NASDAQ: DKNG

DraftKings (DKNG) Stock Analysis & Forecast

Sep 28 close

$21.16−0.86 (−3.9%)

Gekko Brief

AI summary

DraftKings this week drew attention from a new sponsorship agreement with Prime Video, naming it the exclusive Sportsbook and Online Casino Integration sponsor of NHL on Prime for the 2026-27 season. Shares also moved on sector news, falling in sympathy with peer Flutter Entertainment after Brazil issued a provisional executive order banning online sports betting and iGaming in the country, while separate coverage weighed debate over prediction-market share against Kalshi following early NFL-season volume data, even as CEO Jason Robins reiterated an expectation of about $1 billion in adjusted EBITDA for 2026.

The stock closed at $21.16, down 3.9%, and sits below both its 50-day average of $23.89 and its 200-day average of $26.04, with the 50-day itself below the 200-day. The GekkoIndex reads 69.1, placing DKNG in the Accumulation zone. Price stands 50.1% below the Gekko Fair Value estimate of $42.44.

Over the next 20 trading days, the next earnings date falls on 5 November 2026, 37 days out. In the last 30 days there were 5 unusual options signals, with call premium of $5.1 million against put premium of $3.7 million. Seasonality over the past 5 years shows an average 20-day return of -9.4% from this point in the calendar, with gains in 0 of those years, a pattern worth noting alongside the stock's typical 20-day move of 10.3%.

Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.

DraftKings price vs fair value

$42.44$21.16Sep ’25Mar ’26Sep ’26
Close $21.16200-day averageGekko Fair Value $42.44

DraftKings quick facts

Market cap
$10.50B
P/E ratio
—
Forward P/E
12.6
EPS, TTM
−$0.35
Revenue, TTM
$6.22B
Profit margin
-2.7%
Dividend yield
—
Beta
1.63
Volume
16.00M avg 12.52M
1-year return
−50.7%
Typical daily move
±5.4%
Typical 20-day move
±10.3%
50-day average
$23.89
200-day average
$26.04
Next earnings
Nov 5
Shares outstanding
496.5M
52-week range
$20.35$43.66

DraftKings swing-trade checklist

DraftKings scores 4 supportive, 0 mixed and 2 headwinds across the 6 checklist items with data.

Six things swing traders check before a 20-day hold, read from the latest data.

4 supportive0 mixed2 headwinds

  • Trendheadwind

    Below 50 and 200-day

    Close $21.16 is below the 50-day ($23.89) and 200-day ($26.04) averages, and the 50-day is below the 200-day.

    See the chart
  • GekkoIndexsupportive

    69.1, Accumulation

    Reading 69.1 is in the Accumulation zone.

    See the GekkoIndex
  • Fair valuesupportive

    50.1% below

    Price is 50.1% below Gekko Fair Value (more than 5% below).

    See fair value
  • Smart moneysupportive

    Leans bullish

    Last 30 days: 5 unusual options signals.

    See smart money
  • Earnings risksupportive

    Reports in 37 days

    Next report Nov 5, 2026, 37 days away — outside a typical 20-trading-day hold.

    See earnings
  • Seasonalityheadwind

    −9.4% on average

    From this point in the calendar, the next 20 trading days averaged −9.4% over 5 years, rising in 0 of them.

    See seasonality

A description of current data, not a recommendation. How this page works

DraftKings stock chart and price history

DraftKings closed at $21.16 on Sep 28, 2026, −50.7% over the past year, inside a 52-week range of $20.35 to $43.66.

Close50-day average200-day averageVolume
DraftKings share price, past year, with 50-day and 200-day moving averages and volume$25$30$35$40$45NovDecJan 2026FebMarAprMayJunJulAugSep21.16

Use the left and right arrow keys to read daily values.

Performance Breakdown

1 month
−12.6%
3 months
−18.0%
6 months
+2.1%
1 year
−50.7%
The full DKNG chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open DKNG in Gekko

Follow DraftKings through every session

Put DKNG on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.

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About DraftKings

DraftKings provides technology and services for sports wagering and online gaming, reaching operators in 17 countries. It is best known for its Sportsbook, which takes mobile and in-person bets across 18 U.S. states within the bounds of local rules, and for its daily fantasy sports contests, which run in six countries and cover 15 sports.

The company runs its own iGaming product in five U.S. states and also operates Golden Nugget Online Gaming, a separate iGaming brand, in three states. Beyond betting and gaming, DraftKings has built a marketplace for digital collectibles that includes curated NFT drops and a secondary trading option, and it owns Vegas Sports Information Network, a broadcasting and content operation spanning multiple platforms.

DraftKings was founded in 2011 and is headquartered in Boston, Massachusetts. Its shares trade on the NASDAQ under the ticker DKNG.

Listed
NASDAQ
Sector
Consumer services
Industry
Movies/Entertainment
Website
draftkings.com

DraftKings GekkoIndex: the smart money zone

DraftKings’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 69.1, in the Accumulation zone, up 1.7 points over five sessions.

010069.1Accumulation

Up 1.7 points over five sessions.

