors.
Shares of General Mills are listed on the NYSE under the ticker GIS.
- Listed
- NYSE
- Sector
- Consumer non-durables
- Industry
- Food: major diversified
- Website
- generalmills.com
General Mills GekkoIndex: the smart money zone
General Mills’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 72.3, in the Buying zone, up 2.9 points over five sessions.
72.3Buying
Up 2.9 points over five sessions, from the Accumulation zone.
Reading for Sep 28, 2026
What followed past readings in each zone
| Zone | Readings | 5 days | 20 days | ||
|---|---|---|---|---|---|
| Buying (current zone) | 60 | −0.3% | −1.1% | ||
| Accumulation | 319 | −0.5% | −2.2% | ||
| Neutral | 272 | −0.3% | −0.8% | ||
| Distribution | 16 | −0.4% | −0.4% | ||
| Selling | 5 | Too few readings yet | |||
Average GIS share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Buying readings averaged +3.2% over 20 days. Past behaviour doesn’t guarantee future results.
Buying zone: Smart money likely accumulating heavily. About the five zones →
See every daily GekkoIndex reading plotted over the GIS price, zone by zone.Track GIS in Gekko
Is General Mills stock overvalued? Gekko Fair Value
General Mills trades 29.5% below Gekko Fair Value of $47.69, so the shares are undervalued on Gekko’s estimate.
Gekko’s own estimate of what General Mills shares are worth, recalculated every trading day.
$47.69
Gekko Fair Value, Sep 29, 2026
29.5% Undervalued
Gekko Fair Value on every chart, with the gap to price updating daily.Open GIS in Gekko
General Mills insider and Congress trading
No open-market insider purchases were filed for General Mills, and no Congress trades were disclosed, in the last 90 days.
Plus buybacks, unusual options and fund positions, each dated to when it became public.
Congress trades last 90 days
No trades in GIS were disclosed by members of Congress in the last 90 days.
From congressional disclosures, which report amounts as ranges.
Congress disclosures for GIS, plotted on the chart in Gekko.Open GIS in Gekko
Buybacks
General Mills has been buying back its own shares.
- Bought back, quarter ended Feb 22, 2026
- $200K
- As a share of market cap
- 0.00%
- Trailing four quarters
- $801.3M
From company filings.
Unusual options activity last 30 days
1signal, 100% of the flagged premium in calls.
Latest: Bullish flow on Sep 12, $653K in unusual premium.
Every signal with its contract, strike and premium.Unlock in Gekko
General Mills earnings: next date and track record
General Mills reports on Dec 23, 2026, before the open (85 days away), and beat the EPS estimate in 7 of its last 8 reports.
Next earnings report
Dec 23, 2026
Expected before the open, 85 days away
- EPS estimate
- $0.96
- Revenue estimate
- $4.71B
7 of 8reports beat the EPS estimate
±3.7%average move across the report
3 of 8reports followed by a gain
Share-price move across each report
Last earnings call, Sep 23, 2026 AI summary
- What they said
- General Mills Q1 fiscal 2027 showed sequential improvement in North America Retail (NAR) with dollar sales up 2 points and share performance improving in the majority of categories. Key challenges remain in Totino's and fruit snacks segments. Cereal share decline narrowed from -0.9 to -0.1 year-over-year, and soup share decline improved from -0.4 to -0.1. Innovation and price mix optimization are primary strategic levers being deployed.
- Guidance
- Inflation expected at approximately 4% through Q1-Q3, accelerating to ~6% in Q4, toward the higher end of the 4%-5% full-year range. Management expects sequential improvement in price mix starting Q2 as base price investment comparisons become more favorable, with continued dollar performance improvement anticipated throughout the year.
| Reported | EPS | Revenue | Move |
|---|---|---|---|
| Sep 23, 2026 | $0.75 est $0.72 | $4.39B est $4.35B | −1.7% |
| Jul 1, 2026 | $0.95 est $0.82 | $4.61B est $4.59B | +8.0% |
| Mar 18, 2026 | $0.64 est $0.73 | $4.44B est $4.41B | −3.2% |
| Dec 17, 2025 | $1.10 est $1.03 | $4.86B est $4.78B | +3.6% |
| Sep 17, 2025 | $0.86 est $0.82 | $4.52B est $4.54B | +0.6% |
| Jun 25, 2025 | $0.74 est $0.71 | $4.56B est $4.59B | −5.7% |
| Mar 19, 2025 | $1.00 est $0.96 | $4.84B est $4.95B | −3.5% |
| Dec 18, 2024 | $1.40 est $1.22 | $5.24B est $5.14B | −2.9% |
“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.
General Mills stock forecast and analyst price targets
Analysts’ average 12-month price target for General Mills is $37.22, +10.8% from the last close, from 15 firms rating the stock in the last 90 days.
$37.22consensus 12-month target, +10.8% from the last close
Now $33.60Avg $37.22
Low $31High $45
Each firm’s latest rating in the last 90 days: 15 firms.
