NYSE: AS

Amer Sports (AS) Stock Analysis & Forecast

Sep 28 close

$27.62−0.15 (−0.5%)

Gekko Brief

AI summary

Amer Sports touches a new 52-week low this week, hitting $26.10 after Wells Fargo lowered its price target from $45 to $40 while maintaining an overweight rating. Morningstar keeps its fair value estimate at USD 46, pointing to Salomon as a key growth driver and an extended five-year guidance target to 2031, and BMO Capital reiterates an Outperform rating with a $38 target, citing strong fundamentals and gross profit margins despite the stock's underperformance this year. The consensus rating remains "Moderate Buy" with an average target price of $45.06.

The stock closes at $27.62, down 0.5%, sitting below both its 50-day average of $31.61 and 200-day average of $34.86, with the 50-day below the 200-day. Over the past month it is down 9.5%, and down 17.1% over three months. The GekkoIndex reads 64.1, in the Accumulation zone. Price sits 19.6% below Gekko Fair Value of $34.37.

The next earnings date falls on 17 November 2026, outside a typical 20-trading-day hold, with the last report showing an EPS beat of $0.22 against a $0.11 estimate and a 4.5% reaction. One unusual options signal appears in the last 30 days, with call premium of $706,024 and no put premium recorded. Analyst coverage from 14 firms shows 13 buy ratings and 1 hold. Among 90-day smart-money activity, one billionaire holder and one trailblazer holder are noted.

Written by AI and checked automatically against the figures on this page. Generated Sep 29, 2026 from the data above.

Amer Sports price vs fair value

$34.37$27.62Sep ’25Mar ’26Sep ’26
Close $27.62200-day averageGekko Fair Value $34.37

Amer Sports quick facts

Market cap
$15.97B
P/E ratio
28.9
Forward P/E
14.6
EPS, TTM
$0.96
Revenue, TTM
$7.44B
Profit margin
7.4%
Dividend yield
—
Beta
1.98
Volume
5.40M avg 7.74M
1-year return
−19.4%
Typical daily move
±3.4%
Typical 20-day move
±8.1%
50-day average
$31.61
200-day average
$34.86
Next earnings
Nov 17 before open
Shares outstanding
581.8M
52-week range
$26.10$42.76

Amer Sports swing-trade checklist

Amer Sports scores 4 supportive, 0 mixed and 1 headwind across the 5 checklist items with data.

Six things swing traders check before a 20-day hold, read from the latest data.

4 supportive0 mixed1 headwind

  • Trendheadwind

    Below 50 and 200-day

    Close $27.62 is below the 50-day ($31.61) and 200-day ($34.86) averages, and the 50-day is below the 200-day.

    See the chart
  • GekkoIndexsupportive

    64.1, Accumulation

    Reading 64.1 is in the Accumulation zone.

    See the GekkoIndex
  • Fair valuesupportive

    19.6% below

    Price is 19.6% below Gekko Fair Value (more than 5% below).

    See fair value
  • Smart moneysupportive

    Leans bullish

    Last 30 days: 1 unusual options signal.

    See smart money
  • Earnings risksupportive

    Reports in 49 days

    Next report Nov 17, 2026, 49 days away — outside a typical 20-trading-day hold.

    See earnings
  • Seasonalityno data

    No data

    Not enough years of history for a seasonal read.

A description of current data, not a recommendation. How this page works

Amer Sports stock chart and price history

Amer Sports closed at $27.62 on Sep 28, 2026, −19.4% over the past year, inside a 52-week range of $26.10 to $42.76.

Close50-day average200-day averageVolume
Amer Sports share price, past year, with 50-day and 200-day moving averages and volume$30$35$40NovDecJan 2026FebMarAprMayJunJulAugSep27.62

Use the left and right arrow keys to read daily values.

Performance Breakdown

1 month
−9.5%
3 months
−17.1%
6 months
−12.1%
1 year
−19.4%
The full AS chart adds GekkoIndex, insider, options, Congress and hedge fund markers, plus TrendCandles™.Open AS in Gekko

Follow Amer Sports through every session

Put AS on a Gekko watchlist and see its GekkoIndex, Gekko Fair Value and smart money signals update on the chart as they change.

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About Amer Sports

Amer Sports designs, makes and markets athletic gear, clothing, footwear and accessories, selling to customers across Europe, the Middle East, Africa, the Americas, China and the rest of Asia Pacific. It is best known for its portfolio of sports and outdoor brands, which together cover everything from technical outerwear to bats, rackets and skis.

The business runs through three divisions. Technical Apparel covers high-performance outdoor clothing, footwear and gear under Arc'teryx and Peak Performance. Outdoor Performance handles apparel, footwear and winter sports equipment through Salomon, Atomic, Armada and ENVE. Ball & Racquet Sports produces equipment, activewear and accessories under Wilson, DeMarini, Louisville Slugger, EvoShield and ATEC, spanning sports such as tennis, baseball, football, basketball and golf. Products reach customers through the company's own stores, sporting goods retailers, specialty and partner shops, distributors, and online through its own and third-party e-commerce sites.