Reading for Sep 28, 2026

What followed past readings in each zone

ZoneReadings5 days10 days20 days50 days
Buying52+2.2%+2.0%+0.3%+3.0%
Accumulation (current zone)221−0.6%−0.1%+0.5%+2.1%
Neutral359−0.1%−0.8%−1.8%−6.9%
Distribution25−1.4%−2.4%−3.1%−3.6%
Selling15+0.3%+4.2%+3.2%+7.3%

Average DKNG share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.

Accumulation zone: Institutional interest building. About the five zones →

See every daily GekkoIndex reading plotted over the DKNG price, zone by zone.Track DKNG in Gekko

Is DraftKings stock overvalued? Gekko Fair Value

DraftKings trades 50.1% below Gekko Fair Value of $42.44, so the shares are undervalued on Gekko’s estimate.

Gekko’s own estimate of what DraftKings shares are worth, recalculated every trading day.

$42.44

Gekko Fair Value, Sep 29, 2026

50.1% Undervalued

How Gekko Fair Value works →

Gekko Fair Value on every chart, with the gap to price updating daily.Open DKNG in Gekko

DraftKings insider and Congress trading

No open-market insider purchases were filed for DraftKings, and no Congress trades were disclosed, in the last 90 days.

Plus buybacks, unusual options and fund positions, each dated to when it became public.

Insider buying last 90 days

No open-market insider purchases were filed for DKNG in the last 90 days.

From Form 4 filings, dated to when each was filed.

Every DKNG insider filing, plotted on the chart in Gekko.Open DKNG in Gekko

Congress trades last 90 days

No trades in DKNG were disclosed by members of Congress in the last 90 days.

From congressional disclosures, which report amounts as ranges.

Congress disclosures for DKNG, plotted on the chart in Gekko.Open DKNG in Gekko

Buybacks

DraftKings has been buying back its own shares.

Bought back, quarter ended Jun 30, 2026
$74.76M
As a share of market cap
0.71%
Trailing four quarters
$682.4M

From company filings.

Unusual options activity last 30 days

5signals, 58% of the flagged premium in calls.

Latest: Bullish flow on Sep 26, $718K in unusual premium.

Hedge funds and billionaires quarter ended Jun 30

0of the funds Gekko tracks hold DKNG.

0added0opened0trimmed3sold out
Every signal with its contract, strike and premium, and which funds are on each side.Unlock in Gekko

DraftKings earnings: next date and track record

DraftKings reports on Nov 5, 2026 (37 days away), and beat the EPS estimate in 3 of its last 8 reports.

3 of 8reports beat the EPS estimate
±10.2%average move across the report
6 of 8reports followed by a gain

Share-price move across each report

+10.9%Nov ’24+17.7%Feb ’25+4.5%May ’25−5.5%Aug ’25+8.9%Nov ’25−17.3%Feb ’26+6.7%May ’26+10.4%Aug ’26

Last earnings call, Aug 6, 2026 AI summary

What they said
DraftKings reported a strong second quarter driven by robust customer acquisition, improved acquisition efficiency, and accelerating engagement across Sportsbook, iGaming and the newly launched Predictions product. Management highlighted $115 million of adjusted EBITDA in Q2, an expected approximately $1 billion of adjusted EBITDA from the core business in 2026, and maintained fiscal year 2026 revenue guidance of $6.5 billion–$6.9 billion and adjusted EBITDA guidance of $700 million–$900 million after factoring in planned Predictions investment. Customer acquisition grew ~75% year-over-year with significantly better-than-expected customer acquisition costs (CACs), and Sportsbook handle and customer engagement showed strong momentum (handle +11% year-over-year in Q2 and continuing strength into July). Predictions is ramping faster than anticipated, with 600,000 customers referenced, and management plans to invest an incremental $200 million–$300 million in Predictions in the year. iGaming is showing signs of stabilization and momentum (new product launches like Lightning Link and Flex Spins). Management emphasized their Super App strategy and vertical integration (DK Exchange, FCM license, market making) as sustainable unit-economics advantages.
Guidance
Maintained FY2026 guidance: Revenue $6.5B–$6.9B; Adjusted EBITDA $700M–$900M. Core business on track to generate approximately $1B of adjusted EBITDA in 2026. Planned incremental Predictions investment of $200M–$300M in the year.
Risks flagged
Customer-friendly sporting outcomes (noted ~$80M revenue headwind in Q2) that can materially impact near-term revenue and profitability; regulatory uncertainty around Predictions in certain jurisdictions; competition in promotional spending (promotional spend volatility); execution risk in migrating volume to DK Exchange and fully capturing unit economics; potential cannibalization concerns (management asserts minimal but it's a risk perceived by investors).
ReportedEPSSurpriseRevenueSurpriseMove
Aug 6, 2026−$0.08
est $0.08
−200.0%$1.44B
est $1.51B
−4.5%+10.4%
May 7, 2026$0.20
est $0.17
+17.6%$1.65B
est $1.63B
+0.9%+6.7%
Feb 12, 2026$0.25
est $0.26
−2.0%$1.99B
est $1.99B
0.0%−17.3%
Nov 6, 2025−$0.26
est −$0.43
+39.7%$1.14B
est $1.20B
−5.0%+8.9%
Aug 7, 2025$0.38
est $0.41
−7.3%$1.51B
est $1.42B
+6.2%−5.5%
May 8, 2025$0.12
est $0.12
0.0%$1.41B
est $1.43B
−1.4%+4.5%
Feb 13, 2025−$0.28
est −$0.18
−55.6%$1.39B
est $1.39B
0.0%+17.7%
Nov 8, 2024−$0.17
est −$0.24
+29.2%$1.10B
est $1.11B
−1.3%+10.9%

“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.