Latest analyst actions
| Date | Firm | Target | vs price |
|---|---|---|---|
| Sep 24 | Stifel Nicolaus | $40 | +19.0% |
| Sep 24 | Evercore ISI | $38 | +13.1% |
| Sep 24 | Goldman Sachs | $35 | +4.2% |
| Sep 24 | Wells Fargo | $33 | −1.8% |
| Sep 24 | RBC Capital | $45 | +33.9% |
−1.1%average 20-day move after past Buying readings
−1.0%average move over the next 20 trading days in the last 5 years
±3.1%typical daily move, from the 14-day average range
Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.
General Mills seasonality: the next 20 trading days
Over the next 20 trading days from Sep 29, General Mills averaged −1.0% across the last 5 years, rising in 3 of them.
Next 20 trading days, by year
Average move and hit rate
| Window | Average | Years higher |
|---|---|---|
| Next 5 trading days | −0.7% | 2 of 5 |
| Next 10 trading days | −1.2% | 2 of 5 |
| Next 15 trading days | −1.4% | 1 of 5 |
| Next 20 trading days | −1.0% | 3 of 5 |
| Next 30 trading days | −2.0% | 3 of 5 |
For scale, GIS’s typical 20-trading-day move in either direction is about 4%.
General Mills market cap and key statistics
General Mills’s market cap is $17.93B and revenue of $18.30B over the last twelve months.
Valuation
- Market cap
- $17.93B
- Forward P/E
- 11.6
- EPS, TTM
- −$1.64
- Gekko Fair Value
- $47.69
Trading
- Volume
- 10.59M
- Avg volume, 20 days
- 10.05M
- 52-week high
- $51.26
- 52-week low
- $31.75
- Shares outstanding
- 534.7M
Financials
- Revenue, TTM
- $18.30B
- Profit margin
- -4.9%
- Return on equity
- -10.5%
- Quarterly earnings growth, YoY
- −66.7%
Risk and income
- Beta
- -0.02
- Typical daily move
- ±3.1%
- Typical 20-day move
- ±4%
- Dividend yield
- 7.01%
General Mills stock news this week
Coverage of General Mills this week reads neutral: 4 positive, 5 neutral and 4 negative headlines.
- General Mills brands undergo innovation and renovationFood Business News, Sep 28
- General Mills unveils Elf-themed Chex MixBaking Business, Sep 28
- QRG Capital Management Inc. Lowers Position in General Mills, Inc. $GISMarketBeat, Sep 27
- General Mills (GIS) Beats Q1 Estimates, But Its Growth Problem RemainsInsider Monkey, Sep 26
- General Mills, Inc. (GIS) Q1 2027 Earnings Call Prepared Remarks TranscriptSeeking Alpha, Sep 26
- General Mills Earnings: 2 Major Risks Will Continue To Overshadow Returns AheadSeeking Alpha, Sep 25
General Mills peers
General Mills’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.
| Stock | GekkoIndex zone | vs Fair Value |
|---|---|---|
| KHCKraft Heinz | Accumulation | 3.3% above |
| CAGConAgra Brands | Accumulation | 18.2% above |
| HLFHerbalife | Neutral | 39.9% below |
| SMPLSimply Good Foods | Accumulation | 47.6% below |
| BGSB&G Foods | Accumulation | 46.1% below |
| BYNDBeyond Meat | Buying | 35.2% below |
A peer links to its own page where one exists.
General Mills stock FAQ
What is General Mills’s market cap?
General Mills’s market cap is $17.93B at the Sep 28, 2026 close of $33.60, with 534.7M shares outstanding.
What is the General Mills stock forecast?
The consensus analyst 12-month price target for General Mills is $37.22, +10.8% from the last close. Of the 15 firms that rated the stock in the last 90 days, 3 rate it a buy, 8 a hold and 4 a sell. Gekko doesn’t publish price predictions of its own.
Is General Mills stock overvalued or undervalued?
On Gekko’s estimate General Mills is undervalued: the Sep 28, 2026 close of $33.60 is 29.5% below Gekko Fair Value of $47.69. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.
When does General Mills report earnings next?
General Mills is expected to report on Dec 23, 2026, before the market opens (85 days away). Analysts expect earnings of $0.96 per share on revenue of $4.71B. General Mills beat the earnings estimate in 7 of its last 8 reports, moving 3.7% on average across the report.
What is General Mills’s 52-week high and low?
General Mills’s 52-week high is $51.26 and its 52-week low is $31.75; it closed at $33.60 on Sep 28, 2026, −32.0% over the past year. Over the last five years the shares peaked at $90.89 on May 15, 2023.
Is General Mills stock a buy right now?
Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 4 of the 6 items with data read as supportive (gekkoindex, fair value, smart money and earnings risk), 1 as mixed (seasonality) and 1 as a headwind (trend). The checklist is a description of current data, not a recommendation.
Is there unusual options activity in General Mills?
Gekko flagged 1 unusual options signal in General Mills over the last 30 days, with $653K of flagged premium in calls and $0 in puts. The latest, bullish flow, was on Sep 12, 2026 with $653K in unusual premium. The signal-by-signal table is in Gekko.
How this page works
During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →
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