The company was established in 1950 and is headquartered in Helsinki, Finland. It was formerly named Amer Sports Management Holding (Cayman) Limited before adopting its current name in August 2023. Its shares are listed on the NYSE under the ticker AS.

Listed
NYSE
Sector
Consumer durables
Industry
Recreational products
Website
amersports.com

Amer Sports GekkoIndex: the smart money zone

Amer Sports’s GekkoIndex — Gekko’s 0 to 100 smart money score — reads 64.1, in the Accumulation zone, down 3.1 points over five sessions.

010064.1Accumulation

Down 3.1 points over five sessions.

Reading for Sep 28, 2026

What followed past readings in each zone

ZoneReadings5 days10 days20 days50 days
Buying38−2.0%−3.0%−2.4%+20.4%
Accumulation (current zone)199+0.2%+0.3%+3.8%+13.8%
Neutral345+0.7%+1.7%+2.1%+3.7%
Distribution72+3.2%+5.2%+7.7%+19.0%
Selling6Too few readings yet

Average AS share-price change over the trading days after each daily reading in its GekkoIndex history. Across every stock Gekko tracks, Accumulation readings averaged +2.3% over 20 days. Past behaviour doesn’t guarantee future results.

Accumulation zone: Institutional interest building. About the five zones →

See every daily GekkoIndex reading plotted over the AS price, zone by zone.Track AS in Gekko

Is Amer Sports stock overvalued? Gekko Fair Value

Amer Sports trades 19.6% below Gekko Fair Value of $34.37, so the shares are undervalued on Gekko’s estimate.

Gekko’s own estimate of what Amer Sports shares are worth, recalculated every trading day.

$34.37

Gekko Fair Value, Sep 29, 2026

19.6% Undervalued

How Gekko Fair Value works →

Gekko Fair Value on every chart, with the gap to price updating daily.Open AS in Gekko

Amer Sports insider and Congress trading

No open-market insider purchases were filed for Amer Sports, and no Congress trades were disclosed, in the last 90 days.

Plus buybacks, unusual options and fund positions, each dated to when it became public.

Insider buying last 90 days

No open-market insider purchases were filed for AS in the last 90 days.

From Form 4 filings, dated to when each was filed.

Every AS insider filing, plotted on the chart in Gekko.Open AS in Gekko

Congress trades last 90 days

No trades in AS were disclosed by members of Congress in the last 90 days.

From congressional disclosures, which report amounts as ranges.

Congress disclosures for AS, plotted on the chart in Gekko.Open AS in Gekko

Unusual options activity last 30 days

1signal, 100% of the flagged premium in calls.

Latest: Bullish flow on Sep 15, $706K in unusual premium.

Hedge funds and billionaires quarter ended Jun 30

2of the funds Gekko tracks hold AS.

1added0opened1trimmed0sold out
Every signal with its contract, strike and premium, and which funds are on each side.Unlock in Gekko

Amer Sports earnings: next date and track record

Amer Sports reports on Nov 17, 2026, before the open (49 days away), and beat the EPS estimate in 8 of its last 8 reports.

8 of 8reports beat the EPS estimate
±7.7%average move across the report
6 of 8reports followed by a gain

Share-price move across each report

+7.3%Nov ’24+6.0%Feb ’25+17.9%May ’25−0.9%Aug ’25+13.0%Nov ’25−6.5%Feb ’26+5.1%May ’26+4.5%Aug ’26

Last earnings call, Aug 18, 2026 AI summary

What they said
Amer Sports reported over 30% revenue growth in Q2 2026 with strong operating margin expansion across all segments, geographies, and channels. Arc'teryx delivered broad-based strength with 17% Technical Apparel omni-comp growth, led by women's category outperformance and footwear expansion. Salomon Softgoods posted another outstanding quarter, and Wilson Tennis 360 acceleration continued. All three primary growth engines—Arc'teryx, Salomon Softgoods, and Wilson Tennis—showed significant runway for continued expansion.
Guidance
CFO Andrew Page was set to provide updated guidance during the call. Management expressed continued confidence in growth trajectory across all three primary brand engines, with double-digit growth sustained across all four global regions for Arc'teryx.
ReportedEPSSurpriseRevenueSurpriseMove
Aug 18, 2026$0.22
est $0.11
+100.0%$1.63B
est $1.54B
+6.0%+4.5%
May 19, 2026$0.38
est $0.31
+22.6%$1.95B
est $1.84B
+5.9%+5.1%
Feb 24, 2026$0.31
est $0.28
+10.7%$2.10B
est $1.99B
+5.3%−6.5%
Nov 18, 2025$0.33
est $0.25
+31.0%$1.76B
est $1.72B
+2.1%+13.0%
Aug 19, 2025$0.06
est $0.02
+143.2%$1.24B
est $1.18B
+5.0%−0.9%
May 20, 2025$0.27
est $0.15
+75.0%$1.47B
est $1.39B
+6.1%+17.9%
Feb 25, 2025$0.17
est $0.17
+0.1%$1.64B
est $1.60B
+2.5%+6.0%
Nov 19, 2024$0.14
est $0.10
+40.0%$1.35B
est $1.59B
−15.0%+7.3%

“Move” is the close of the first session after the report compared with the close of the last session before it, so it reads the same whether the company reported before the open or after the close.