DraftKings stock forecast and analyst price targets

Analysts’ average 12-month price target for DraftKings is $35.12, +66.0% from the last close, from 26 firms rating the stock in the last 90 days.

$35.12consensus 12-month target, +66.0% from the last close
Low $27High $48
Buy23
Hold3
Sell0

Each firm’s latest rating in the last 90 days: 26 firms.

Latest analyst actions

DateFirmRatingTargetvs price
Sep 25OppenheimerBuy, maintained$35+65.4%
Sep 24StoneXBuy, maintained$30+41.8%
Sep 24Citizens JMPBuy, maintained$35+65.4%
Sep 23Wells FargoBuy, maintained$29+37.1%
Sep 22Northland SecuritiesHold, maintained$28+32.3%
+0.5%average 20-day move after past Accumulation readings
−9.4%average move over the next 20 trading days in the last 5 years
±5.4%typical daily move, from the 14-day average range

Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.

DraftKings seasonality: the next 20 trading days

Over the next 20 trading days from Sep 29, DraftKings averaged −9.4% across the last 5 years, rising in 0 of them.

Next 20 trading days, by year

−1.0%2021−4.6%2022−9.5%2023−6.7%2024−22.1%2025

Average move and hit rate

WindowAverageYears higher
Next 5 trading days−2.7%3 of 5
Next 10 trading days−7.8%1 of 5
Next 15 trading days−9.0%1 of 5
Next 20 trading days−9.4%0 of 5
Next 30 trading days−7.1%1 of 5

For scale, DKNG’s typical 20-trading-day move in either direction is about 10.3%.

DraftKings market cap and key statistics

DraftKings’s market cap is $10.50B and revenue of $6.22B over the last twelve months.

Valuation

Market cap
$10.50B
Forward P/E
12.6
EPS, TTM
−$0.35
Gekko Fair Value
$42.44

Trading

Volume
16.00M
Avg volume, 20 days
12.52M
52-week high
$43.66
52-week low
$20.35
Shares outstanding
496.5M

Financials

Revenue, TTM
$6.22B
Profit margin
-2.7%
Return on equity
-21.1%
Quarterly earnings growth, YoY
+184.6%

Risk and income

Beta
1.63
Typical daily move
±5.4%
Typical 20-day move
±10.3%

DraftKings peers

DraftKings’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.

StockTodayGekkoIndex zonevs Fair Value
DISWalt Disney+0.5%Neutral0.1% below
LYVLive Nation Entertainment+0.6%Accumulation9.7% below
TKOTKO−1.4%Accumulation43.6% below
MSGSMadison Square Garden Sports+3.3%Neutral6.6% above
CHDNChurchill Downs−4.6%Buying41.2% below
CNKCinemark+1.9%Neutral38.7% below

A peer links to its own page where one exists.

In the Buying zone today

Reporting earnings this week

Popular on Gekko

DraftKings stock FAQ

What is DraftKings’s market cap?

DraftKings’s market cap is $10.50B at the Sep 28, 2026 close of $21.16, with 496.5M shares outstanding.

What is the DraftKings stock forecast?

The consensus analyst 12-month price target for DraftKings is $35.12, +66.0% from the last close. Of the 26 firms that rated the stock in the last 90 days, 23 rate it a buy, 3 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.

Is DraftKings stock overvalued or undervalued?

On Gekko’s estimate DraftKings is undervalued: the Sep 28, 2026 close of $21.16 is 50.1% below Gekko Fair Value of $42.44. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.

When does DraftKings report earnings next?

DraftKings is expected to report on Nov 5, 2026 (37 days away). Analysts expect earnings of −$0.34 per share on revenue of $1.42B. DraftKings beat the earnings estimate in 3 of its last 8 reports, moving 10.2% on average across the report.

What is DraftKings’s 52-week high and low?

DraftKings’s 52-week high is $43.66 and its 52-week low is $20.35; it closed at $21.16 on Sep 28, 2026, −50.7% over the past year. Over the last five years the shares peaked at $53.61 on Feb 14, 2025.

Is DraftKings stock a buy right now?

Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 4 of the 6 items with data read as supportive (gekkoindex, fair value, smart money and earnings risk) and 2 as headwinds (trend and seasonality). The checklist is a description of current data, not a recommendation.

Is there unusual options activity in DraftKings?

Gekko flagged 5 unusual options signals in DraftKings over the last 30 days, with $5.13M of flagged premium in calls and $3.72M in puts. The latest, bullish flow, was on Sep 26, 2026 with $718K in unusual premium. The signal-by-signal table is in Gekko.

How this page works

During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →

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