Amer Sports stock forecast and analyst price targets

Analysts’ average 12-month price target for Amer Sports is $47.65, +72.5% from the last close, from 14 firms rating the stock in the last 90 days.

$47.65consensus 12-month target, +72.5% from the last close
Low $31High $64
Buy13
Hold1
Sell0

Each firm’s latest rating in the last 90 days: 14 firms.

Latest analyst actions

DateFirmRatingTargetvs price
Sep 21Morgan StanleyHold, reiterated$31+12.2%
Sep 21CitiBuy, reiterated$50+81.0%
Sep 18Morgan StanleyHold, maintained$31+12.2%
Sep 18BMO CapitalBuy, maintained$38+37.6%
Sep 18UBSBuy, reiterated$62+124.5%
+3.8%average 20-day move after past Accumulation readings
±3.4%typical daily move, from the 14-day average range

Gekko doesn’t publish price predictions. These are analyst targets and historical base rates, which don’t guarantee future results.

Amer Sports market cap and key statistics

Amer Sports’s market cap is $15.97B, with a P/E ratio of 28.9 and revenue of $7.44B over the last twelve months.

Valuation

Market cap
$15.97B
P/E ratio
28.9
Forward P/E
14.6
EPS, TTM
$0.96
Gekko Fair Value
$34.37

Trading

Volume
5.40M
Avg volume, 20 days
7.74M
52-week high
$42.76
52-week low
$26.10
Shares outstanding
581.8M

Financials

Revenue, TTM
$7.44B
Profit margin
7.4%
Return on equity
9.2%
Quarterly earnings growth, YoY
+500.0%

Risk and income

Beta
1.98
Typical daily move
±3.4%
Typical 20-day move
±8.1%

Amer Sports stock news this week

Coverage of Amer Sports this week reads positive: 2 positive, 2 neutral and 1 negative headlines.

News sentiment positive

Amer Sports peers

Amer Sports’s 6 largest industry peers by market value, with today’s move, GekkoIndex zone and gap to Gekko Fair Value.

StockTodayGekkoIndex zonevs Fair Value
HASHasbro+2.2%Accumulation2.3% above
GOLFAcushnet+1.0%Accumulation7.9% above
MATMattel+0.4%Accumulation44.3% below
THOThor Industries−0.4%Accumulation11.7% below
PIIPolaris−0.5%Buying21.5% below
HAYWHayward−0.4%Buying15.6% below

A peer links to its own page where one exists.

In the Buying zone today

Reporting earnings this week

Popular on Gekko

Amer Sports stock FAQ

What is Amer Sports’s market cap?

Amer Sports’s market cap is $15.97B at the Sep 28, 2026 close of $27.62, with 581.8M shares outstanding. The shares trade on a P/E ratio of 28.9.

What is the Amer Sports stock forecast?

The consensus analyst 12-month price target for Amer Sports is $47.65, +72.5% from the last close. Of the 14 firms that rated the stock in the last 90 days, 13 rate it a buy, 1 a hold and 0 a sell. Gekko doesn’t publish price predictions of its own.

Is Amer Sports stock overvalued or undervalued?

On Gekko’s estimate Amer Sports is undervalued: the Sep 28, 2026 close of $27.62 is 19.6% below Gekko Fair Value of $34.37. Gekko Fair Value is recalculated every trading day, and a gap inside 5% either way counts as about fair value.

When does Amer Sports report earnings next?

Amer Sports is expected to report on Nov 17, 2026, before the market opens (49 days away). Analysts expect earnings of $0.34 per share on revenue of $2.13B. Amer Sports beat the earnings estimate in 8 of its last 8 reports, moving 7.7% on average across the report.

What is Amer Sports’s 52-week high and low?

Amer Sports’s 52-week high is $42.76 and its 52-week low is $26.10; it closed at $27.62 on Sep 28, 2026, −19.4% over the past year.

Is Amer Sports stock a buy right now?

Gekko describes the data; it does not make buy or sell recommendations. On the swing-trade checklist, 4 of the 5 items with data read as supportive (gekkoindex, fair value, smart money and earnings risk) and 1 as a headwind (trend). The checklist is a description of current data, not a recommendation.

Is there unusual options activity in Amer Sports?

Gekko flagged 1 unusual options signal in Amer Sports over the last 30 days, with $706K of flagged premium in calls and $0 in puts. The latest, bullish flow, was on Sep 15, 2026 with $706K in unusual premium. The signal-by-signal table is in Gekko.

How this page works

During US trading hours the price at the top of the page is a delayed quote, refreshed every 15 minutes; everything else is rebuilt after each US market close. The GekkoIndex, Gekko Fair Value and the checklist are Gekko’s own, and the Gekko Brief is written by AI from this page’s data and checked against it before it is published. How Gekko’s data works →

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